We all know that the single greatest way to convert interest into sales is to build trust between your company and your customer. But establishing that trust can be more difficult than it initially seems. What are the best strategies to build trust and increase sales? There are a lot of different pieces to the trust puzzle, but most of them can be categorized into the following 3 main ideas: be authentic, be uncompromisingly scrupulous in how you deal with your customers, and take web security and the privacy of your customers seriously. http://youtu.be/QyyJlgGUbQI
Exact Sciences Corp. (NASDAQ: EXAS) announced today that the U.S. Food and Drug Administration (FDA) has approved Cologuard, the company’s noninvasive, stool DNA colorectal cancer screening test. Cologuard is the first noninvasive screening test for colorectal cancer that analyzes both stool DNA and blood biomarkers and has been proven to find 92 percent of cancers and 69 percent of the most advanced precancerous polyps in average risk patients. Cologuard, which is available through healthcare providers, offers people 50 and older at average risk for colorectal cancer an easy–to–use screening test they can do in the privacy of their own home.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7092251-fda-approve-s-exact-sciences-cologuard-screening-test-colorectal-cancer/
We have been on the CeBIT in Hanover. New innovations for data privacy protection are more important than ever. The flood of information has to been analyzed and recorded to guarantee users protection of their data.
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https://youtu.be/E1ReIOsNCR8 Not only do privacy policies create a stronger relationship between website owners and their visitors, but in most cases, they are now legally required. These informative written documents increase transparency from the site to online consumers about what the site does and doesn’t do with the visitors’ personal information.
https://youtu.be/P0VcS9V3fZ8 If you have a mobile app, you need a privacy policy for your own legal protection. Privacy policies detail what info you collect from app users and how you’ll use that info. This video will explain eight reasons why your mobile app needs a privacy policy. To learn more about how to create your own custom privacy policy in just minutes, visit FreePrivacyPolicy.com. (and yes, it really is free.)
Having a privacy policy is important because it lets customers know that you are serious about keeping their information safe. When customers know and feel that their information is safe then they make more purchases. Those purchases might as well be on your site! In this video you will learn 10 reasons why you need to have a privacy policy on your site. http://youtu.be/_5BbqE1kC4c
