Some say that when China sneezes the rest of the world catches cold, but the biggest luxury brands are catching on in China, becoming the most exclusive and desirable ones in fashion according to the wealthiest Chinese women. Still, our ranking also reveals a stronger competition that is accentuated by the wealthy customers’ increasingly stronger maturity. This barometer Promise Consulting / BNP Exane classifies the 15 most exclusive and desirable brands in China in the universe of feminine Fashion. This Barometer is conducted amongst the wealthiest Chinese women, and is about the 30 luxury brands in ready-to-wear/handbags/shoes/accessories that have invested the most in communication (source: Industry Interviews, Exane Paribas). Promise and BNP Exane already conducted the same survey amongst French women in May 2015 (http://bit.ly/1ESTZGu).
”This barometer in association with BNP Exane reflects our determination to move closer to the marketing and cross-section financial analysis. Our Monitoring Brand Assets® approach itself features very complementary analyzes with those conducted by BNP Exane’s experts. Hence, the obtained results from our joined barometer are based on two different angles of expertise, marketing and financial, which brings a unique added value to the managers and decision-makers in the Luxury sector. More concretely, our measure of the exclusivity of a brand takes into account the upper and more constant quality of products, the strong and unique valuation of the customer, the brand’s prestige, but also a matchless “savoir-faire” that justifies a very high price premium associated with top luxury. Finally, our measure of desirability synthesizes the dimensions of attractiveness of an intimate, social and symbolic nature, which are the strengths of exclusive brands, and characterize the particular relation that they maintain with their customers. In this respect, our Barometer synthesizes, in two proven scales, the numerous criteria to establish a ranking between the high-end brands from their customer’s point of view", states Pr. Philippe Jourdan, Promise’s CEO.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7727851-exclusivity-desirability-luxury-brands/
One in a series of interviews about masturbation and self pleasure, the questions are asked by a young couple and sometimes their female friend. The questions are candid and the answers are truthful and very sexy
One in a series of interviews about masturbation and self pleasure, the questions are asked by a young couple and sometimes their female friend. The questions are candid and the answers are truthful and very sexy
Back to school is right around the corner and with it comes the chaos of school year routines! The to-do list for families before classes begin is extensive: getting the kids ready on time, making sure they get to school safely, preparing lunches in a pinch, and the list keeps going on! With so much to do, even the most put together parent might feel overwhelmed.
If anyone knows how to get a family on the move and into a seamless routine, it’s parenting expert Colleen Burns: she raised six sons! On Tuesday, August 8, Colleen is available for live interviews to discuss her top tips for getting parents (and kids!) ready for the school year to begin.
Visit http://www.boxingperformance.com/ and http://robpilgers.blogspot.com for more world class training videos, articles, and interviews with the best trainers in the world!. Modified boxing striking for mma punch mitt workout routine.
A mistaken King makes his decision after weeks of silence and anticipation. Witness the most heart pounding decision since man first chose one thing over another. Dan Bakkedahl interviews Seth Kirschner about his Decision.
One in a series of interviews about masturbation and self pleasure, the questions are asked by a young couple and sometimes their female friend. The questions are candid and the answers are truthful and very sexy
One in a series of interviews about masturbation and self pleasure, the questions are asked by a young couple and sometimes their female friend. The questions are candid and the answers are truthful and very sexy
One in a series of interviews about masturbation and self pleasure, the questions are asked by a young couple and sometimes their female friend. The questions are candid and the answers are truthful and very sexy
First look at the E-Class Convertible
Abu Dhabi – CCM News. On Monday, Dec. 14th Mercedes-Benz held an exclusive year end event for journalists from around the globe at the Yas Marina Race Track in Abu Dhabi, the home of Daimler AG’s largest single investor Aabar. CCM News will cover this event and provide free of charge video, including Interviews with the CEO of Daimler AG Dr. Dieter Zetsche.
