In recognition of International Women’s Day, Avon Foundation for Women Ambassador Salma Hayek Pinault and Avon Products, Inc. CEO Sheri McCoy announced that four global organizations and one government campaign have received 2nd Avon Communications Awards: Speaking Out About Violence Against Women for their outstanding work to bring attention to the need to end violence against women. The awards, presented at the United Nations Headquarters during the 57th session of the Commission on the Status of Women, are part of the Avon Speak Out Against Domestic Violence program, which has donated nearly $50 million globally to end violence against women since its launch in 2004.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60518-salma-hayek-pinault-presents-2nd-avon-global-communications-awards
Four-time Country Music Association Entertainer of the Year, Kenny Chesney, will kick-off The Salvation Army’s 122nd annual Red Kettle Campaign with a LIVE performance at Cowboys Stadium during halftime of the Dallas Cowboys Thanksgiving Day game against the Washington Redskins at 3:15PM (CT) on FOX. The nationally televised show marks the 16th year the Dallas Cowboys have helped The Salvation Army launch the campaign, which began on a San Francisco pier in 1891. Kenny’s performance will help raise awareness and millions of dollars for the Red Kettle Campaign, which collected a record $147.6 million last year. Funds will support people in need, including those still experiencing the lasting impact of Hurricane Sandy this Christmas season.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58367-salvation-army-red-kettle-kenny-chesney-dallas-cowboys-thanksgiving-game
Children International, a leading humanitarian organization, is providing fuel-efficient Ecocina cookstoves that can save lives among poor families in rural Honduras. The stoves are also better for the environment because they reduce wood consumption and harmful pollutants – a great reason to celebrate on Earth Day. In stark contrast to modern kitchens where burners can be turned on and off at will, “kitchens” in rural areas of the developing world often consist of open flames inside highly flammable primitive homes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57996-children-international-provides-stoves-that-save-lives-in-latin-america
For many women with frizzy, coarse, unruly hair, there’s no limit to what they would spend—or undergo—to achieve sleek, smooth, straight strands. With the advent of keratin-based salon straightening treatments, women are clamoring for the unprecedented smoothing benefits, spending upwards of $250 to experience the dramatic effects the services promise.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/johnfrieda/47819/
Bellagio is proud to welcome Sadelle’s, SoHo’s popular vintage-style restaurant from Major Food Group and one of the most desired reservations in New York City, to the resort’s award-winning culinary portfolio.
In a coveted location overlooking the exquisite Bellagio Conservatory, Sadelle’s brings an elevated perspective to all-day dining in Las Vegas through culinary craftsmanship forging a new identity for approachable cuisine normally found in cafés and bakeries.
The restaurant’s stunning locale, Ken Fulk design, fun vibe and legendary menu – including bagels and smoked-fish platters, triple-decker sandwiches, burgers, salads and all-day caviar offerings to name a few – will make it a destination experience for tourists and locals. The 10,000-square foot space envelops guests in a timeless combination of colorful pastels and bespoke touches transporting diners back in time to a grand café along an old European boulevard.
To view the multimedia release go to:
https://www.multivu.com/players/English/8472851-sadelles-bellagio-las-vegas/
Sabra Dipping Company, maker of America’s best-selling hummus, has launched the most significant campaign in U.S. hummus history and along with it… a more mindful pre-dinner meal occasion for the American consumer. A national broadcast and digital campaign introduces the ‘Unofficial Meal,’ inviting consumers to foster a pre-dinner ritual that revolves around fresh, real food and human connections.
“We are on a mission to inspire consumers to start a tradition around the kitchen counter, creating a daily ritual of enjoying fresh food together,” said Eugenio Perrier, Sabra’s chief marketing officer. “Eating wholesome food should be easy as should finding fresh ways to create connections, embrace those you care about and enjoy a relaxed moment together. It is this sentiment we seek to bring to life through the Unofficial Meal.”
The campaign titled “Sabra. Welcome to the Unofficial Meal” debuts April 18th with 15 and 30 second spots that depict the Unofficial Meal as family and friends finally unwind, gather and graze after a long day. Fresh dips and vegetables are laid out on the countertop and it is clear that for this moment, it is perfectly fine to help yourself, open up, share a laugh and leave behind formalities. The creative includes filmed footage, animation and a charismatic voice to convey the enjoyment of this occasion. Fully integrated digital, PR, social and experiential activations will help deliver campaign messaging across platforms.
To view the multimedia release go to:
http://www.multivu.com/players/English/7754651-sabra-campaign-unofficial-meal/
Sabra® Dipping Company (www.sabra.com), makers of the country’s best-selling hummus and a wide variety of fresh dips and spreads, is kicking off the new year by inviting Americans to include hummus in their daily dipping activities - from casual weekday snacking to game-day dunking. While hummus has gained incredible popularity over the past decade, leading the country’s fastest growing dip category, there are still many Americans who have yet to taste it. Sabra’s new campaign, starring a hummus-obsessed Jeffrey Tambor, aims to introduce the delicious, unpretentious dip to future fans. The first ad in the national television campaign will debut in January to coincide with Super Bowl XLVIII, as Sabra continues its role as the Official Dips Sponsor of the NFL.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65417-sabra-dipping-company-jeffrey-tambor-game-day-dipping-hummus-football
Russell Delegation is back with their new single, "How I feel About You" featuring B-Wellz, Lisa McClendon, Tia Pittman and Mahogany Jones (produced by Herb Middleton). The single is a remake of the popular 80's R&B release, "Night and Day" recorded by Al B. Sure.
Russell Brand explains how yoga and
different techniques/remedies can manifest happiness and energy:
http://www.elevaterecovery.com/Energy-Cleanse.html
Service members and their families stationed at Fort Leonard Wood, Missouri, one of the largest training bases for the U.S. Army, received a special visit on May 3 from The First Lady, Dr. Biden and Astronaut Mark Kelly. They were joined by lifelong literacy advocate LeVar Burton, the host of Reading Rainbow®, for a story time event for students on-base at Thayer Elementary School. The event was part of the White House’s Joining Forces initiative. Celebrating its 5th anniversary, the initiative works to ensure that service members, veterans, and their families have the tools they need to succeed throughout their lives.
Burton, whose father was in the army and mother an English teacher said of the event, “I was truly honored to be asked to join the First Lady, Dr. Biden and Captain Kelly for the book reading to children of military families. I know from personal experience the sacrifices they and their families make every day on behalf of our nation.” Burton also added that the event was especially important as it focused on reading. “Literacy is the gateway to children reaching their full potential as human beings.”
To view the multimedia release go to:
http://www.multivu.com/players/English/74044512-reading-rainbow-skybrary-school/
National blood stocks have fallen by 7% over the jubilee weekend according to latest figures from NHS Blood and Transplant (NHSBT) which today launches its annual awareness campaign, National Blood Week, to urge the public to donate blood.
During the National Blood Week recruitment drive additional appointments have been created and selected blood donor sessions have extended opening hours to give donors more flexibility to schedule a visit. Regional recruitment events will also be driving awareness and enabling people to sign up.
To launch the 2012 National Blood Week, Made In Chelsea’s Rosie Fortescue has rolled her sleeves up to recreate the heroic ‘Rosie the Riveter’ WWII poster and issue a rallying cry for new and existing blood donors to come forward. Rosie Fortescue, who shares her name with the 1940s poster girl, said: “This woman clearly knew how to get things done, and I feel honoured to become a modern day campaigner for the national blood stock build. Blood supplies are vital to the health service and every unit of blood can save or improve the lives of up to three people.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56548-nhs-blood-transplant
