On the heels of Lexus’ first Super Bowl spot, the luxury automaker is launching a multi-faceted marketing campaign today for its highly anticipated 2013 Lexus GS sport sedan. The bold new GS—which arrives in showrooms this week—marks a defining moment in Lexus’ history, with major enhancements in performance, design, technology and luxury.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54467-lexus-revs-up-campaign-to-launch-all-new-2013-gs-sport-sedan
Nearly 10 percent of U.S. high schoolers report being hit, slapped or physically hurt by their boyfriend or girlfriend in the past year, according to the latest data from the Centers for Disease Control. And nearly one in four have been victimized through technology, according to a nationwide survey by Liz Claiborne Inc. and the Family Prevention Fund.
To help raise awareness of teen dating violence and the dangers of digital abuse, BeSmartBeWell.com shares the story of Kari, a high school girl who went from an ambitious achiever to a tragic victim of teen dating violence.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/besmartbewell/50820/
Procter & Gamble Salon Professional, a division of The Procter & Gamble Company (P&G) (NYSE:PG), announces Sebastian Professional’s collaboration with Sony Pictures’ Burlesque, the highly-anticipated musical film starring Cher and Christina Aguilera, in theaters Nov. 24. Already a Hollywood movie set staple, Sebastian Professional Re-Shaper hairspray steps past the curtain and into the spotlight as the Official Hairspray of Burlesque.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sebastianprofessional/46943/
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PetSafe® brand, an industry leader in the development of innovative pet behavioral, containment and lifestyle product solutions announced the launch of its “Naughty Or Nice” holiday campaign featuring a digital pet present guide with recommended products for naughty and nice pets. For each item purchased from the pet present guide during the month of December 2015, PetSafe® brand will donate a toy to a participating animal shelter.
“The holiday season is the time of year to treasure and celebrate our pets,” said Harrison Forbes, celebrity pet expert and PetSafe® spokesperson. “Shelter life can be challenging for pets, and the PetSafe® toys donated will help relieve stress and anxiety.”
The interactive Naughty or Nice Pet Present Guide by PetSafe® brand is loaded with helpful gift ideas and tips from Harrison Forbes on keeping pets secure and healthy throughout the holiday season as well as tips for traveling with pets. The guide can be downloaded, emailed and shared across social media networks. It also features a store locator to help shoppers find a nearby PetSafe® brand retailer.
To view the multimedia release go to:
http://www.multivu.com/players/English/7702951-petsafe-donate-naughty-or-nice/
SCAD’s second annual deFINE ART, which ran Feb. 22 - 26, attracted thousands of visitors. deFINE ART featured lectures by prominent figures in the art world, special exhibitions, commissions, student showcases, performances and other events, all of which were free and open to the public.
As one of the highlights of this year’s programming, deFINE ART honored performance artist Marina Abramović for her groundbreaking work and influence on contemporary art. Her keynote lecture was given at SCAD’s locations in both Savannah and Atlanta. Abramović’s solo exhibition remains on view through April 3 at the university's Pinnacle Gallery in Savannah, featuring three videos and an iconic photographic series.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/scad/48515/
As a private, family-led company, SC Johnson works hard to hold itself to a higher standard. Today, the company launched the next generation of its iconic “A Family Company” advertising, which aims to demonstrate this commitment and show that as a family company, SC Johnson cares as only a family company can.
“Being a family company means we don’t need to worry about the expectations of Wall Street. We have the freedom to do the right thing for the long term,” said Fisk Johnson, Chairman and CEO, SC Johnson. “We care more, and we work hard to make sure our products are high quality, safe and healthy for the families who use them. We believe this ad campaign not only speaks to these values, but to the aspirations we share with families around the world.”
As an integrated marketing campaign across television, digital and retail intended to celebrate the value family brings to people everywhere, this new campaign grew out of what SC Johnson knew to be consumers’ built-in trust of family-owned companies. In fact, when the company launched the first “A Family Company” in 2001, research showed that 80 percent of people believed family companies made products they could trust.
To view the multimedia release go to:
http://www.multivu.com/players/English/7664351-sc-johnson-a-family-company/
With today’s launch of Windex® Mini, a concentrated refill pouch that uses 90 percent less plastic packaging than a traditional 26 fluid ounce trigger bottle, global environmental leader SC Johnson is taking another bold step to help consumers make greener choices.
Concentrates use less packaging, decrease shipping impacts and reduce waste that ends up in our nation’s landfills. Yet sales data shows U.S. consumers prefer not to refill their household cleaning bottles. This means stores won't stock concentrates and companies hesitate to create them. With this test, SC Johnson wants to understand how to motivate consumers and retailers to consider trading up from traditional cleaning methods to a greener choice.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/scjgreenerchoices/50904/
SC Johnson, a Family Company, will introduce its family standard of transparency on November 25 with the release of its new ad entitled “Honesty.” The ad emphasizes the company’s commitment to disclosing the ingredients in its products and is part of SC Johnson’s ongoing campaign focused on the family values of the company.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/scjohnson/47414/
Close-Up TV News recognizes SB International for its commitment to providing quality products to the energy sector and its advocacy for the exploration of alternative fuels.
From the drills used to extract oil to the pipelines needed to transmit natural gas, steel remains one of the most vital resources for American and International industry. But while there are many domestic producers of steel, there still exists a gap between need and demand that can only be met through the import of steel products. Founded in 1981, SB International (http://www.sbisteel.com) specializes in importing steel and other steel products for distribution throughout North America.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sbintl/47530/
Saxo Bank’s operating income increased 6% in 2011 to reach DKK 3.53 billion, compared to DKK 3.34 billion in 2010. The Bank continued to invest in developing the business which meant that staff costs and administrative expenses increased 12%. Thus, net profit was DKK 618 million, down 4% from the previous record year. EBITDA of DKK 1.16 billion increased 4% compared to 2010.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/saxobank/53784