In an effort to inform children and their families about the importance of food safety, U.S. Department of Agriculture (USDA) and the Ad Council are joining 20th Century Fox to launch a series of public service advertisements (PSAs) featuring footage from the upcoming film Alvin & the Chipmunks: The Road Chip.
An estimated 1 in 6 (48 million) Americans get sick from foodborne illness each year, resulting in roughly 128,000 hospitalizations and 3,000 deaths, according to the Centers for Disease Control and Prevention. Children are among the most vulnerable to food poisoning because their immune systems are still developing, so parents and caregivers need to take extra precautions when preparing food for children under five.
The new PSAs, featuring everyone’s favorite Chipmunks – Alvin, Simon, and Theodore – highlight the four food safety steps consumers can use to prevent foodborne illness. The Chipmunks’ antics and hilarious situations in which they find themselves provide a perfect platform to illustrate these four steps: Clean, Separate, Cook, and Chill. The PSAs help explain actions anyone can take to safely prepare their food, using the Chipmunks as the tool to bring fun and relevancy to a serious topic. The partnership includes TV, radio, out-of-home and web advertising, and parents and children can also find kid-friendly activities that further reinforce the food safety steps by visiting FoodSafety.gov.
To view the multimedia release go to:
http://www.multivu.com/players/English/7652251-ad-council-food-safety/
Food Network’s long-running hit primetime series Food Network Star returns to New York City this May with fifteen talented hopefuls and completely new twists for season eight – this year, returning stars Bobby Flay and Giada De Laurentiis move from behind the judge’s table to square off with culinary favorite Alton Brown for a three-way team competition to find the next Food Network Star, beginning with a special two-hour premiere episode on Sunday, May 13th at 9pm ET/PT. Bobby, Giada and Alton, all television producers in addition to being culinary superstars, lead the charge to find and develop the new talent by each hand-selecting a team of five finalists, who they will produce and mentor through the ‘Star’ experience to find one winner who possesses personality and kitchen chops. Viewers can also glance into the ‘Star’ finalist selection process, with a casting special airing on May 12th and in another turn to the series plot, viewers will vote online before the July 22nd finale to determine who will receive the ultimate prize: their own Food Network show, to be produced by their ‘Star’ team leader.
To view Multimedia News Release, go to http://www.multivu.com/players/English/51725-food-network-star-season-eight-2012/
Food Network’s top-rated hit Chopped All-Stars returns for a second season filled with fan-favorite chefs, unexpected ingredients, and fierce competition for a $50,000 prize for charity on Sunday, April 8th at 9pm ET/PT. In each of the five themed episodes, hosted by Ted Allen, four specially selected chefs are challenged to create three masterful courses from ingredients in the mystery basket, ranging from beef tendon and crawfish, to black beans with queso fresco and chicken feet. Chopped All-Stars kicks off with Iron Chefs battling in the Chopped kitchen, followed by competitions between Food Network/Cooking Channel show hosts, Food Network Star finalists and Chopped judges. A rotating roster of top-notch judges will decide who gets “chopped” each week, leading up to a final showdown between the four episode winners on Sunday, May 6th at 9pm ET/PT, where the $50,000 grand prize to the winner’s charity of choice will be awarded.
To view Multimedia News Release, go to http://www.multivu.com/players/English/51723-food-network-chopped-all-stars/
Food Lion today pledged to donate 500 million meals to families in need by the end of 2020 through its new community relations platform, Food Lion Feeds, which will focus on hunger relief. To mark the launch of Food Lion Feeds and kick off its new commitment, the grocer will donate 1 million meals in five days between June 9 and June 13 as part of a Week of Giving.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7238651-food-lion-feeds-pledges-hunger-relief-500-million-families-through-2020
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5 Animal Kung Fu known Ng Ying Kungfu is a system of martial arts that was taught and brought to the public by grandmaster Christopher Fournier from the USA. Dutch kungfu master Patrick van Steen was a personal student of Christopher Fournier. Patrick van Steen got his warrior name Long Juan Feng aka Long Feng (Rising Dragon) in 2016 and opened his martial arts school. In june of the year 2020 master Patrick van Steen was awarded the Da Shi title which means grandmaster.
Sifu Patrick van Steen from Europe, city of Apeldoorn in the Netherlands shows the form Mui Fa Kuen, Moi Fa Kuen. Sifu Patrick van Steen was a student under Christopher Fournier in Ng Ying Kuen, Ng Ying Kungfu. Sifu Patrick van Steen is teaching the martial arts at Ng Ying Kungfu Apeldoorn.
Global health service company Cigna has added three new programs to the free Coach by Cigna health and fitness app, featuring coaching tips from The Fit Bottomed Girls for The Anti-Diet, Loving Yourself and Top to Bottom fitness.
The Coach by Cigna app puts health and fitness programs in the palm of your hand, with instructional videos and support from health coaches to help you focus on improving in five integrated areas: nutrition, exercise, sleep, stress and weight management.
To view the multimedia release go to:
http://www.multivu.com/players/English/7448831-coach-by-cigna-fitness-app/
Not all heroes wear capes, and when it comes to fire and carbon monoxide safety, anyone can be a superhero. In honor of Fire Prevention Month this October, First Alert, the most trusted brand in home safety*,is encouraging everyone to be super prepared when it comes to whole home safety. First Alert has been helping protect homes and families since 1958.
“Three of every five home fire deaths result from fires in homes without smoke alarms or no working smoke alarms**,” said Tarsila Wey, director of marketing for First Alert, a leader in residential fire and carbon monoxide (CO) detection devices. “Many of these tragedies could be prevented with proper placement and maintenance of working smoke alarms, as well as prior emergency and escape planning. Through a highly educational and fun campaign with our Super Prepared Family, we aim to help people understand the importance of practicing fire safety and involving their whole families when discussing the topic.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8192351-first-alert-fire-prevention-super-prepared-family/
According to a new AARP poll1, almost three out of ten people who are caring for a loved one say their life has changed since becoming a caregiver. More than one in five says their weight, exercise, or social life has suffered.
To illustrate the complexity and help the 42 million sons and daughters, friends and spouses caring for parents and loved ones see themselves as caregivers, AARP and the Ad Council are unveiling a new suite of Public Service Advertisements (PSAs) as part of their Caregiver Assistance campaign. The PSAs will be distributed today as part of National Family Caregivers Month (November) and direct caregivers to tools and resources to help cope with their daily responsibilities at aarp.org/caregiving.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/63968-ad-council-aarp-caregiver-assistance
Three Olives®, the original premium flavored vodka brand made with vodka imported from England, introduces “Find Otherness,” a new campaign celebrating those who believe a playful spirit of eccentricity makes life more exciting. “Find Otherness” launches today across video, native and social platforms with a 30-second spot and five vignettes highlighting the stories of individuals who embrace new perspectives and cast boring to the wind. The campaign will continue throughout the year with new partnerships, events and product offerings.
Three Olives collaborated with the duo behind Van Orton Design, whose signature kaleidoscopic, neon-colored aesthetic brings “Find Otherness” to life in the perspective-shifting new creative. The duo is featured in the first vignette, entitled “Find Inspiration,” and can be viewed at www.threeolives.com. The Van Orton brothers never reveal their faces in public, so the two-minute video is filmed from their perspective, singularly capturing what they see that brings inspiration to their art.
To view the multimedia release go to:
http://www.multivu.com/players/English/8073751-three-olives-vodka-find-otherness/
