The Craftsman brand, Craftsman Club, part of the SHOP YOUR WAY Network, Sears Heroes at Home and nonprofit Rebuilding Together are hitting the road this summer to inspire Americans to open their tool box and start working with their hands, all while making a difference in communities across the country.
With a 36-ft trailer and truck filled with all the necessary tools in tow, the brand will visit dozens of local communities, restoring homes of military veterans, participate in local restoration projects, disaster relief and consumer events throughout the summer.
To view Multimedia News Release, go to http://www.multivu.com/players/English/60868-craftsman-make-a-difference
CPhI Worldwide, part of UBM Live’s Pharmaceutical Portfolio, today celebrates its 25th birthday by releasing the first in a series of ‘made at CPhI’ pharma stories. These will follow 25 pharma industry successes that have directly resulted from meetings at CPhI. The first story charts Global Pharmaceutical Relief from a first meeting at CPhI only two years ago to today and providing hundreds of millions of dollars worth of medicines to the developing world via NGOs- not just another business story, but a great example of the CPhI family helping to proliferate healthcare throughout the globe.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762554-cphi-worldwide-celebrates-25-years/
The modern cotton industry has achieved significant environmental gains over the past forty years, but it is not resting on its laurels. Around the world, scientists and researchers strive to develop new ways to grow, process and manufacture cotton more efficiently and with increasingly less impact on the environment. Identifying and implementing new technologies and practices will help the cotton industry meet the current needs for productivity and profit, without compromising the ability of future generations to meet their own needs.
Increasingly responsible production and manufacturing are not objectives the cotton industry take lightly. As a natural fiber, the success of cotton is directly linked to the land and its health. Being good stewards of the environment requires continuous attention to reducing impact throughout every link in cotton’s long supply chain—from the seeds from which cotton is grown, to the processing and manufacturing practices of finished cotton goods.
To view the multimedia release go to:
http://www.multivu.com/players/English/7613831-cotton-sustainability/
Bayer, the maker of Coppertone®, is revolutionizing the sunscreen experience this season with new Coppertone® Whipped, a transformative sunscreen unlike anything you’ve ever felt before. Not only is Coppertone introducing the first ever whipped sunscreen, it is rolling out a series of engaging activations throughout the summer to launch it, and partnering with everyone from beauty influencers to the Skin Cancer Foundation.
The Whipped line, available in both CLEARLYSheer® and WaterBABIES® Pure & Simple formulas, transforms the sunscreen application process from an ordinary task to an experience people can look forward to before they head out into the sunshine. While many other sunscreen lotions can feel heavy or sticky, Whipped has a rich and creamy texture, yet it absorbs quickly and feels light on skin. Plus it won't clog pores and leaves skin feeling soft and smooth while helping to protect it from the sun's harmful UV rays.
To view the multimedia release go to:
https://www.multivu.com/players/English/8113551-coppertone-sunscreen-clearlysheer-whipped/
Cole Haan, the innovative American lifestyle brand and retailer, releases ZERØGRAND with Stitchlite™ Wool — the newest style transforming the familiar to extraordinary this Fall.
Cole Haan continues to push boundaries with ZERØGRAND with Stitchlite™ Wool, the next iteration of ZERØGRAND footwear for men and women. Like a sweater for your feet, the ZERØGRAND with Stitchlite™ Wool was designed to keep feet dry and warm throughout the colder months, making it the ultimate thermal, breathable and flexible shoe that will last all season long.
To view the multimedia release go to:
https://www.multivu.com/players/English/8404351-cole-haan-housespecial-zerogrand-stitchlite-wool/
Even though the big holidays usually get the spotlight, there are many everyday moments big or small worth celebrating throughout the fall and winter months. This is why the National Pork Board (NPB) today launched the “Sabrosos Momentos” campaign aimed at celebrating those joyous every day, and sometimes humorous, moments of the season. To bring these moments to life, the NPB has partnered with three of the most recognizable social media celebrities and digital talents in the country today: LeJuan James, Los Pichy Boys and David Lopez.
The celebrity influencers will capture their own pork-centric “Sabrosos Momentos” with a comical and unique Latino twist. The first video by the Cuban duo “Los Pichy Boys” will zero in on the cast of characters that make up a typical Latino family at any get-together. In November, LeJuan James will release a video that centers on how he welcomes unexpected guests; and in December, David Lopez’s video will highlight a humorous interpretation of how Latinos combine new and old traditions.
To view the multimedia release go to:
https://www.multivu.com/players/English/7923951-national-pork-board-sabrosos-momentos
Tyler Kozar of Pittsburgh, Penn., has been selected as the grand prize winner of the Pop-Tarts™ Pop It Forward Contest, giving him the ultimate opportunity to spread fun far and wide – with a prize of one million Pop-Tarts® toaster pastries.
The Pop-Tarts® brand has been bringing fun and excitement to fans for decades with delicious flavors, frosting and sprinkles. It is that spirit that inspired the Pop-Tarts™ Pop It Forward Contest that asked the question: “What would you do with one million Pop-Tarts® toaster pastries?” Throughout the fall, thousands of entrants logged on to the Pop-Tarts® Facebook page for a chance to win the Grand Prize of one million Pop-Tarts® toaster pastries.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/poptarts/47555/
CODA Automotive, a California-based electric car and battery company, will make its auto show debut at the Los Angeles Auto Show this month. The company will host a press reception to kick off the show on Wednesday, November 17 from 4:00 — 6:00 p.m. As part of an ongoing commitment to educate consumers about sustainability and green energy technology, CODA will host a series of educational seminars throughout the show, ultimately reaching more than 600 students.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/codaautomotive/47398/
Frost & Sullivan honors KJAYA Medical with the Frost & Sullivan 2011 North American Technology Innovation Award in Web-based Medical Imaging Data Management for its innovative VoXcell® Imaging Suite. For the first time, medical facilities can manage all imaging workflow throughout the enterprise using robust industry-standard applications, leading-edge 3D processing, PET/CT analysis and more – all with on-demand anywhere, anytime Internet availability.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/frostsullivan/53330/
New home shoppers can now use augmented reality to visualize what their potential new home may look like on their land before they break ground thanks to the release of an innovative new app. Clayton, a Berkshire Hathaway company and one of America’s largest homebuilders, announces the release of Home Previewer®, an iPhone® compatible app that allows shoppers to envision what a home may look like in 3D on their future home site. The free app is available for download from the App Store®.
“We’re pleased to be one of the first builders to introduce augmented reality to the digital home buying journey,” said Kevin Clayton, CEO of Clayton Homes. “Our homes now offer custom designs, innovative features and energy efficient upgrades. We are committed to being a leader in innovation for the home building community and will continue to develop the kind of technology that will support our customers throughout the experience.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8011651-clayton-launches-home-previewer-mobile-app/
Clayton home building group is excited to announce that The Patriot home will be available across America starting in September for prospective homeowners.
Available for purchase through Clayton qualified independent retailers, The Patriot is a Clayton Built™ home that features exciting amenities including a granite island top, walk-in tile shower and other modern design qualities throughout the floorplan. The Patriot home will embrace its namesake by supporting veterans and their families through the non-profit organization, Hope For The Warriors®. Clayton will be pledging a $100 donation to the organization for every Patriot home built, and anticipates selling several thousand of this model.
To view the multimedia release go to:
http://www.multivu.com/players/English/7623851-clayton-patriot-home/
Starting today, your smart phone can make you smarter about your health. Cigna is launching a new mobile app to help customers take better control of their health and health spending.
Throughout 2013 Cigna will release upgraded app capabilities, including accurate pricing and quality information on doctors and hospitals for more than 200 medical procedures according to the real-time status of the customer’s health plan and available health account funds.
To view Multimedia News Release, go to http://www.multivu.com/players/English/59191-cigna-mobile-app/
