More than 12,000 cyclers gathered in ten cities across the country in February and early March to raise more than $13.8 million to support rare cancer research at Memorial Sloan-Kettering Cancer Center. The events took place at Equinox clubs in New York City; Los Angeles; San Francisco; Washington, D.C.; Chicago; Greenwich, Connecticut; Miami; Summit, New Jersey; Long Island; and Boston; bringing together a nationwide network of friends, colleagues, caregivers, and cancer survivors to cycle in solidarity in the battle against rare cancers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60687-memorial-sloan-kettering-cancer-center-cycle-for-survival-event
To help Americans determine their risk for chronic diseases and get them on a path to better health, CVS/pharmacy announced today the launch of the 2011 “To Your Health” program, offering free preventive health screenings at more than 800 events in communities across the country. The program will get underway in Houston on Saturday, March 5th, and continue in Dallas, Los Angeles, Washington D.C., Atlanta, Philadelphia, Chicago and Miami.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cvs/48303/
The Craftsman brand, Craftsman Club, part of the SHOP YOUR WAY Network, Sears Heroes at Home and nonprofit Rebuilding Together are hitting the road this summer to inspire Americans to open their tool box and start working with their hands, all while making a difference in communities across the country.
With a 36-ft trailer and truck filled with all the necessary tools in tow, the brand will visit dozens of local communities, restoring homes of military veterans, participate in local restoration projects, disaster relief and consumer events throughout the summer.
To view Multimedia News Release, go to http://www.multivu.com/players/English/60868-craftsman-make-a-difference
No other natural catastrophe impacts as many people as flooding, with an estimated 500 million people affected every year. Insured flood losses are also increasing significantly; 1970's annual claims were between USD 1–2 billion, whereas insured flood losses amounted to USD 15 billion in 2011. Recent flood events in Thailand, Australia and the Philippines have shown that floods are now rivalling earthquakes and hurricanes in terms of economic losses.
However, awareness of flood risks and their impact is still relatively low. Swiss Re's publication Flood – an underestimated risk aims to close this knowledge gap.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/swissre/56573/
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ShoulderHill Events, LLC a wholly-owned subsidiary of ShoulderHill Entertainment today announced that the Company is producing the global event 2015 24 Hours of Reality and Live Earth: The World Is Watching, airing from 6pm CET, Friday, November 13 to 6pm CET, Saturday, November 14. The show will be broadcast from the Champs de Mars in front of the iconic Eiffel Tower in Paris and will feature leaders from around the world in addition to actors, activists, scientists and some of the biggest names in music.
Former US Vice President and Chairman of The Climate Reality Project Al Gore will lead the global broadcast which is seeking to generate momentum for strong action on climate from world leaders in the final days before the UN climate talks in Paris. This round-the-clock and round-the-world program will unite a global audience in demanding a strong climate agreement in Paris and include presentations and performances from leading climate experts and activists and award-winning celebrities and musicians. French leaders President François Hollande, Paris Mayor Anne Hidalgo and musical group Duran Duran will join in the broadcast from Paris.
To view the multimedia release go to:
http://www.multivu.com/players/English/7692251-shoulderhill-24-hours-of-reality/
Colored Caps is the starting point for the campaign that sees the iconic Tuborg bottle as it’s never been seen before. The caps will come alive in 5 new colors, where each color is tied to a particular mood and set to be a trigger for having fun. Inviting people to Play, Feel, Dance and Share. The new campaign will see the colors used in numerous creative ways from unexpected events to artistic interventions in bars and supermarkets.
The center of the launch of the new campaign is a film that aims to inspire people to live more colorful. A story that begins with the question “What happens when 3 friends tell their boss about last night”. In the story that has been dubbed “Last Night”, we follow the 3 friends through a thrilling and unexpected fun journey into the night, culminating in the ending scene on a beautiful beach the morning after. “Last Night” is a celebration of young people having fun together. Coming to live in an explosion of colors, fun and humor. The story demonstrates how Tuborg always aspire to bring colors of fun to people.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7500551-tuborg-colors-of-fun/
The Budweiser Clydesdales have added another iconic background to their portfolio of classic images; the Las Vegas Strip. The famous Budweiser Clydesdales made their grand entrance with a trot down the Las Vegas Strip while cheering fans and excited onlookers watched the majestic horses make their way to Beer Park, located at Paris Las Vegas.
“Las Vegas provides an exciting and engaging fan experience for all major sporting events,” said Cathy Tull, senior vice president of marketing for the Las Vegas Convention and Visitors Authority. “Only in Las Vegas can you kick off Big Game weekend with the Clydesdales.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7750651-lvcva-las-vegas-budweiser-clydesdales/
The National Climate Assessment: Climate Change Impacts in the United States concludes that warmer and drier conditions have already contributed to increasing wildfire events across the western United States, and future increases are projected in some regions. Already this year, there have been over 44,000 wildfires that have damaged or destroyed almost 8.5 million acres. Long periods of record high temperatures are associated with droughts that contribute to dry conditions and drive wildfires in some areas.
USDA Secretary Vilsack recently stated, “This year, we are experiencing yet another devastating wildfire season, particularly in the drought-ravaged West. Climate change, drought, fuel buildup, insects and disease are increasing the severity of unprecedented wildfire in America's forests and rangelands, which impacts the safety of people, homes and communities. Development close to forests has also increased the threat to property, with more than 46 million homes in the United States, or about 40 percent of our nation's housing, potentially at risk from wildfire.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7607931-fema-national-prepareathon/
