SEPHORA, the leader in global prestige beauty retail announces the launch of two new bot-powered beauty tools available now exclusively on Messenger. As one of the first beauty retailers to introduce a bot earlier this year, Sephora continues to pioneer fast, easy and fun mobile-first technologies that integrate beauty into their clients’ daily routine. Sephora Reservation Assistant is an appointment booking bot to reserve a makeover at Sephora stores across the United States. Color Match for Sephora Virtual Artist is a shade matching addition to the Sephora Virtual Artist bot that scans any photo and instantly provides the closest lipstick color match from Sephora’s entire assortment.
“Our two new bots for Messenger offer enhanced ways for our clients to engage with Sephora by streamlining how they access relevant service and product information on their mobile devices,” said Mary Beth Laughton, SVP of Digital for Sephora. “We’re excited to leverage the Messenger platform to create quick and natural conversational interactions that are client-led. This allows us to provide richer, more varied conversations that ensure clients get exactly what they want out of the experience.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7926152-sephora-messenger-beauty-tools/
KCET, the nation’s largest independent public television station serving Southern and Central California, has launched Your Turn To Care (www.yourturntocare.org), a robust website designed to serve as a resource for families, caregivers and seniors across the country who are faced with the challenge of taking care of ailing or aging loved ones or dealing with aging-related issues.
Developed by KCET as a companion to its original television series Your Turn To Care, hosted by Holly Robinson Peete, the enhanced Your Turn to Care website encourages visitors to ‘Watch, Explore and Connect’ through more than 60 original videos featuring expert advice on topics ranging from caregiving and finance to health and wellness, dementia and Alzheimer’s disease.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57354-kcet-elder-care-your-turn-to-care-website
Chaleur-Beauty Enhanced by Heat, the world’s first self-heating skin care system, is launching direct-to-consumers with a with a no pressure trial offer that’s one hundred percent guaranteed to produce results. The beauty brand is the first and only product that combines heat with active ingredients, allowing one thousand times the penetration versus traditional topical skin care– pushing active ingredients in while pulling out toxins.
“One self-heating mask along with Chaleur’s Ageless Facial Gel creates the ideal environment to allow special ingredients, including our patented enzyme, to penetrate layers of the skin,” said Chad Law, CMO of Chaleur Beauty.
To view the multimedia release go to:
https://www.multivu.com/players/English/8210451-chaleur-beauty-self-heating-skin-care-launch/
Bayer and National 4-H Council amplified their commitment to the future of our rapidly expanding global population by launching a new effort to grow the pipeline of tomorrow’s innovators, starting now. The two organizations announced today a nationwide collaboration, Science Matters, which will address the need for an enhanced STEM (science, technology, engineering and math) workforce by planting a love of scientific exploration in thousands of youth in urban and rural areas across the country.
Science Matters will leverage Bayer’s more than 150 years of scientific breakthroughs and 4-H’s century of hands-on learning to equip more than 25,000 youth with tools and support they need to deepen their understanding of science.
To view the multimedia release go to:
https://www.multivu.com/players/English/77126512-bayer-4-h-launch-science-matters/
Reed Street Productions, creators of the first-ever zombie-infested 5K obstacle race, Run for Your Lives, announced today it will double its races in 2013 – expanding to 21 locations, including nine yet-to-be-invaded cities. New this year, participants can expect to encounter increasingly challenging obstacles and an enhanced Apocalypse Party experience. Additionally, Run For Your Lives added the Kennedy Krieger Institute – an internationally recognized institution dedicated to improving the lives of individuals with disorders and injuries of the brain – as its official charitable partner for 2013.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60253-reed-street-productions-run-for-your-lives-adds-race-locations-zombie-5k
For millions of American kids and teens, back-to-school means more than class time, it also means ‘Club time’ as they spend after school hours at local Boys & Girls Clubs across the nation. This fall, Club members at 50 Boys & Girls Clubs – one in each state – will be greeted with refreshed, enhanced or expanded facilities as Lowe’s gives fifty $50,000 grants through Renovation Across the Nation, a $2.5 million initiative through its national partnership with Boys & Girls Clubs of America (BGCA).
Olympic gold medalist Dominique Dawes vaulted the program into the spotlight this morning, kicking off the initiative at one of the 50 Clubs, the Boys & Girls Club of Harlem in New York City. The nationwide revitalization effort will enhance both the environment and the experience for more than 50,000 Club members, driving new membership among kids and teens. Dawes, a long-time friend of Boys & Girls Clubs and a mother herself, understands the value of the Club experience in bringing hope and strength to kids and teens in need of a safe and inspiring place to go after school.
To view the multimedia release go to:
http://www.multivu.com/players/English/7906451-lowes-bgca-renovation-across-nation/
Raytheon Company (NYSE: RTN) unveiled its second generation Exoskeleton (XOS 2) at its research facility in Salt Lake City, Utah, during a demonstration with Paramount Home Entertainment. The new robotic suit is lighter, faster and stronger than its predecessor, yet it uses 50 percent less power. Its enhanced design also means that it is more resistant to the environment.
To view Multimedia NewsRelease, go to http://multivu.prnewswire.com/mnr/raytheon/46273/
The makers of Quaker State, the motor oil well known for providing durable protection, are now giving motorists cash for using Quaker State and making their cars last. The Quaker State Cash Back Bonus Program launches today and is designed to reward consumers who use Quaker State® Ultimate Durability full synthetic motor oil, Quaker State® Enhanced Durability synthetic blend motor oil or Quaker State® Higher Mileage Engine™ motor oil with the cash value of their vehicle when they reach 300,000 miles, subject to certain terms and conditions.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/quakerstate/48531/
EUROPEAN MICROWAVE WEEK - Peregrine Semiconductor Corp. (NASDAQ: PSMI), founder of RF SOI (silicon on insulator) and pioneer of advanced RF solutions, announces the expansion of its integrated product portfolio into DC and X-band frequencies. Today, Peregrine introduces two new integrated products–a True DC switch and an X-band core chip. Built on Peregrine's UltraCMOS® technology, both products integrate RF, digital and analog components onto a single chip. While integration has traditionally offered high-volume markets the benefit of lower cost, Peregrine uses intelligent integration to offer performance advantages in high-performance markets. Peregrine's integrated products offer benefits such as configurability, flexibility, reliability, repeatability, ease-of-use, a reduced form factor and enhanced performance.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7311051-peregrine-semiconductor-expands-integrated-product-portfolio/
Cast & Crew today announced enhanced benefits and features to its business debit card and expense-management system for productions, PCard+. Customers can now earn one percent cash back for every dollar spent with no limits. Users can sign-up instantly – no paper forms or check deposits – and PCard+ can be set up to seamlessly feed into Cast & Crew’s industry-preferred production accounting software PSL+, or be used on its own.
The company, a leading provider of software and services to the entertainment production industry, has received strong sales of PCard+ in its first quarter, boasting active users across film, television and digital streaming productions.
To view the multimedia release go to:
https://www.multivu.com/players/English/8493551-cast-and-crew-pcard-plus-business-debit-card/
The air freight industry is benefiting from a breakthrough new online and real-time rate management and distribution product, following the successful launch of OAG Cargo’s enhanced and upgraded AFRA Air Freight Rates application.
The optimized AFRA product is expected to become the standard for air freight rate management by airlines and their customers, and is the culmination of a three-year development project with significant investment by OAG Cargo, embracing the company’s eight years of acquired knowledge in air freight rate management, pre-transport decision-making and analysis.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53582-oag-cargo-afra-air-freight-rates
Turner Sports, CBS Sports and the NCAA announced today the newly enhanced NCAA March Madness on Demand (MMOD) live products to be launched for the upcoming 2011 NCAA Division I Men’s Basketball Championship. NCAA March Madness on Demand, produced by Turner Sports Interactive, will be available across multiple digital platforms, including online (http://mmod.ncaa.com), as an iPhone and iPod Touch app, and for the first time, as an iPad app. Among the new features, MMOD will offer improved live viewing with richer quality and larger format streams, a personalizable channel lineup feature, and live stats and social companion views.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/mmod-ncaa/48827/
