Newcastle Brown Ale today announced ‘No Bollocks 2013,’ a new integrated national marketing campaign.
At the heart of the ‘No Bollocks 2013’ campaign is a series of TV spots comprised entirely of still photo images intended to cut through the clutter of expensive, elaborate, overly produced advertisements typical of the beer category. Instead of using the professional actors or beautiful models normally featured in beer ads, the spots feature ordinary people drinking at real parties having a real good time (or a real bad time in some cases). The creative takes on traditional beer advertising gimmicks that imply that hand crafted workmanship and hand selected ingredients are unique to certain beers and that parties are made abundantly more fun with those same beers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60803-newcastle-brown-ale-no-bollocks-2013-campaign
French’s®, the undisputed leader in mustard, announces two new mustard flavors and the newest introduction in the ketchup category. Crafted with only simple, quality ingredients, including stone-ground #1 grade mustard seed, French’s Classic Yellow Mustard has been America’s best-loved mustard for more than 100 years.
French’s continues its century-long dedication to producing only the highest quality products by introducing French’s Tomato Ketchup with no high-fructose corn syrup and two new mustard variations with exciting, on-trend flavors: French’s Sweet Yellow Mustard with a touch of brown sugar and French’s Spicy Yellow Mustard with cayenne pepper. Like French’s Classic Yellow Mustard, both new mustards are fat-free and gluten-free. French’s new ketchup and mustards are available now in stores nationwide.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7505551-frenchs-new-mustard-ketchup/
From a dinner party to a night on the couch, cheese boards are a delicious way to enjoy cheese and gourmet pairings. Castello®, maker of creatively crafted imported cheeses, is making it easier than ever for cheese fans to create a delectable board with its new Cheese Board Builder™. The interactive tool allows users to create their own board featuring unique cheeses, food pairings and beverages based on their taste and dietary preferences.
To create a personalized cheese board, users input preferences such as whether they enjoy bold or mild flavors, traditional or unexpected pairings, and creamy, blue or aged cheeses. They can also indicate if the board should be gluten-free, vegetarian, low-sugar or non-alcoholic.
To view the multimedia release go to:
http://www.multivu.com/players/English/7848151-new-castello-cheese-board-builder/
Planning a well-crafted, creative and inspiring meeting has become an art form with limitless possibilities. Marriott International hosts thousands of meetings every year and has drawn on the company’s brand differentiation, expertise and talent to launch an industry first, Meetings Imagined, a new set of tools to help any planner design and manage the perfect meeting experience. No matter the budget, size, or location of the meeting, planners have more choices and concepts to draw upon than ever before.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7107853-marriott-meetingsimagined-com/
The World\'s First 3d Advert -- Stop Motion Origami -- Making Of. Toshiba invite you to enjoy the world\'s first 3d Advert, where a magical world of origami unfolds and grows in front of your eyes, all from the basis of all big ideas - a blank sheet of paper. This stunning, 3d world of origami was actually crafted by hand and filmed in wonderful stop-motion -- all adding to the magic of the world\'s first 3d advert. Here, the world\'s first 3d advert introduces the Toshiba Satellite R630, which, like all great ideas, started on a blank sheet of paper.
The Capital Grille today announced the return of Wagyu & Wine - a gourmet twist on America's classic burger paired with luxurious wine selections from the Antinori family, now in its 26th generation. Starting today, and through November 18th, Wagyu & Wine is available to guests in The Capital Grille lounge.
The exceptional pairing - at $251 - invites guests to experience one of three hand-crafted Wagyu burgers paired with an Antinori family wine hand-selected by The Capital Grille's Advanced Sommelier Brian Phillips. Guests can select from three wines including the Col Solare 2014 (Red Mountain, Washington), a limited production New World Cabernet Sauvignon which pairs well with this year's Caramelized Onion Wagyu Burger featuring Grand Cru Gruyère and Shallot Aioli. Other Antinori Wagyu & Wine selections, typically available exclusively by the bottle, include Old World and New World wines such as the Villa Antinori Chianti Classico DOCG Riserva 2014 (Tuscany), an Old World Sangiovese, and the Antica Napa Valley 2014 (Atlas Peak, Napa Valley), a New World Cabernet Sauvignon.
To view the multimedia release go to:
https://www.multivu.com/players/English/8397351-the-capital-grille-wagyu-and-wine-2018/
Sixty years to the day since The Queen’s accession, John Walker & Sons, Scotch Whisky Distillers By Appointment to Her Majesty The Queen, celebrates the occasion with the bottling of Diamond Jubilee By John Walker & Sons; a specially crafted blend of rare malt and grain Scotch Whiskies distilled in and maturing since 1952, the year she acceded to the throne.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53755-johnwalker
Today marks the official one-year countdown to the arrival of MSC Seaside in Miami, and MSC Cruises — the Swiss-based world’s largest privately-owned cruise line and market leader in Europe, South America and South Africa — is marking the occasion with remarkable savings and value-adds for travelers.
MSC Seaside, the most anticipated ship coming to Miami in 2017, is the first of up to three MSC Cruises next-generation “Seaside” class of cruise ships and is set to arrive in the U.S. in December 2017. With an ultramodern and innovative “condo-on-the-beach” design, the ship has been crafted specifically for warm weather, offering sun worshippers one of the highest ratios of outdoor space at sea. She will sail from Miami to the Caribbean year-round and bring guests closer to the sea than ever before with a 360° outdoor promenade including a variety of outdoor restaurants and bars.
To view the multimedia release go to:
http://www.multivu.com/players/English/7807951-countdown-to-msc-seaside/
Simple elegance, an exhilarating driving experience, state-of-the-art and easy-to-use technology and beautifully crafted, the all-new 2015 Chrysler 200 charts a new course for mid-size sedan customers who have earned a little luxury in their life, but demand value for their money.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64653-all-new-2015-chrysler-200-redefines-mid-size-segment
Dallas-based Chafie Creative Group, LLC, announced today its revolutionary app for Fiction, Immersedition. Extraordinarily more than a regular or even enhanced eBook, the pilot Immersedition, The Survivors Series, authored by innovative transmedia storyteller Amanda Havard, has been crafted specifically to embrace the possibilities of interactivity inside a novel. In its print form, Havard’s book encapsulated specific detail to place and person, anchoring its surreal premise in a very real world, making the interactive transmedia nature of the Immersedition concept the perfect platform for her story. In its print form, The Survivors is a 283-page book, but in its app version, there are over 300 touch-points that call up over 500 frames of relevant additional content embedded in the pages of the book.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53515-chafie-creative-group-immersedition-consumer-transmedia-ebook-app-fiction
Here East, London’s home for making based at the former Press and Broadcast Centres on Queen Elizabeth Olympic Park, today launches a short promotional film to demonstrate its vision and reveal the spirit of invention and discovery that lies at the heart of Here East’s offer to the tech, creative and making communities.
Forty crew members, a six tonne, thirty foot technocrane, a 4K drone and one hand-crafted robot were commissioned specifically by Here East to launch its marketing strategy and to create the unique footage of this ground-breaking London 2012 legacy project. The film aims to capture the attention of those entrepreneurial, creative businesses looking to scale, as well as established companies seeking to become more entrepreneurial.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7422451-here-east-enlists-robots-drones/
GENESIS has unveiled its striking ‘New York Concept’ luxury sports sedan at the New York International Auto Show. The New York Concept hints at future GENESIS design direction with its expressive and refined ‘Athletic Elegance,’ first seen in the Vision G concept and in production form with the GENESIS G90 premium luxury sedan.
Acknowledging the GENESIS brand’s sporty and agile nature, the hybrid concept generates 245ps and 36.0 kgf.m of torque from its 2.0 GDi powertrain coupled with an 8-speed automatic transmission. The advanced technological features and precise design language of the concept emphasize key aspects of Korean culture, while elevating the value and perception of the GENESIS brand.
The exterior of the New York Concept presents an elegant interpretation of a luxurious performance vehicle, defined by well-balanced proportions and refined surface treatments. Inside, the concept car combines advanced technology with absolute luxury, contrasting innovative electronics against finely-crafted materials.
To view the multimedia release go to:
http://www.multivu.com/players/English/7506054-hyundai-genesis-hybrid-sports-sedan-nyias/
