They’ve been dubbed the “Sandwich Generation”–middle-aged people caring for aging parents while still taking care of their own children. Pulled in many directions, these family jugglers are at risk for stress, depression and other health problems. Older adults are the fastest growing segment of the U.S. population; 10,000 people turn 65 every day. This will continue for nearly 20 years, and that means more and more people will find themselves aiding their aging parents.
Throughout November, which is National Family Caregiver Month, BeSmartBeWell.com sheds light on the challenges of caregiving and the particular issues facing the Sandwich Generation. At BeSmartBeWell.com, siblings Chris and Ann share their story of juggling jobs, family and caring for elderly parents.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/caregivingparents/50827/
Frost & Sullivan recently published a white paper, Virtualization for Midsize Businesses: Keep Your Foot on the Accelerator, which identifies the benefits midsize businesses gain through holistic adoption of virtualization technologies.
To overcome the many recurring challenges pertaining to data centers, there are streams of benefits virtualization across servers, storage, networks, and desktops can deliver, especially for midsize businesses with heightened strategic priorities in innovation and revenue growth. This shift to virtualization increases capacity and improves effectiveness with greater speed, flexibility and reliability than possible in non-virtualized environments.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56117-frost-sullivan-white-paper-virtualization-midsize-business-efficiency-ibm
Snack bar maker Larabar is launching a movement inspired by the brand’s foundational belief to make simple and wholesome food accessible for all and joining Feeding America® in the fight to end hunger along the way. The partnership is part of a larger integrated marketing campaign titled “Food Made From Food” that challenges consumer misperceptions of packaged food.
According to a recent survey commissioned by Larabar, 72 percent of participants responded that there is a difference between packaged food and real food. However, the majority also believe that primary Larabar ingredients fruits and nuts are real food at 90 and 78 percent, respectively. By highlighting the whole, simple ingredients within each bar, Larabar aims to show consumers just how easy it can be to choose real food.
To view the multimedia release go to:
http://www.multivu.com/players/English/7726951-general-mills-larabar-share-real-food/
Whole You, a Mitsui Chemicals Company dedicated to offering innovative healthcare solutions to help those with sensory and physical mobility challenges experience life more fully, launched its Whole Day campaign video today. The video follows acclaimed photographer Bruce Hall, who has been legally-blind since birth, as he captures a celebration of the senses and movement.
“At Whole You we want nothing less than to change how people understand what it means to be healthy – we develop solutions that enable people to move, see, smell, taste and experience the world more fully than ever before,” said Hiromi Inagaki, chief innovation officer, Whole You. “The video with Bruce is an expression of this vision, a place where sensory or physical mobility challenges don’t hold us back, where we celebrate the senses and freedom of movement to have a deeper appreciation of a life lived beyond limitations.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7704351-whole-you-bruce-hall-campaign/
Ever since Donna and John met at work three decades ago, they've had the kind of smooth, comfortable relationship that comes when attraction is accompanied by compatible interests as well as strengths and weaknesses that balance each other. They pictured their senior years as an extension of what Donna Dean calls “this nice, easy life. We didn't see the calamity that was coming.”
Brookdale Senior Living, the nation's largest dementia care provider, has created new resources for care partners as part of National Alzheimer's Awareness Month in November. The candid discussion of many of the disease's most difficult challenges includes an up-close look at Donna's and John’s lives since he developed dementia.
To view the multimedia release go to:
http://www.multivu.com/players/English/7722131-brookdale-alzheimers-awareness/
On Sunday, August 24, truth®, the nation’s largest and longest running youth smoking prevention campaign, premiered the latest advertisements in its new Finish It campaign, titled “Unpaid” and “Response”. Both aired during the hugely popular MTV Video Music Awards broadcast — an annual music awards ceremony that attracts millions of viewers and sparks immediate cultural conversations. Teen smoking rates are at their lowest levels in 22 years, and through the Finish It campaign, truth aims to enlist this generation to end smoking for good.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7304851-truth-launches-finish-it-campaign-challenges-teens-to-become-first-smoke-free-generation/
A rising voice in the missional movement, Palmer Chinchen challenges Christians to a new kind of spiritual formation, one focused on pouring out our life for others and radical dependence upon God. Learn more about this author here: http://tinyurl.com/24wdtlb Learn more about this book here: http://tinyurl.com/2b6orfb Religion, Christian Life, General
Approximately 1.5 million women and girls in the United States have epilepsy, of which nearly 500,000 are women of childbearing age. Treating women with epilepsy, especially women of childbearing age, presents significant challenges to physicians. Epilog.us [http://www.epilog.us], Upsher-Smith Laboratories, Inc’s [http://www.upsher-smith.com] epilepsy-focused educational website, discusses these challenges and provides professional insight by some of the epilepsy community’s most respected physicians including Dr. Cynthia Harden, Chief of the Comprehensive Epilepsy Care Center, North Shore University Hospital and Long Island Jewish Medical Center, and Dr. Christopher Skidmore, Director of Neurology Residency/Assistant Professor of Neurology, at Jefferson Medical College of Thomas Jefferson University.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59306-upsher-smith-epilog-website-challenges-in-managing-women-with-epilepsy
Today’s trucking industry is a key element of the immense distribution system that supports the U.S. economy and our citizens’ present standard of living. However, the continued rough economic climate has caused countless bankruptcies, massive layoffs, and reduced trucking volumes. As a result, trucking companies must look for new and creative ways to master two major business challenges that impact a fleet’s bottom line: ongoing expense control and government regulations compliance.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/frostsullivan/52192/
Toastmasters International, the world’s largest non-profit organization dedicated to teaching public speaking and leadership skills, is launching a video series of time-tested tips for improving communication. The first two videos to debut are basic public speaking and job interview tips.
“Every day a quarter of a million people attend Toastmasters meetings, seeking to become more confident speakers and leaders. These videos give anyone, not only members, access to Toastmasters time-tested tips they can use immediately,” says Toastmasters International President Michael Notaro.
To view Multimedia News Release, go to http://www.multivu.com/mnr/49430-toasmasters-communication-challenges-time-tested-tips-public-speaking
Everybody loves the idea of beachfront property, but proximity to the ocean can bring its share of construction challenges. Tune in as experts from the Emmy® Award-winning television series This Old House head to the Ocean State to transform a weathered Cape into a weatherproof masterpiece in the series’ first-ever renovation on open water – The Barrington Project.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54022-this-old-house-goes-costal-barrington-project
Nobody’s perfect. In fact what makes you “you” are the challenges that you overcome. That’s the premise behind global health service company Cigna’s new online gathering place for individuals dealing with peer-pressure, body image, self-confidence, career and parenting issues.
To view Multimedia News Release, go to http://www.multivu.com/players/English/60874-cigna-go-you-hub/