Lifestyle brand UGG Australia announced today the launch of its first global brand marketing campaign called “THIS IS UGG.” The campaign debuts on August 18th around the world. “THIS IS UGG” is designed to connect with consumers on emotional levels that transcend any product, with the goal of further strengthening UGG as a global, premium lifestyle brand, year round. The campaign explores the theme that life’s biggest moments are actually the small ones – a place where the brand lives in consumers’ lives. Whether personal or intimate, reflective or celebratory, it’s often the smaller moments where life’s most important interactions and connections occur. The campaign will use this storytelling platform to showcase such moments and illustrate the fact that UGG ‘Feels Like Nothing Else.’
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7299751-ugg-australia-launches-first-global-brand-campaign-this-is-ugg/
Chic Outlet Shopping® has launched the Chic Guide to Europe 2012 – an innovative media campaign in association with Condé Nast publications and supported by a collection of short films featuring a star-studded roll call of famous international names, each filmed on location at the Chic Outlet Shopping® Villages.
The Chic Guide to Europe 2012 represents a seven-year alliance between the world-leading publishing house and Chic Outlet Shopping®. The most international guide to date, ambassadors starring in the campaign represent Brazil, Germany, USA, UK, China and Russia. Matthew Williamson (Vanity Fair UK, Condé Nast Traveller UK), Olivia Palermo (Vanity Fair USA), Karolína Kurková (Vogue Russia), Beatrix Ong (Vogue China), Helena Christensen (Vogue Germany) and Déborah Bloch and Júlia Bloch Anquier (Vogue Brazil).
To view Multimedia News Release, go to http://www.multivu.com/mnr/56545-valueretail-chic-outlet-shopping
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On Thursday night, Feb. 26, at midnight, the Las Vegas Strip welcomed its newest outdoor entertainment spectacle: the Swarovski Midnight Celebration at Grand Bazaar Shops. Created for Swarovski’s custom pavilion and six-story-tall Starburst, the Swarovski Midnight Celebration was designed to be the centerpiece of the new Grand Bazaar Shops, providing a unique retail and entertainment experience.
The Swarovski Midnight Celebration is a dazzling three-minute-long light-and-sound show designed to mark the dawn of a new day. The spectacle was envisioned as a way to bring New Year’s Eve-style excitement to the Strip every night of the year. The production incorporates the Swarovski Starburst—a one-of-a-kind, 14-foot-diameter structure composed of 911 custom-cut Swarovski crystal spheres—as well as a large video screen embedded into the multi-faceted façade of the Swarovski pavilion. Evocative scenes from exotic bazaars, together with the Starburst’s more than 1,800 points of LED light, are choreographed to a dramatic original score featuring enchanting beats of world music.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7437751-swarovski-midnight-celebration/
Plastics Make it Possible® has partnered with celebrity fashion stylist, writer and television personality George Kotsiopoulos to launch a year-long series of videos and exclusive online content which showcases the innovative uses of plastics in fashion design and accessories currently found in retail stores and on the runway.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/americanchemistry/49624/
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24-hour preschool television channel Sprout is set to premiere its newest original series, The Chica Show (26 × 11’ episodes), on Saturday, November 24 at 11:30 a.m. ET, with encore presentations at 5:30 p.m. and 5:45 p.m. ET. Promoting social-emotional development in preschoolers through creative play, The Chica Show is a mix of live action and animation that follows the imaginative adventures of Chica and her cast of friends (including Stitches, an animated character voiced by Mario Lopez) as they explore all the whimsical, humorous costumes and accessories in the Costume Coop – a playful shop filled with every costume imaginable. Each episode takes the viewer on a journey into Chica’s imagination where problems are solved, questions are answered and adventure filled lands are explored.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58781-sprout-new-original-series-the-chica-show-premiere
Watch the Magical Christmas train delight children of all ages. Enjoy a Magical Journey @ Harbour City Mall - Christmas shopping and dining for everyone! http://hk.youtube.com/user/hkharbourcity
Women have a thirst for fun and a love affair with flair, according to a new Diet Pepsi survey. The Diet Pepsi Fun Report reveals that nearly three-quarters of women (72 percent) are literally craving more fun in their lives, while 56 percent believe that adding more flair (e.g., great shoes, bright lipsticks, trendy accessories) brings more fun. To help quench that thirst and quell that craving, Diet Pepsi is launching the Sip in Style Sweepstakes.
From now through September 22, Diet Pepsi fans can enter for the chance to win prizes big and small at www.DietPepsi.com. From lipsticks and refreshing fizz to a once in a lifetime fun-filled experience, including a wardrobe makeover by Sofia Vergara’ s personal stylist along with a $1,000 shopping spree in New York City, the opportunities for fun, fizz and flair abound at DietPepsi.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57759-diet-pepsi-sofia-vergara/
http://amzn.to/AiKcEW Amazon Best Buy( 4 out of 5 stars, 201 reviews). Smoothie maker Magic Bullet is an express kitchen mixer, blender and juicer. The device itself is actually about the size of a large coffee mug with a small blade inside the base. It comes with a whole assortment of accessories. The smoothie maker Magic Bullet is great for getting small jobs done quickly, such as grinding coffee beans or mixing drinks. It was designed to be an all-in-one replacement for the food processor, blender and coffee grinderThesmoothie makerMagic Bullet comes in a 17-piece set which includes two cutting blades, two blender cups, four mugs, two lids and two shaker tops.
Coveted designer Sarah Jessica Parker has debuted her first West Coast standalone SJP by Sarah Jessica Parker boutique at Bellagio Resort & Casino, making it one of only two locations in the country to offer her chic label’s full collection of shoes, handbags and accessories. To mark the occasion, Parker has introduced a new color line – Bellagio Blue – exclusively available at the Las Vegas boutique.
“We’re thrilled to be in Las Vegas. I don’t think we ever imagined this early on in our relatively new business we would have, not only a first, but a second home with the MGM family,” said Parker. “And it’s particularly exciting to be at Bellagio. I don’t think we even realized how suitable a home it would be for us. This idea of a party for your foot really makes sense in Vegas.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8157951-bellagio-sarah-jessica-parker-boutique-sjp/
