Over 50 PR agencies and in-house PR departments came together to witness the first PR Pressure conference, which took place on Wednesday, 25 May 2016, at the Dusit Thani, Dubai. The event, organised by Secret PR, marks the first of an annual series of conferences that address the struggles faced by PR professionals in the Middle East. Leading up to the next conference, Secret PR will be taking proactive steps towards providing pragmatic solutions for the issues raised at the event.
One of the highlights from the conference was a series of open discussions surrounding opinions on the media and the PR industry. Inspired by a popular hashtag, #UAEPR, the event offered an open and professional approach to the shortcomings of both industries in order to encourage better practice amongst journalists and PR professionals. These sessions were headed by speakers from PR agencies and media, including Nick Rego, Senior Editor at tbreak.com, Sudeshna Ghosh, a consulting editor and freelance writer, Shereen Shabnam, Consultant Head of PR for octOpus and MTE Studios, and Louay Al-Sammarai, Joint Managing Director and Co-Founder of Active (Digital. Marketing. Communications).
To view the multimedia release go to:
http://www.multivu.com/players/uk/7852351-pr-pressure-conference/
Global news distributor, PR Newswire, held its latest Meet the Media event with special guests from social news and entertainment giant BuzzFeed.
Ailbhe Malone, Head of Life and Ryan Broderick, Deputy Global News Director, gave the audience an insight into how BuzzFeed UK selects content, the best way to pitch stories and how to build better relationships with journalists. Alongside their tips for PR and communications professionals, they also gave examples of the features that they have worked on and the types of story that catch their attention.
Held at Two Temple Place, a neo-Gothic mansion set in the heart of London, attendees were also invited to ask Ailbhe and Ryan questions in a lively Q&A session, followed by food, drinks and networking with other guests.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7890151-pr-newswire-meet-the-media-buzzfeed-uk/
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Popcorn from St John Ambulance, is a hard-hitting film about first aid. Popcorn shows the benefits of first aid and how accidents can happen anywhere, and at any time. Every year, 150,000 people die in situations where first aid could have saved them. In most accidents, effective first aid can often be the difference between a life lost and a life saved . For your free St John Ambulance first aid pocket guide text SAVE to 82727 or visit http://sja.org.uk/popcorn
Share Popcorn from St John Ambulance with your friends on Facebook and Twitter. If you'd like to tweet this, please use #sjapopcorn as your hashtag
The Polish Development Fund (PFR) will hold the CEE Innovators Summit on 28 March 2017. Other special guests include Professor Mariana Mazzucato, the author of The Entrepreneurial State, along with other innovators and entrepreneurs. Startups, innovative NGOs in the V4, heads of company R&D departments, and representatives of public administration from the region are invited to attend the two-day meeting in Warsaw.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8064951-pfr-cee-innovators-summit-poland/
People all over the world can play on their smartphone or tablet a new game where five-time FIFA World Player Award winner Lionel Messi should overcome various missions. Playing the Messi Space Scooter Game gamers can win prizes like signed football shirts or a meet & greet with the best football player in the world himself.
For his achievements on the football pitch Messi recently received his fifth Ballon d’Or. In the Messi Space Scooter Game he travels with aliens in UFOs from the stadium to unknown worlds, where his scooter skills are tested during various missions.
Messi jumps over rocks, bridges and other obstacles, makes somersaults, stoops to drive through tunnels and is dodging rockets and monsters. Of course he is allowed to shoot balls to get a free passage. Along the way he collects coins and other things that gain points, with which players can win prizes.
Those vary from Messi Space Scooters, autographed football shirts and other sports gear to the grand prize: an all-inclusive trip to Barcelona for a meet & greet with Messi himself. The free game can be downloaded in the App Store or the Google Play Store.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7750451-messi-space-scooter-game/
Some say that when China sneezes the rest of the world catches cold, but the biggest luxury brands are catching on in China, becoming the most exclusive and desirable ones in fashion according to the wealthiest Chinese women. Still, our ranking also reveals a stronger competition that is accentuated by the wealthy customers’ increasingly stronger maturity. This barometer Promise Consulting / BNP Exane classifies the 15 most exclusive and desirable brands in China in the universe of feminine Fashion. This Barometer is conducted amongst the wealthiest Chinese women, and is about the 30 luxury brands in ready-to-wear/handbags/shoes/accessories that have invested the most in communication (source: Industry Interviews, Exane Paribas). Promise and BNP Exane already conducted the same survey amongst French women in May 2015 (http://bit.ly/1ESTZGu).
”This barometer in association with BNP Exane reflects our determination to move closer to the marketing and cross-section financial analysis. Our Monitoring Brand Assets® approach itself features very complementary analyzes with those conducted by BNP Exane’s experts. Hence, the obtained results from our joined barometer are based on two different angles of expertise, marketing and financial, which brings a unique added value to the managers and decision-makers in the Luxury sector. More concretely, our measure of the exclusivity of a brand takes into account the upper and more constant quality of products, the strong and unique valuation of the customer, the brand’s prestige, but also a matchless “savoir-faire” that justifies a very high price premium associated with top luxury. Finally, our measure of desirability synthesizes the dimensions of attractiveness of an intimate, social and symbolic nature, which are the strengths of exclusive brands, and characterize the particular relation that they maintain with their customers. In this respect, our Barometer synthesizes, in two proven scales, the numerous criteria to establish a ranking between the high-end brands from their customer’s point of view", states Pr. Philippe Jourdan, Promise’s CEO.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7727851-exclusivity-desirability-luxury-brands/
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While Dubai’s glam fans celebrated the best local fashion offerings at Fashion Forward Dubai (March 31-April 2), the Pepsi® lounge offered a sophisticated set-up for fashionistas to chill out in amongst the chic goings-on of the three day style fest. Guests of the pop-up lounge enjoyed a selection of delectable Pepsi®-inspired street-style dining delights, including ice-cold Pepsi®, hot eats and cool treats such as Pepsi®-flavored ice cream creations.
“Fashion Forward Dubai is a very important event for us,” said Hossam Dabbous, Vice President, Beverages Category, PepsiCo, Middle East and North Africa. “It’s an event that we are proud to have a continued sponsorship of, as it enables us to provide support to the region’s up and coming creative talent. Dubai, and the GCC in general, is home to some incredible talents, especially in the field of fashion. Being able to provide them with a platform that emphasizes their capabilities is critical to helping them to achieve the success they deserve. The Pepsi lounge at Fashion Forward Dubai echoed the sophisticated glamor of the event in true Pepsi style, bringing together chic design with fun, familiar and refreshing flavor.”
Pepsi® has sponsored Fashion Forward Dubai since 2013.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7819951-pepsi-glam-lounge-fashion-forward-dubai/
http://www.youtube.com/watch?v=y3WumX739XY
Paul Rudd ft Sam Calver - Wake The World Tonight OFFICIAL Video!
Paul is back with a summer smash after his No1 US Fusion Dance Chart hit with Amanda Wilson and Trust In Me.
The new single is released July 15th with mega remixes from Andi Durrant & Steve More, Cutmore, Mark Loverush & TImothy Allan and Mikael Wills!!!!
It already has support from the likes of Gareth Emery, Seb Fontaine, Marcus Schulz, Freemasons, Andi Durrant, Capital FM, Cutmore to name a few..
This is the Timothy Allan vs Mark Loverush remix on the video, get your copy and all the mixes here https://itunes.apple.com/gb/album/wake-world-tonight-feat.-sam/id672277820
For management, booking and info please contact Anthony Burr (More Than Me) Anthony@morethanme.co.uk @MoreThananthony 0207 099 0680
