Beringer Vineyards, one of the most acclaimed producers in Napa Valley, announces the launch of Better Beckons, its 2016 multichannel advertising campaign inspired by hand-holding, Instagram sensations Murad and Nataly Osmann. Known for shooting breathtaking photographs of his wife leading him all over the world, Murad has captured the brand’s promise to “bring the better” to consumers in a series of campaign visuals that evoke Beringer’s authentic American heritage.
Beringer Vineyards was founded in 1876 by two brothers from Germany, Jacob and Frederick Beringer, who built their legacy on the pioneering belief that great wine could be made in Napa. Today, one of California’s most iconic wineries known for quality at a variety of price points, Beringer’s storied heritage is rooted in the spirit of American optimism - the belief that the best has yet to come.
“Better Beckons is a natural extension of my photography style, as it invites viewers to experience authentic and unique moments,” observed Osmann, creative director behind the campaign. “Photographing material from a first-person perspective is ideal to capture one’s own sense of curiosity and create an optimistic view that suggests there is more to be seen.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7643251-beringer-better-beckons-murad-osmann/
Professional Photographers of America (PPA) will launch its international Super 1 Day photo workshops on Monday, October 6. For two weeks, professional and aspiring professional photographers from around the world may participate in one-day intensive training workshops. The event runs through October 20 in over 100 cities throughout the U.S., Canada, Korea and Australia and is open to both PPA members and non-members.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7319451-professional-photographers-of-america-ppa-super-1-day-photo-workshop/
Tourism Australia has released a short film entitled ‘Be Changed’ via YouTube aiming to inspire young international travellers and encourage them to embark on their own journey of discovery in Australia.
‘Be Changed’ was created by Infinity Squared and features a poem that was written and voiced by Bravo Child after viewing a short film inspired by Tourism Australia’s recent ‘Best Jobs in the World’ competition.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/63919-tourism-australia-invites-the-youth-traveller-to-be-changed
Inspired by its surrounding southwestern landscape, the Health Sciences Education Building (HSEB) at The University of Arizona College of Medicine-Phoenix is one of the most innovative construction projects in the United States utilizing predominately recycled copper. Using nearly 6,000 copper panels and more than 10,000 copper parts, this 268,000 square-foot building consists of six stories of administration and faculty offices, lecture halls, learning studios, flexible classrooms, clinical suites, gross anatomy facilities, laboratories and conference rooms.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61608-copper-development-green-sustainability-video-case-study-credit-architects
Opening today, AVATAR fans in Taiwan will be the first to experience the new, interactive exhibition, AVATAR: Discover Pandora, inspired by James Cameron’s blockbuster film. Together with Lightstorm Entertainment and Twentieth Century Fox Location Based Entertainment, GES partnered with Beast Kingdom Co., Ltd. to bring AVATAR: Discover Pandora to Taiwan for its global premiere at Shin Kong Mitsukoshi, Xinyi Place A11 6F, Xinyi Theatre in Taipei for a three-month showcase.
“The premiere of the exhibition marks the culmination of more than two years of work to bring James Cameron’s vision of Pandora to audiences around the world and we are thrilled to make Taiwan the first stop of the exhibition’s five-year global tour,” said Eddie Newquist, chief creative officer and EVP at GES. “GES is proud to lead the creative efforts of the artists, engineers, designers and craftsmen who infused the entire exhibition with the artistry, innovation and quality of James Cameron’s AVATAR.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7893651-ges-avatar-discover-pandora-exhibition-taiwan/
Sometimes, style and technology come together to create a product that is both beautiful and intelligent. Inspired by the all-new 2013 Lexus ES, which blends advanced technology and style, Lexus has curated eight start-up products that are currently seeking funding to move into production. Each product embodies the intersection of high-tech and high-style. The goal is to make four of those ideas a reality.
Beginning today and continuing each week for four weeks, the “Lexus Ignition” Facebook application will match up two products and ask the digital community to vote for its favorite. The winner of each week’s popular vote will receive up to $25,000 in funding from Lexus. In total, Lexus will provide up to $100,000 in funding to four fan favorites in the head-to-head competition built entirely upon the brand’s social media channels.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58199-introducing-lexus-ignition
ChildObesity180 today announced the two National school program winners of its nationwide innovation contest. The competition was designed to identify and reward the most creative, impactful, and scalable school-based programs and technologies to promote children’s physical activity.
Among the many schools nationwide employing running and walking programs, the 100 Mile Club in Corona-Norco, CA is a true pioneer. Inspired by the 1992 Summer Olympics, special education teacher Kara Lubin had a dream that kids would be motivated to stay fit by the simple goal of “winning the gold medal.” These medals, based on dedication and effort, not speed and fitness, could reward students of all abilities, including Lubin’s special education students. Lubin took action and founded the 100 Mile Club in 1993. Elementary school students are presented with a straightforward challenge, run 100 miles over the course of the school year. Students log miles before school, after school, during recess, and at sanctioned community events. Milestones are rewarded with simple tokens – wristbands, pencils, and medals. A year-end assembly celebrates and recognizes students who have achieved 100 miles, and those still with miles to go. Nearly 20 years later, the 100 Mile Club has stood the test of time, and been adopted by schools in California and across the nation. The program is highly scalable and with Lubin’s help, is now in place in more than 115 schools across eight U.S. states, reaching more than 30,000 students.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56327-childobesity180-physical-activity-contest-100-mile-club-red-hawk-movement
AQUA: A Journey into the World of Water is a multisensory experience for the whole family. Discover the story of water and its importance in our lives as you are taken through a journey of water installations and visual effects.
Be immersed in an adventure around the world, in which you are both actor and spectator, surrounded by 360º screen projections. And be inspired by the visual spectacle of AQUA to make a pledge to save water for the planet.
AQUA is a 30-minute timed show with ANMM guides to take you through this unique experience created by ONE DROP, an initiative of Guy Lailberté, Founder of Cirque du Soleil®.
http://www.onedrop.org/en/default.aspx
Only in Australia at the Australian National Maritime Museum, Darling Harbour from 3 December 2011 - 26 February 2012.
http://www.anmm.gov.au/aqua
You've never experienced water like this!
Join us on Facebook to WIN great prizes while AQUA is at the museum.
http://www.facebook.com/anmmuseum
Thanks to our principle partner Sydney Catchment Authority.
http://www.sca.nsw.gov.au/
Marvell (NASDAQ: MRVL), a worldwide leader in integrated silicon solutions, and Weili Dai, the company’s co-founder, are honored to have joined U.S. Secretary of State Hillary Rodham Clinton, U.S. Ambassador-at-Large for the Global Women’s Issues Melanne Verveer and leaders from across the Asia-Pacific region at last week’s Asia-Pacific Economic Cooperation (APEC) Women and the Economy Summit (WES) and are proud to pledge their commitment to the resulting San Francisco Declaration.
To view Multimedia News Release, go to http://www.multivu.com/mnr/45495-marvell-co-founder-weili-dai-inspired-by-success-of-apec-wes
Anusara classes are lighthearted, positive, and fun. They are not easy, however, as they include vinyasa flow and a lot of alignment work. Anusara encourages the use of props making classes accessible to students of differing abilities. Anusara appeals to those who want to work both their physical and spiritual well-being. For more information, visit: http://www.ataia-yoga.ch/anusara-yoga-2/?lang=en
Ann Taylor announces world-renowned actress Kate Hudson will return as the face of the brand’s Holiday 2012 advertising campaign. Shot by famed fashion photographer Norman Jean Roy at the Highline Stages in New York City, the campaign is inspired by a deco dinner party and captures Hudson’s warmth, her love of the holidays, and the sophistication of the collection.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58227-ann-taylor-holiday-2012-ad-campaign-with-kate-hudson
The everyday life we all lead is frenetic and overcome by millions of stimuli; there is never enough time or peace. Zazen Bear, a new Zen retail concept store at 497 Broome Street, wants to help New Yorkers find their moment of inner peace.
Through a carefully crafted collection of products that range from jewelry to home furnishing, Zazen Bear offers a unique retail experience that starts when entering the 2,400 sq. ft. store. Spread out on two floors, connected by an open staircase and a harmonious live-plant vertical garden, visitors are lead through the three interlocked circular rooms into a voyage of discovery and sensory exploration.
Inspired by the idea that everything and everybody is connected, each item is carefully crafted to evoke a sense of harmony, relaxation and tranquility when touched, worn or used to decorate the home. Incorporating precious materials like diamonds, sapphires, gold and silver the jewelry collection spans from the Connected Ring Series (starting at $213.00 to $354.00) designed to represent the connection of the mind and the universe where our inner self intersects with the world around us; the Zazen bear monogram earrings featuring the iconic bear that represents harmony and inner peace (starting at $118.00 to $306.00); the Posey Bracelets of Balance, Meditation and Calm designed as a reminder to seek these three elements in the day (starting at $815.00); the Inner Stellar necklace a reminder to embrace the constellation of stars that represents our dreams and aspirations (starting at $538.00 to $931.00).
To view the multimedia release go to:
http://www.multivu.com/players/English/7656031-zazen-bear/