Many Americans can still recall the DieHard TV ad from the mid-70s: a visual of a car parked on a frozen lake. The announcer’s voice over: “International Falls, Minn. A car sits on a frozen lake through January, February and March. Then in April – it started. Thanks to a DieHard.”
Today, more than 35 years later, the DieHard® brand unveiled an updated version of the iconic ad. The new TV spot will debut as the first-ever television commercial for DieHard alkaline batteries. Celebrating 45 years as America’s most trusted auto battery brand,DieHard batteries now deliver the power and superior performance customers expect from the brand with a full line of alkaline batteries for household devices.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55412-sears-diehard-remakes-frozen-lake-commercial-alkaline-batteries
Fisher-Price®, Inc., a subsidiary of Mattel, Inc. (Nasdaq: MAT), and Disney Consumer Products rocked the house at New York Toy Fair for the debut of the innovative and engaging Rock Star™ Mickey. more... Last year's hugely popular Dance Star Mickey brought the iconic character to life for a new generation of fans as he soared to the top of kids' wish lists and was among the hottest toys of the holiday season. This year the excitement moves from the dance floor to the rock stage for a truly authentic rock star experience for kids.
Delano Las Vegas, an all-suite luxury hotel and the newest destination on The Strip, celebrated its grand opening last night with an exclusive, high-style bash hosted by actress and tastemaker Jaime King and celebrity fashion designer Charlotte Ronson, with surprise musical performances by DJ Samantha Ronson and multi-Platinum musical group, MAGIC!
Dressed in a stunning royal blue striped dress from Charlotte Ronson’s collection, the soiree’s ambassador Jaime King kicked off the celebration with opening remarks highlighting the debut of Delano Las Vegas and previewing the night’s festivities.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7325151-delano-las-vegas-grand-opening-party-2014-with-jaime-king-charlotte-ronson/
Clorox® Bleach, best known for keeping the iconic tighty whitey, white is breaking all the laundry rules this Mercedes-Benz Fashion Week revealing a signature “Cloey De La Rox” line of updated undies via Vine for the first-of-its-kind Vine-based underwear fashion show. Under the nom de plume of faux fashion designer, “Cloey De La Rox,” the makers of Clorox® Bleach are celebrating their first foray into patterns, stripes and dots to highlight the debut of new Clorox® Smart Seek™ Bleach. No longer exclusive to all-white items, Clorox Smart Seek™ Bleach enables whites and whites with a little bit of color to be thrown into the same bleach load.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7312651-clorox-smart-seek-bleach-unveils-cloey-de-la-rox-bleachable-patterns-mercedes-benz-fashion-week/
"I Love U" is the official debut single
for singer/songwriter DeAndre Lemans which features a unique upbeat
R&B instrumental, two hot verses by rapper Ramaj Muzix, and a
solid, smooth, and soulful vocal performance by DeAndre. Based off of
the hit Web Series FREEFALL (for which "I Love U" is the Official
Season Two Theme Song), the video tells the story of the show's power
couple "Nico" (DeAndre Lemans) and "Ray" (played by actor Toni
Bernard). In the video you get to watch the couple on a downward spiral
which ultimately leads to a shocking ending. Shot and Directed with
amazing quality by Film Director Lamont Pierre, the "I Love U" music
video is definitely prepared to be a smash hit of this summer and long
time favorite to anyone that loves a good music video and a great song.
After six days touring Tuscany in July, DaVinci is proud to debut the final works of four Storytellers who were selected to join the Italian wine brand in Italy for a look at the authentic people and place behind its wine. The art, recipes, narrative and video have been unveiled at Facebook.com/DaVinciWine.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52528-davinci-wine-2011-storyteller-experience
This Is A Hip-Hop music video from the Battle 4 Seattle Movie Soundtrack Coming Everywhere Summer 2014 Watch This Explosive New Debut Music Video From This Hot Young Up-Incoming Hip-Hop Artist Davinchi Guaranteed To Blow You Away....He is has 218,000 Likes on Facebook, 90,000 Followers on Twitter...And is a # 1 Artist on Reverbnation He has over 700,000 fans world wide he call his Royal Family Crest.. He has just been accepted on Vevo.com and This music video is being reviewed by both BET & MTV networks.. Davinchi is becoming the most known hip-hop artist & actor on the planet!!! Like Davinchi at www.facebook.com/davinchiworldhiphop Follow him at www.twitter.com/davinchiworld Visit Him at www.davinchiworldhiphop.com Listen to his music at www.reverbnation.com/davinchiworld Instagram him at www.instagram.com/davinchiworldhiphop
Intro is the debut album of R&B singer Danny Fernandes. It was co-written and co-produced by rapper Belly now known as ReBellyus. The album features the hit tracks “Curious” (featuring Juelz Santana), “Private Dancer (featuring Belly),” and “Fantasy”.
Fans of racing, “The Dark Knight” and Mountain Dew® (DEW) start your engines! Mountain Dew and Dale Earnhardt Jr. will give fans everywhere a first taste of this summer’s most anticipated blockbuster, Warner Bros. Pictures’ and Legendary Pictures’ The Dark Knight Rises, before it hits theaters on July 20. Teasing the final film of “The Dark Knight” trilogy, Earnhardt calls on fans to give his No. 88 Diet Mountain Dew Chevrolet a “Dark Knight”-inspired makeover before it hits the track in Michigan on June 15.
The new promotion marks the official kick-off to Mountain Dew’s interactive The Dark Knight Rises campaign by putting the power in the hands of the fans to determine which of four “Dark Knight”-inspired paint schematics will appear on Earnhardt’s No. 88 Chevrolet. Each paint scheme captures a different element featured in the third and final installment of Christopher Nolan’s Batman trilogy and time will tell if Batman or Gotham City’s newest terrorist, Bane will win out, or if fans will select The Dark Knight Rises logo as part of Earnhardt’s paint scheme. Earnhardt himself will also get his ownsignature “Dark Knight” look thanks to a custom fire suit that will also make its race debut in Michigan on June 15.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56208-mtn-dew-dale-earnhardt-jr-dew-crew-the-dark-knight-rises
Danica Patrick will take to the track with a new primary sponsor as the blue-and-white No. 10 Aspen Dental Chevrolet SS makes its debut at the Kobalt 400 NASCAR Sprint Cup Series race at Las Vegas Motor Speedway this weekend. And she’ll do it sporting a blue firesuit selected by fans who voted in the Danica's New Suit Sweepstakes.
Patrick first teamed up with Aspen Dental, one of the largest and fastest-growing networks of dental care providers in the U.S. with more than 430 locations in communities across 27 states, last fall. Since that time, she has helped to shine a spotlight on an often overlooked healthcare issue – oral health – by championing the launch of Aspen Dental's Healthy Mouth Movement, a community-giving initiative designed to deliver free dental care to thousands of people in need in communities across the U.S., and oral health education to millions more.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66081-aspen-dental-danica-patrick-new-primary-sponsor-las-vegas-motor-speedway
CODA Automotive, a California-based electric car and battery company, will make its auto show debut at the Los Angeles Auto Show this month. The company will host a press reception to kick off the show on Wednesday, November 17 from 4:00 — 6:00 p.m. As part of an ongoing commitment to educate consumers about sustainability and green energy technology, CODA will host a series of educational seminars throughout the show, ultimately reaching more than 600 students.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/codaautomotive/47398/
