Recent reports of fraudulent extra virgin olive oil in the marketplace have made finding truly authentic EVOO more important than ever. Consumers are seeking ways to identify the real from the fake. Bellucci and its parent company Certified Origins, headquartered in Grosseto, Italy, is offering a solution in the form of the Bellucci App, which traces any bottle of Bellucci EVOO back to the mill where it was produced and the area in which the olives for it were grown.
As EVOO consumption increases worldwide and many new competitors are entering the market to meet demand, Bellucci is committed to offering precise, detailed information to ensure the authenticity of their product at all levels of production and to empower customers in selecting truly authentic EVOO.
66% of Bellucci is owned by cooperatives of Italian growers, who work with agronomists to identify when their olives are at their peak flavor for oil production. Within hours of harvest, they press their olives in cooperative mills local to their groves. The oil is tested to confirm that it is without defects and that the standards for EVOO are not only met but also exceeded.
To view the multimedia release go to:
http://www.multivu.com/players/English/7716351-bellucci-olive-oil-trace-to-source-app/
As we quickly approach Thanksgiving, the rush for a well-rounded holiday menu has already begun. You want to showcase your exemplary culinary skills to your friends, family, and coworkers, right? Don’t worry - you are way more fun than just mashed potatoes. Bellucci has just the recipe to kick-start your Thanksgiving celebrations.
“Knowing how to cook flavorfully with fresh and simple ingredients is the key to holiday hosting,” says Susan Testa, the Director of Culinary Innovation at Bellucci. “Crostini, also known as mini toasts, are the perfect make-ahead Thanksgiving party appetizer. You can top them with local ingredients from your farmer’s market, bake, and drizzle with Organic Bellucci Extra Virgin Olive Oil. Our Butternut Squash and Chèvre Crostini are deliciously savory, sweet, and sultry.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8009051-bellucci-no-fuss-toast-to-thanksgiving/
The latest lash breakthrough is here. From Rimmel, you can get the Moroccan Argan oil your hair loves in a Rimmel mascara with new Wonder’lash Mascara with Argan Oil. Condition lashes and break through clumps for full, smooth volume. The unique brush’s super-soft bristles hug and coat each lash, perfectly separating them from root to tip. Even small corner lashes are dramatically transformed for an effortlessly eye-catching look. Lashes are left smoother, sleeker, and more defined than ever.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7428651-rimmel-london-wonder-lash/
In the face of the Gulf oil spill and in response to ongoing coastal restoration needs, the Women of the Storm, a non-partisan, grassroots organization formed in New Orleans and South Louisiana in the wake of Hurricane Katrina, announce today the launch of a campaign to Restore the Gulf.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/restorethegulf/45238/
New Orleans artist Aron Belka is partnering with Kilimanjaro Education Foundation (KEF). Belka's original oil on canvas painting S3031273E is an abstract translation of a satellite image of Mt. Kilimanjaro. Depicted in yellows and oranges, the painting of Africas most iconic image embodies the artists feeling of hope for the region. Limited edition archival prints of the painting, each signed and numbered by the artist, will be available for sale. Proceeds will benefit KEF for the development of school buildings in Tanzania.
For more information, go to http://multivu.prnewswire.com/player/40925-artist-partners-with-kilimanjaro-charity/
Men and women are biologically different – and so are their skincare needs. This premise fueled the development of the Artistry® brand’s latest scientifically advanced skincare collection, Artistry® Men.
Artistry® scientists’ findings and expertise led to this customized collection, which targets men’s two primary skincare needs – oil control and hydration – to reveal healthier-, younger-looking skin in men of all ages and ethnicities.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72394510-amway-artistry-skincare-for-men/
The American Le Mans Series reports it reduced its petroleum usage by nearly 50 percent in its most recent race.
Series president Scott Atherton delivered the message today to journalists and government officials in Washington at the National Press Club. “Ten days ago at Road America, renewable fuel use by our race cars reduced petroleum consumption by 48 percent compared to traditional all-petroleum racing fuel,” Atherton said. “According to the Department of Energy, if such a result was translated to the U.S. vehicle fleet, the nation could decrease imported oil dependency by half, saving $175 billion every year inside our economy.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/51926-american-le-mans-series-tequila-patron-reducing-petroleum-usage
Today marks the 87th anniversary of the Kingdom of Saudi Arabia. This day provides an opportunity to think about ways to give back to the nation, and there are many ways to give back to one’s country. One of these ways is to preserve the resources that the nation has, and at the forefront of these resources, is energy. It is the vein that Saudi Arabia feeds on to continue its development and prosperity.
For the past three years, the demand for energy increased at a yearly rate of 8%, and is expected to increase up to 58% in the next 25 years. These figures will have an immense impact on oil, especially that 90% of the Kingdom’s revenue is generated from oil exports. While 27% percent of the produced oil is spent on generating energy.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8184051-save-energy-saudi-national-day/