https://youtu.be/Y6rIs220PXc More businesses are taking their products and services online than ever before. Consumers, for the most part, are feeling safer about completing online transactions – especially with businesses they trust.
But some entrepreneurs in the e-commerce world have never started their own business. Many are unfamiliar with how to run an e-commerce store. There’s no doubt that this is an exciting time to explore the e-commerce marketplace – especially for people who are testing it out while keeping their full-time jobs.
Having said that, business owners new to the online world should understand from the get-go that the e-commerce industry is one of the most lucrative targets for cyber criminals. News of the recent eBay hack is a stark reminder of the vulnerabilities associated with online businesses. But big businesses aren’t the only ones getting hacked. More than 20 WordPress sites are hacked every minute of every day.
But there are a few basic things you can do to help prevent losing control of your website and your customer’s private information.
Choose a Secure eCommerce Platform
More than two third of all active e-commerce sites are using either Magento or WordPress’ WooCommerce. Why? Mainly because of their sophisticated security features. There are other factors as well, but what makes them stand apart is the extensive security. PrestaShop can be yet another choice with a proven security framework.
Keep your software up-to-date and, it should go without saying, keep your passwords unique and secure. Educate your clients, as well as your workforce, about your information security practices. Let them know how you are protecting customers’ credit card information and what they should do from their end to keep the financial information secure.
Implement SSL Certificates
SSLs (secure socket layers) are the de facto standard when it comes to securing online transactions. An SSL certificate authenticates the identity of users and encrypts data while at store and transit. Implementing SSL is essential for E-commerce websites to establish secure connectivity between the end-user systems and your website.
For tech-savvy buyers, the padlock icon with HTTPS in the address bar is an essential prerequisite for providing their personal details and credit card information. If the consumers believe that a vendor is doing everything possible to secure their transactions, they are more likely to do business with them.
Scan Your Site for Security Vulnerabilities
Although SSLs protect your transactions, they don’t protect your website. No matter which platform you decide to use, ensure that your server maintains PCI compliance requirements by running PCI scans on your server to validate whether you are compliant or not. Companies like Trust Guard not only scan your site for more than 75,000 known vulnerabilities, giving you detailed reports about its safety, but they also provide users with trust seals.
These small, digital images, when placed on your home page and checkout page, have been proved to drastically increase sales and conversion rates. They show potential buyers through accompanying certificates that you are serious about their privacy and security. It gives them the peace of mind they need to make the buying decision.
Whether you’re a seasoned entrepreneur or just are getting started, you should understand that keeping your site safe is your most important endeavor. Hackers can (and do) cause economic, legal and reputational damage every day. Keep your site safe and protected by following these three simple website security tips for your online business.
In an effort to increase awareness of the Making Home Affordable® (MHA) Program’s free resources and assistance for struggling homeowners, the U.S. Department of the Treasury (Treasury), the U.S. Department of Housing and Urban Development (HUD), and the Ad Council today launched a new series of public service advertisements (PSAs) as a part of their Foreclosure Prevention Assistance campaign.
MHA launched in 2009 and is a critical part of the Administration's strategy to help homeowners avoid foreclosure, stabilize the country’s housing market, and improve the nation's economy. The program offers a range of solutions, including lower monthly mortgage payments for struggling homeowners, as well as options for unemployed or underemployed homeowners and those who owe more than their homes are worth. To date, MHA has helped more than 1.5 million families nationwide.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7324251-ad-council-treasury-hud-new-public-service-ads-making-home-affordable/
BLACK+DECKER™ has joined Habitat for Humanity’s first nationwide cause campaign, Home is the Key (#HomeIsTheKey), in raising awareness throughout April of the critical need for improved access to decent shelter. Funds raised during the campaign will allow Habitat to partner with more families and unlock better, stable futures. BLACK+DECKER understands the significance of calling a place home and is proud to support this important initiative.
“We are thrilled to be part of a movement that will help open more doors to affordable homeownership,” said Allison Nicolaidis, Chief Marketing Officer for Global Tools & Storage at Stanley Black & Decker. “Studies have shown that a stable home plays a key role in positively influencing a family’s education, health and financial opportunities. We feel that the BLACK+DECKER mission of turning the place you live into a home goes hand-in-hand with this campaign.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8005954-black-decker-habitat-for-humanity/
Carlsberg is celebrating its unique history with the re-launch of six of their its vintage labels, each telling a story of how the Danish beer company has been a first-mover in everything from long beards to international shipping.
From the creators of the pH scale and the first pure brewer’s yeast, the company that donates significant proportions of its earnings to support science, art and culture through the Carlsberg Foundation, and the company for whom phrases like “Open-Source” and “Corporate Social Responsibility” were part of the vocabulary centuries ago…
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526351-carlsberg-worlds-best-labels/
Carlsberg is celebrating its unique history with the re-launch of six of their its vintage labels, each telling a story of how the Danish beer company has been a first-mover in everything from long beards to international shipping.
From the creators of the pH scale and the first pure brewer’s yeast, the company that donates significant proportions of its earnings to support science, art and culture through the Carlsberg Foundation, and the company for whom phrases like “Open-Source” and “Corporate Social Responsibility” were part of the vocabulary centuries ago…
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526351-carlsberg-worlds-best-labels/
Carlsberg is celebrating its unique history with the re-launch of six of their its vintage labels, each telling a story of how the Danish beer company has been a first-mover in everything from long beards to international shipping.
From the creators of the pH scale and the first pure brewer’s yeast, the company that donates significant proportions of its earnings to support science, art and culture through the Carlsberg Foundation, and the company for whom phrases like “Open-Source” and “Corporate Social Responsibility” were part of the vocabulary centuries ago…
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526351-carlsberg-worlds-best-labels/
Carlsberg is celebrating its unique history with the re-launch of six of their its vintage labels, each telling a story of how the Danish beer company has been a first-mover in everything from long beards to international shipping.
From the creators of the pH scale and the first pure brewer’s yeast, the company that donates significant proportions of its earnings to support science, art and culture through the Carlsberg Foundation, and the company for whom phrases like “Open-Source” and “Corporate Social Responsibility” were part of the vocabulary centuries ago…
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526351-carlsberg-worlds-best-labels/
Carlsberg is celebrating its unique history with the re-launch of six of their its vintage labels, each telling a story of how the Danish beer company has been a first-mover in everything from long beards to international shipping.
From the creators of the pH scale and the first pure brewer’s yeast, the company that donates significant proportions of its earnings to support science, art and culture through the Carlsberg Foundation, and the company for whom phrases like “Open-Source” and “Corporate Social Responsibility” were part of the vocabulary centuries ago…
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526351-carlsberg-worlds-best-labels/
Carlsberg is celebrating its unique history with the re-launch of six of their its vintage labels, each telling a story of how the Danish beer company has been a first-mover in everything from long beards to international shipping.
From the creators of the pH scale and the first pure brewer’s yeast, the company that donates significant proportions of its earnings to support science, art and culture through the Carlsberg Foundation, and the company for whom phrases like “Open-Source” and “Corporate Social Responsibility” were part of the vocabulary centuries ago…
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526351-carlsberg-worlds-best-labels/
The VELUX America No Leak Skylight is part of a redesigned skylight line with major upgrades including advanced energy efficient glass and added protection against water penetration. A no leak product warranty is now included, as is an industry-first installation warranty for deck mounted skylights.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/velux/36469/
As part of National Teen Driver Safety Week, the National Highway Traffic Safety Administration and the Ad Council announced today their first national public service campaign designed to prevent underage drinking and driving. Following the success of iconic campaigns including “Friends Don’t Let Friends Drive Drunk” and “Buzzed Driving is Drunk Driving,” the new public service ads (PSAs) were unveiled this morning by Mark Rosekind, Administrator for the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA), at the National Organizations for Youth Safety (NOYS) Teen Safe Driving Summit in Washington, DC.
“One teenage death from drinking and driving is too many,” said NHTSA Administrator Mark Rosekind. “Our goal with this campaign is to raise awareness among teenagers that drinking and driving is one of the worst mistakes they can ever make, with deadly consequences that can’t be undone.”
Motor vehicle crashes are the leading cause of death among teens in America, and almost half of teens killed in crashes are the drivers themselves. Despite a minimum legal drinking age of 21 in all 50 states, almost one-quarter of young drivers involved in fatal traffic crashes had alcohol in their systems according to data from NHTSA.
To view the multimedia release go to:
http://www.multivu.com/players/English/7662551-ad-council-ultimate-party-foul/
