Premium Swiss chocolatier Lindt & Sprüngli USA, with help from celebrity chef, Curtis Stone, is kicking off the “Taste the Difference” program, educating consumers about the importance of innovation, quality ingredients and expert craftsmanship to produce delicious dishes and products, like premium Lindt chocolate. The chocolatier is unveiling a series of educational vignettes starring Stone to show consumers the impact these elements have on everyday indulgences. Furthermore, to give chocolate lovers the opportunity to actually taste the difference for themselves, Lindt is sharing two million coupons for its products – including the company’s newest innovation, the LINDOR Sea Salt truffle – via the company’s Facebook page.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63239-lindt-usa-chocolatier-lindor-curtis-stone-taste-the-difference-campaign
LIFEWTR, the premium water brand that believes art is as essential to life as water, is committing to advancing arts education in schools nationwide as the foundation of where creativity begins. New research shows we are heading toward a creativity crisis in schools – 91% of American parents agree that arts education is important to teach children to think outside the box, yet 4 in 5 people say that arts education is not being offered as much as it once wasi. This week, in partnership with Americans for the Arts during its National Arts Action Summit, LIFEWTR announced its commitment to making every day vibrant by infusing creativity into schools across the U.S., reaching 10 million students through school and community beautification projects and arts education programming as part of its continued collaboration with Scholastic.
“At LIFEWTR we believe that arts education plays an invaluable role in helping students achieve success and reach their full potential in school and beyond,” said Alexis Porter, Senior Director, LIFEWTR Marketing. “Students involved in the arts are four times more likely to be recognized for academic achievementii, which is why it’s more important than ever to #BringArtBackToSchools. Through our collaboration with Scholastic and Americans for the Arts, we are making a concerted effort to impact 10 million students nationwide through arts education programming and to preserve the critical source of where creativity begins, in our schools.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8503551-pepsico-lifewtr-scholastic-macklemore-school-art-beautification-project/
A New Year means a fresh start, so now’s the time to get healthier! Unfortunately, most people are going about it the wrong way: Research shows that 90 percent of people who make a New Year’s resolution eventually fail at it. A huge part of that is because people tend to choose a goal that’s too vague or unrealistic. Lifestyle expert and former senior health and nutrition expert at Shape Magazine Sharon Liao is on hand to share simple and attainable changes that make a big impact!
In its seventh year as an official NCAA® Corporate Partner, LG Electronics is reinventing the color commentator role this March Madness® season and releasing a series of exclusive statistics* that will help fans “Do Game Day Right®” by looking at the tournament from a whole new perspective – uniform colors.
LG has signed up ESPN College Basketball Analyst, Jay Bilas, as the official “LG Color Commentator” to provide fans everywhere with never-before-seen statistics exploring team performance through the filter of official team colors.
No stranger to the impact of color – with OLED TVs that produce more than a billion rich colors and TWIN Wash™ that washes two separate loads of laundry to protect your home and away uniform colors – LG will give NCAA fans an edge with new uniform color statistics from now until the end of the tournament. Verified by Elias Sports Bureau, each statistic reveals performance by uniform color by looking at all the teams that made the Final Four® since the tournament moved to the 64 team format in 1985.
To view the multimedia release go to:
http://www.multivu.com/players/English/7763551-lg-march-madness-do-game-day-right/
The Asthma and Allergy Foundation of America (AAFA) and Teva Respiratory announced today the launch of a national awareness campaign – Know Your Count – aimed at raising awareness of the seriousness of asthma and educating asthma patients and caregivers about the importance of keeping track of the remaining doses in their rescue inhalers. The campaign features award-winning singer and actress, Kristin Chenoweth, who is speaking publicly for the first time about the impact her asthma has had on her professional career and busy lifestyle. For more information about the Know Your Count campaign, Kristin’s experience with asthma and to view an important public service announcement (PSA), visit www.KnowYourCount.com.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/65058-teva-respiratory-aafa-know-your-count-managing-asthma/
Abbott and the United States Department of Defense today announced a collaboration with the intent to develop portable blood tests to help evaluate potential concussions, also called mild traumatic brain injuries (TBIs). As part of a multi–phased approach, the tests would be developed for Abbott’s i–STAT® System, a handheld, diagnostic analyzer that is currently used for other point-of-care testing, including among military service members. Concussions are a significant health concern for military service members.1 With the development of new tests, physicians could use the information to positively impact the care of people with a suspected concussion.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7293951-abbott-u-s-department-of-defense-develop-portable-blood-tests-concussions/
Abbott announced today the U.S. Food and Drug Administration approval and launch of the iDesign Advanced WaveScan Studio System. The system acts as the "brain" of the LASIK procedure, generating a high-definition scan that measures and maps irregularities of the eye that may impact vision. From these measurements, the iDesign System creates an accurate and personalized LASIK treatment plan based on the unique "blueprint" of each person’s eyes.
The iDesign System captures more than 1,200 micro readings of the eye, as well as identifying the shape of the cornea, its curvature, how light passes through the eye and pupil diameter under different lighting conditions – all in one, three-second scan that can be used to precisely correct vision.
The development of the sensor technology within the iDesign System was the result of an earlier discovery by Abbott scientists, which NASA used to accurately measure and shape the mirrors in the James Webb Space Telescope to ensure it will transmit high resolution images of deep space back to earth. The telescope is scheduled to launch in 2018.
To view the Multimedia News Release, please go to http://www.multivu.com/players/English/7571951-abbott-idesign-system-3-d-eye-map/
DonorsChoose.org, the online charity that makes it easy for anyone to help students in need, announced today that Kia Motors America (KMA) has made a $1 million commitment to public schools as part of the citizen philanthropy organization’s first-ever national partnership with an automotive brand. Kia’s donation launches a Double Your Impact campaign with DonorsChoose.org, designed to fund 50 percent of classroom projects near Kia’s network of more than 755 retail showrooms across the country as well as the company’s U.S. headquarters in southern California and assembly plant in southwest Georgia. By matching community donations, KMA will bring more than $2 million of classroom projects to life and the offer is available until all funding is applied to classroom projects.
To view Multimedia News Release, go to http://www.multivu.com/players/English/57176-kia-corporate-social-responsibility/
Today, Cision announced the launch of its integrated platform, the Cision Communication Cloud™.
This new offering is the first of its kind in the UK and European communications industry to bring the power of the cloud to earned media and incorporates many of Cision’s award-winning technologies, including Gorkana and PR Newswire products and services, into a single integrated platform, providing an effective way to connect, scale and accurately measure the impact of earned media communications.
Jeremy Thompson, CEO (EMEA & India), Cision/PR Newswire, said: “At Cision, we appreciate that PRs and communicators are busier than ever before, as the power and importance of reputation grows. We have set out to help our users assert control by integrating the essential communications data sets and tools they need at their fingertips in one place.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7961251-cision-communication-cloud/
The 2014 model-year vehicles and brands (in both non-luxury and luxury categories) with the lowest projected ownership costs were announced today by Kelley Blue Book www.kbb.com, the leading provider of new and used car information. These awards are based on Kelley Blue Book’s 5-Year Cost to Own data for new cars for the initial five-year ownership period.
While depreciation (or loss of value) and fuel costs may be the greatest expense incurred in owning a vehicle, there are other factors that can have a significant impact on a consumer’s pocketbook. Available on Kelley Blue Book’s KBB.com, 5-Year Cost to Own information takes into consideration depreciation, expected fuel costs, finance and insurance fees, maintenance and repair costs, and state fees for new models.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65344-kelley-blue-book-kbb-announces-2014-5-cost-to-own-award-winners
The Celiac Disease Center at Columbia University, the premier center for celiac disease research and treatment, unveiled the I Didn’t Know video campaign, offering an inside look at the serious impact of celiac disease on patients at the 13th Anniversary gala on November 13th in New York City. The series chronicles the lives of several patients experiencing a wide range of debilitating symptoms associated with undiagnosed celiac disease, including an inability to walk, developmental delays, multiple miscarriages and infertility.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7322351-celiac-disease-center-at-columbia-university-public-service-announcements-and-gala/
When beginning her journey at Kaplan University, Michell Sturgis was unsure how the demands of working full time and college course work would impact her life. Kaplan University’s flexible learning schedule and online degree programs allowed her to complete her assignments at her own pace while still being able to spend quality time with her daughter. Michell took the next step forward from her associate’s degree to earning her bachelor’s degree online.
Like many other Kaplan University students, Michell trusted the Kaplan name. With Kaplan University comes the knowledge that we’re an accredited online university* and that our business and management degrees are well- received in corporations all over the country. Our online courses cater to working adults with responsibilities that extend beyond the typical 9 to 5.
If working while attending college is your reality, our online School of Business and Management sets us apart from other online colleges. We offer extensive resources to our students to aid in their academic success. Attending business school online can seem daunting, but current Kaplan University students will tell you that professors are readily available through e-mail, instant messaging, phone calls, and office hours. If earning an online bachelor’s degree is part of your plan, come see what Kaplan University’s many online learning programs have to offer.
*Kaplan University is regionally accredited. See our website for details.
† Kaplan University's programs are designed to prepare graduates to pursue employment in their field of study, or in related fields. However, the University does not guarantee that graduates will be placed in any particular job, eligible for job advancement opportunities, or employed at all. Additional training or certification may be required.
“When I decided to come back to school and pursue my bachelor’s degree I did have a fear of how I was going to fit the studies into my schedule. It had been quite a while since I graduated with my associate’s degree. I was already working full time when I started here at Kaplan [University], and I’m also a parent. I have a 7-year-old daughter and it was really helpful that they were really flexible and they offered classes during the day and the evening.
Kaplan [University] started offering online classes for my degree which really ended up being helpful to me because I didn’t have to be here on campus all of the time and I could get work done at night after I got my daughter to bed. I chose to study business management because I want to one day have my own business. Now that I have graduated from Kaplan [University], I am still working full time. I work as a case manager at a shelter for domestic violence. My business degree has contributed to my current job because I am able to move into different areas at my workplace and move more into the administrative side of things instead of the direct care and that was one of my goals.
Since graduating from Kaplan University my life has changed. For one, I am more confident when it comes to applying for jobs. It has also changed in my home life with my daughter; she is very proud of me—that her mom is successful and that is important to me.”
