The period between Christmas and New Year’s typically has one of the highest rates of impaired driving fatalities, according to the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA). In an effort to reduce drunk and buzzed driving related incidents during the holidays, NHTSA, the Ad Council and the Television Bureau of Advertising (TVB) launched their 12th annual “Project Roadblock: Local TV Puts the Brakes on Drunk Driving.”
Project Roadblock was created in 2004 in support of NHTSA and the Ad Council’s Buzzed Driving Prevention public service advertising (PSA) campaign. To date, broadcast TV stations across the nation have donated more than $40 million in media to support this effort. The partnership aims to unite local television stations in creating a nationwide advertising roadblock by airing Project Roadblock PSAs (Public Service Announcements) between December 26 and December 31. Local broadcast stations voluntarily participate in the campaign by donating on-air, online and mobile time and space with a special push at 10 p.m. local time on New Year’s Eve. In addition, TV stations will be reaching out to their communities on social media to share social graphics and messaging to further reach audiences.
“Drunk driving remains a serious threat on our roads and claims more than 10,000 lives a year,” said NHTSA Administrator Mark Rosekind. ”Local broadcast television is an effective tool in reaching consumers, and we thank the TVB, all the stations, and the Ad Council for their ongoing support of drunk driving prevention, especially during the holiday season.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7701751-ad-council-nhtsa-buzzed-driving-psa/
Buxton, the industry leader in customer analytics, is pleased to announce the launch of the Buxton Analytics Platform. The new cross-functional, mobile-friendly platform provides users with the combination of analytics tools relevant to their professional roles and unites organizations with a centralized view of their customers. Included in the platform is an upgrade to the company’s proprietary real estate tool, SCOUT.
“This cutting-edge platform is the future of the customer analytics industry,” said Tom Buxton, founder and CEO of Buxton. “With applications tailored to the needs of executives, analysts, real estate and marketing professionals, the platform truly unites organizations with a central view of their most important asset: customers. Buxton’s continued investment in new applications for the platform will fuel a constant stream of innovative analytics products designed to provide our clients with the answers they need to grow their organizations.”
The customizable platform is home to a growing collection of integrated, user friendly applications. SCOUT, Buxton’s industry-leading analytical mapping and management tool, is the banner application and now boasts an enhanced interface and functionality.
To view the multimedia release go to:
http://www.multivu.com/players/English/7649451-buxton-analytics-platform-launches/
A new bulb finder tool makes it even easier for commercial and residential customers to find the right light bulb to meet their lighting needs. Bulbs.com the largest online distributor of lighting products based in Worcester, Massachusetts has launched its new BulbFinder.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63344-bulbs-com-introduces-bulbfinder
The Business Software Alliance (BSA) today announced the introduction of SAM Advantage, a first of its kind software asset management training course and certification. The course, which aligns to International Organization for Standardization (ISO) guidelines, provides in-depth training on effective management of IT assets – serving as a crucial tool in helping organizations maximize their technology investments.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bsa/46256/
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Available to view for the first time, fans of everyone’s favourite construction hero Bob the Builder; can now take a first look at the exciting content from the brand new series featuring an all-new look and first-class celebrity voice cast. The new trailer will be available to watch on the Bob the Builder YouTube Channel today.
Bob the Builder has been entertaining pre-schoolers for the past 16 years with his antics in the seaside harbour town of Fixham, bringing the world of construction to life in an inspiring and meaningful way.
For the upcoming new CGI-animated series launching on Channel 5’s Milkshake from 1st September 2015 at 7.20am, Bob the Builder has been given his biggest re-vamp in the show’s history with a modern look and feel.
The new-look Bob is still the same Bob that audiences know and love though. His dungarees might have been replaced with a hi-vis jacket but his chunky boots, yellow hard hat and checked shirt all remain, ensuring TV’s best-loved builder remains just as recognisable as ever. With his trusty tool belt now jam-packed with all manner of handy kit, Bob is ready to go… No project is too big, no problem too hard to solve.
The new series will see Bob the Builder continuing its long tradition of telling fun and interesting stories through positivity and teamwork with exciting characters, relatable locations and an aspirational hero.
To view the multimedia release visit:
http://www.multivu.com/players/uk/7594151-bob-the-builder-world-construction-to-life/
Blu Homes (www.bluhomes.com), a leading designer and manufacturer of beautiful, green, precision-built homes, announced today the launch of the Configurator™. The Configurator allows users to style, visualize and spend time in their own Blu Home in real-time, using a 3-D game-play format. Once a homeowner has completed the design of her choice, Blu then builds each home directly from the client’s 3-D custom model, using precision tooling and trained craftsman in its climate-controlled factory. Anyone can access the Blu Configurator for free at bluhomes.com/configurator and begin customizing a Blu home today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/40402-blu-homes-launches-home-configurator-3-d-visualization-customization-tool
WITH MILLIONS OF AMERICANS SUFFERING FROM COLD AND FLU SYMPTOMS EACH YEAR IT’S A GOOD IDEA TO KEEP YOUR HOUSE STOCKED WITH THE RIGHT DEFENSES. NATIONALLY RECOGNIZED MEDICAL EXPERT AND RN, LINDA CIAMPA, HAS SOME OF THE BEST SYMPTOM FIGHTING TOOLS TO HELP GET YOU AND YOUR FAMILY THROUGH THIS COLD AND FLU SEASON.
PR Newswire today introduced ARC Latino, the ARC Engagement platform tailored for Hispanic audiences and designed to provide communications professionals with a tool for engaging and interacting with customers through any on-line location.
To view Multimedia News Release, go to http://www.multivu.com/players/English/49607-latino-arc-for-marketing/
anglebuster.com 1-866-580-2787 AngleBuster allows measuring an angle, holding the angle and copying the angle with one tool with a built in reference holding point so you get precise identical copies every time. AngleBuster has been used in tile, ceramic, slate, carpet, Sheetrock, framing, anywhere where angles are measured and cut.
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What would we need to do to get you some tools to get reviewed/interviewed ?
David Black 866-580-2787 ext. 104 435-616-5480 dblack@anglebuster.com
AngleBuster, Because Angles Suck - www.anglebuster.com
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ADP®, a leading provider of human resource outsourcing, payroll services, benefits administration and integrated computing solutions for vehicle dealers, today added another tool to empower employee productivity: the ADP Mobile Solutions application, a free, easy-to-use app that gives employees access to their vital HR, Payroll and Benefits information via a mobile device.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51179-adp-mobile-solutions-app-anytime-hr
