According to a new survey from the American Institute of Certified Public Accountants (AICPA) and the Ad Council, one in three millennials (34 percent) ranked saving as their number one goal for the year – ahead of living a healthy lifestyle (20 percent), paying off debt (19 percent), and losing weight (14 percent). But while saving was a top priority, a majority of millennials attributed their lack of saving to impulse buying (65 percent).
For older millennials, those born between the early 1980’s and early 1990’s, saving is crucial as they work towards major milestones in their lives. When asked what they were saving money towards, respondents sought to secure their future by saving for an emergency fund (40 percent), saving for retirement (22 percent) or starting a family (15 percent). They also reported saving for larger purchases like a vacation (36 percent), a new house (27 percent), a car (26 percent), home improvements (20 percent), or a wedding (8 percent). To provide Americans aged 25 to 34 with the tips and tools to take control of their personal finances, AICPA and the Ad Council’s national advertising campaign, Feed the Pig, is continuing to collaborate with new partners to deliver this critical content in a relevant and engaging way.
“Many young adults think saving is impossible,” said Gregory Anton, CPA, CGMA, chair of the AICPA’s National CPA Financial Literacy Commission. “While low salaries and high debt levels can certainly be barriers to saving, the key is to create a budget and stick to it. Establishing a disciplined saving strategy early in life and avoiding missteps will reap substantial long-term dividends.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7790851-ad-council-feed-the-pig/
Debt is a buzzword for politicians, a burden for students, a necessity for most homeowners and a reality for 70 percent of Americans.
But despite this fact, 30 percent of those in debt have no plan to pay it off, according to a recent survey conducted by Fifth Third Bank (NASDAQ: FITB).
Fifth Third commissioned the national survey to examine the financial beliefs and behaviors of American adults. The results provided a snapshot of our nation’s financial literacy, with 82 percent of respondents citing financial independence as a goal in their lives. The survey also revealed how the three largest generations in America differ in their understanding and management of savings, budgeting, retirement planning and credit.
“At Fifth Third, we were curious to discover how knowledgeable Americans are about their personal finances,” said Jada Grandy, senior vice president and Community Reinvestment Act strategies director, Fifth Third Bank. “The results of this survey give insight into financial literacy in America, as well as the needs of customers at different key stages of their lives. This knowledge arms Fifth Third with the tools to support our customers at every step on their journey to financial independence.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7723851-fifth-third-bank-life/
This song and video will probably be most appreciated by fellow musicians. Especially those who do programming. This was one of my first experimental songs that I tried out on FL 5 out back in 2005. It was my 3rd composition. This dates back farther than anything that I've previously uploaded to Youtube. This baby was my prototype that laid down the ground work for the simpler projects that I perform now. I wasn't even singing at that time yet. At least not solo. I did however lay down 100 vocal tracks of "Ahs" and mixed them down to 1 track on this 400 track project.
My first goal was to compose an original European style song and learn how to do so on this new program. I decided to use my imagination and give it a live concert sound. For this, I uploaded a lot of various audience sound effects from Limewire. I added my own whistling which I'm sure that my neighbors appreciated. What I amazed myself with was how I was able to take the stock FL hand claps which are usually dry for rap music and transform them into a concert sounding audience clapping, most notably on the drum solo which was another adventure in itself. I cloned as many hand clap that I needed to emulate the sound and altered their pitch and offset their timing for a more human sounding crowd effect.
Knowing that I would want to be very versatile with my percussion work, I figured that a drum solo would be the best way for me to test my potential. I've personally have never heard anything like this on a program like FL or any other virtual program. Normally if I intend to upload an older project, I'll upgrade and replace the older sounds with the better sounds that I use now but I've decided to leave this one exactly the way I had left it...Cobwebs and all. Besides, I have no idea as to how I actually came up with this stuff. It looks like an endless maze of tracks. As far as the video goes....I took out my camera and snapped a few back yard shots. My back yard is beautiful at this time of year.
To coincide with Valentine’s Day, the Ad Council, R/GA and an unprecedented group of brand partners launched, “Fans of Love,” an extension of the iconic Love Has No Labels campaign. The new PSAs, filmed live at the NFL Pro Bowl in Orlando in January, put a twist on the traditional kiss cam by replacing it with an unbiased camera that features all forms of love –friendships, families and romantic relationships– across race, religion, gender, sexuality, ability and age. The goal of the campaign has always been to flood culture with a message of unbiased love, but this year, they’re doing so by actually reframing an iconic part of culture.
“On Valentine’s Day ‘Fans of Love’ highlights that love has the power to bring people together regardless of our differences – a message that is more important now than ever,” said Lisa Sherman, president and CEO of the Ad Council. “We hope that this new creative will encourage all of us to reflect on our own biases and the role we can play in creating a more accepting and inclusive world.”
The Energy Globe is the world´s most prestigious and respected environmental award. 151 countries participated and submitted over 6.000 projects that implemented a prudent and economical use of resources to the international jury of experts since the year 2000.
Energy Globe nominees from 14 different nations convinced the jury chaired by Maneka Ghandi (member of the Indian parliament and former environmental minister) this year. They all have dedicated their life to one single goal: Providing sustainable solutions to diverse problems all over the world. The projects were presented at the 29th international CIRIEC congress taking place in the Vienna City Hall from 12-14 September.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56596-energy-globe-foundation
Energy efficiency is at the heart of Europe’s growth and transition to a resource efficient economy. The European Union aims to save 20% of its primary energy consumption by 2020 (compared to what has been forecast). Everyone’s contribution is crucial in meeting this goal. By better insulating buildings we can reduce energy consumption by 28% by 2020. By choosing modern energy-efficient refrigerators, freezers, dishwashers etc. we can use significantly less energy than with older appliances. By buying lighter vehicles or using low fuel consumption tyres we can double the fuel efficiency of an average car.
This video clip provides an overview of the European Union’s energy efficiency objectives and shows how each of us can make the difference, be it in our professional or private life. This video clip was disseminated in France, Belgium, Netherlands, Ireland, Poland, Spain, Italy, Germany, Austria and United Kingdom.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53791-european-commission
Today, Race Imboden, 2011 graduate of The Dwight School, was officially named to the United States Olympic Team by the US Fencing Association. After the fourth World Cup event, he mathematically qualified for the Olympics in Men’s Foil based on his high team rankings. Mr. Imboden is currently #6 in the FIE (Fédération Internationale d’Escrime) World Senior Rankings, #2 in the USA Fencing Division I (Senior), and #2 in the USA Fencing Under 19 Division (Junior).
“I couldn’t be more excited and honored to be competing as a member of Team USA, especially in London because my mother’s home country is England. For nine years, I have been working toward this goal with the amazing support and sacrifice of my parents to whom I’m eternally grateful. I’m also grateful to The Dwight School, which helped me to achieve my dream of competing in the Olympics by allowing me the time and flexibility to train, travel the world, and compete while I was a student,” said Mr. Imboden.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55749-race-imboden-dwight-school-alumnus-united-states-olympic-fencing-team
Duda Farm Fresh Foods announces that it has donated eight salad bars to the Seminole County Public School District as part of the United Fresh Produce Association Foundation and first lady Michelle Obama’s “Let’s Move Salad Bars to Schools” initiative. The salad bars will be available to more than 16,000 school children and will offer a variety of fresh vegetables and fruits as part of their school lunch program. Duda is also leading an effort to encourage others to contribute to this important initiative with the goal of placing salad bars in every school in the Seminole County Public School District.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55208-duda-farm-fresh-foods-donates-salad-bars-seminole-county-public-schools
An estimated 102 million Americans have cholesterol levels that are considered borderline high-risk.1 This staggering fact makes lowering cholesterol one of the most imperative things to do to promote overall heart health. Unfortunately, too few people understand the essential steps in reaching this goal. Metamucil and Dr. Michael Roizen, Chairman of the Wellness Institute at Cleveland Clinic and host of the upcoming PBS series, “Younger You,” have joined to present the “Five Things Every American Needs to Do to Lower Their Cholesterol” to encourage Americans to lead a proactive lifestyle with small modifications and dietary changes.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/metamucil/48409/
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The Ad Council is launching its first crowdfunding effort leveraging the Tilt platform to raise the funds necessary to continue its national Bullying Prevention campaign. The program kicks off today and will run through mid-December with a goal of raising $100,000 to fund the production and distribution of new public service ads (PSAs). Promotional partners for the Tilt program include Change.org, Participant Media, Element Associates and PR Newswire.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7357251-ad-council-tilt-be-more-than-a-bystander-bullying-prevention-campaign/