http://forthebetter.com.au/
We took the Attention Powered Car on the world's longest inattention road test and we discovered that on average our drivers lost attention at least once every minute.
The Attention Powered Car then headed back to the RAC Driving Centre where further tests were conducted to investigate initial findings from the road trip.
In this new webisode we explore the effects a passenger can have on a driver's attention levels and ways in which passengers might help drivers regain or keep attention behind the wheel.
To see what we've learning about driver inattention, and to get involved with making WA roads safer, go to http://forthebetter.com.au/
In an effort to learn more about driver
inattention, one of the biggest killers on WA roads, RAC created the
world's first Attention Powered Car -- a car that goes when you're
paying attention and slows when you're not. On the final
leg of our road trip, we visited Narrogin in the Wheatbelt, which is
also often dubbed by emergency services as the 'accident belt'. Here,
single vehicle crashes with young drivers behind the wheel are
particularly high, so we wanted to see if inattention was part of the
problem. Our first driver, Shawn, took the Attention
Powered Car and few mates around town. Not surprisingly, his mates
proved to be a distraction, as well as thinking about his girlfriend
and sadly, friends lost on the road. Next up was Speedway Driver Coby.
She performed well on the open road, but had plenty inattention moments
to match. Perhaps most telling though, was her insight into the minds
of many drivers who even after being made aware of their limitations,
aren't likely to change behaviour. Check out the video to
see the Attention Powered Car on the road and how our drivers
performed. Plus, follow the journey, watch all webisodes from our
journey and keep up-to-date with what we have planned next by visiting
forthebetter.com.au
The Attention Powered Car, developed by
the RAC, is into leg 3 of its road trip around WA visiting towns
including Donnybrook, Nannup and Pemberton, heading to Albany and then
finishing in the Wheatbelt town of Narrogin. In this
episode we put two drivers behind the wheel that drive for a living. We
wanted to see if their professional experience influenced their
attention levels. How will our Ambo and Australia's best truck driver
perform? First up was Mike. As a St John's Ambulance
Volunteer, he needs to be calm and confident driving under pressure and
at high speed. And it showed. So too with our second driver, Murray,
who's TNT Australia's best truck driver. Both came out determined and
focused to prove they had the edge. To some degree they did. Incidences
of inattention were fewer and further between, but they were still
there. Encouragingly, both drivers were much better at refocusing when
they did lose attention. Check out this webisode to see
just how they performed, as well as what insights we are finding about
driver inattention as we take the Attention Powered Car through
southern WA.
Today, the all-new MICHELIN® Pilot® Sport A/S 3 tire hits the market in time for the summer driving season. The latest tire in the Michelin ultra-high performance portfolio uses a unique tread design and additional innovative Michelin technologies to provide very high levels of both dry and wet grip for enhanced confidence and control in a variety of weather conditions.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62285-michelin-pilot-sport-a-s-3-tire-now-available-2013
Today at the North American International Auto Show, Kia Motors America (KMA) hosted the global debut of the all-new 2019 Forte which enters its third generation with a more sophisticated design and desirable features that transforms one of Kia’s best-selling vehicles into something more than a compact car meant for getting people from one point to another. Thanks to a number of improvements, Forte now offers drivers a higher level of comfort, fuel efficiency and advanced driver assistance technologies that are aimed to make the journey – whether a short commute or long haul – a more rewarding and decidedly upscale experience.
To view the multimedia release go to:
https://www.multivu.com/players/English/8246051-kia-2019-forte-north-american-international-auto-show/
Toughness and the wilds of nature! Roaring engines and a trip into the unknown in the true sense of the word! The Dakar Rally offers everything to get the heart of an adventurer beating faster. And in a few weeks it's again happening on the South American continent. We show the pressures the drivers must come to terms with in this mega-rally, and how they prepare for them!
International research led by University College London (UCL) as part of the ‘Cities Changing Diabetes’ partnership programme challenges current scientific understanding of the rapid rise of diabetes in cities. The findings suggest that in cities around the world, social and cultural factors play a far more important role in the spread of the epidemic than previously thought.
More than two thirds of the world’s 400 million people with diabetes live in urban areas.1,2 The year-long study for Cities Changing Diabetes, a unique public-private-academic partnership, sought to better understand what makes people vulnerable to type 2 diabetes in cities in order to inform solutions for one of the most pressing modern-day public health challenges. To explore this complex issue, more than 550 interviews were undertaken with at-risk and diagnosed people in five major cities – Copenhagen, Houston, Mexico City, Shanghai and Tianjin.
“By largely focusing on biomedical risk factors for diabetes, traditional research has not adequately accounted for the impact of social and cultural drivers of disease,” says David Napier, Professor of Medical Anthropology, UCL. “Our pioneering research will enable cities worldwide to help populations adapt to lifestyles that make them less vulnerable to diabetes.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7690951-study-rethink-rise-diabetes-in-cities/
Drive
the most exotic and luxurious cars in a private racetrack in Cancun !!!
Book your experience online and get a special deal. Reservations: info@exoticrides.com.mx Webpage: http://www.exoticrides.com.mx/ Facebook: http://www.facebook.com/erm.cancun http://www.tripadvisor.com.mx/Attractions-g150807-Activities-Cancun_Yucatan_Peninsula.htmlExotic
Rides Mexico (ERM) Considered by Trip Advisor as the #1 tourist
attractions in Cancun, Mexico, offers driving experiences on board of
the best cars in the world, in new and modern installations to groups,
conventions and tourism in Cancun, Mexico. Our experiences consist on
choosing one our extraordinary cars, taking a theoretical and practical
class in the hands of our professional drivers and last the most
exciting part of the experience, enjoy one of our incredible driving
experiences.
Hands-free technologies might make it easier for motorists to text, talk on the phone, or even use Facebook while they drive, but new findings from the AAA Foundation for Traffic Safety show dangerous mental distractions exist even when drivers keep their hands on the wheel and their eyes on the road. The research found that as mental workload and distractions increase reaction time slows, brain function is compromised, drivers scan the road less and miss visual cues, potentially resulting in drivers not seeing items right in front of them including stop signs and pedestrians. This is the most comprehensive study of its kind to look at the mental distraction of drivers and arms AAA with evidence to appeal to the public to not use these voice-to-text features while their vehicle is in motion.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60391-aaa-research-voice-activated-in-car-tech-undermines-driver-attention
Consumers who choose a 2017 TOP SAFETY PICK+ award winner shouldn’t have trouble seeing the road on nighttime drives. Good or acceptable ratings in the Insurance Institute for Highway Safety’s new headlight evaluations set the latest crop of qualifiers apart. Thirty-eight models earn the “plus” accolade, and 44 earn TOP SAFETY PICK.
IIHS toughened the criteria for TOP SAFETY PICK+ to reflect new headlight evaluations launched in 2016. The recognition program is meant to encourage manufacturers to offer state-of-the-art protection for people in crashes, along with features that help drivers avoid crashes in the first place. In addition to good or acceptable headlights, the latter includes automatic braking technology, which has been part of the criteria since 2015.
For both awards, models must earn good ratings in the Institute’s small overlap front, moderate overlap front, side, roof strength and head restraint tests, as well as an advanced or superior rating for front crash prevention with standard or optional autobrake. Headlights are factored in only for the top award.
Kelley Blue Book www.kbb.com, the only vehicle valuation and information source trusted and relied upon by both consumers and the automotive industry, today announces the winners of the 2016 Kelley Blue Book Best Buy Awards, honoring the top new model-year vehicle choices available in the U.S. market. The 2016 Honda Civic is named Kelley Blue Book’s Overall Best Buy of 2016, alongside Best Buy Award winners in 12 major vehicle categories.
“After carefully analyzing a wealth of data and conducting extensive vehicle testing and evaluation from the hundreds of models available for the 2016 model-year, we chose this year’s elite group of 12 Kelley Blue Book Best Buy Award winners because they proved to be the top values in their class,” said Jack R. Nerad, executive editorial director and executive market analyst for Kelley Blue Book’s KBB.com. “Our group of expert vehicle testers chose the totally redesigned 2016 Honda Civic as the Overall Winner in our Best Buy Awards because it sets a new standard in a segment already known for delivering great value, providing an up-level experience to drivers and passengers in every facet of the driving and ownership experience.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7641651-kbb-2016-best-buy-awards/
Generations of the Lexus LS have inspired an entire industry through visionary innovation, craftsmanship and design. And now the flagship not only has a new face, but has more than 3,000 new parts. The LS line-up also includes the first-ever LS F SPORT, and a marketing campaign to highlight the thrilling, exclusive lifestyle LS drivers live. The LS campaign caps off a successful year of launches showcasing the brand’s bold new face and attitude for the future.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58825-lexus-ls-2013-marketing-campaign
