Sabra Dipping Company, maker of America’s best-selling hummus, has launched the most significant campaign in U.S. hummus history and along with it… a more mindful pre-dinner meal occasion for the American consumer. A national broadcast and digital campaign introduces the ‘Unofficial Meal,’ inviting consumers to foster a pre-dinner ritual that revolves around fresh, real food and human connections.
“We are on a mission to inspire consumers to start a tradition around the kitchen counter, creating a daily ritual of enjoying fresh food together,” said Eugenio Perrier, Sabra’s chief marketing officer. “Eating wholesome food should be easy as should finding fresh ways to create connections, embrace those you care about and enjoy a relaxed moment together. It is this sentiment we seek to bring to life through the Unofficial Meal.”
The campaign titled “Sabra. Welcome to the Unofficial Meal” debuts April 18th with 15 and 30 second spots that depict the Unofficial Meal as family and friends finally unwind, gather and graze after a long day. Fresh dips and vegetables are laid out on the countertop and it is clear that for this moment, it is perfectly fine to help yourself, open up, share a laugh and leave behind formalities. The creative includes filmed footage, animation and a charismatic voice to convey the enjoyment of this occasion. Fully integrated digital, PR, social and experiential activations will help deliver campaign messaging across platforms.
To view the multimedia release go to:
http://www.multivu.com/players/English/7754651-sabra-campaign-unofficial-meal/
Unilever’s Stacie Bright, a veteran marketing and communications leader, will deliver the keynote presentation about how brands connect with audiences through content marketing. The conference will be held on April 17, 2013 at the Graduate Center of The City University of New York and is produced by Business Development Institute and PR Newswire.
“I am looking forward to the BDI Summit on April 17th, where I will share the unique Dove Men+Care approach to hyper-relevant yet relatable storytelling, and leveraging well-known sports notables to create content that connects with men on a surprisingly personal level.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/60902-stacie-bright-unilever-keynote-bdi-pr-newswire-content-marketing-summit
Royal Caribbean Cruises Ltd. (NYSE: RCL) today announced an agreement with Miami-Dade County to construct and operate a dramatic new cruise terminal at PortMiami, on land leased from the County. The new terminal will be a striking addition to PortMiami, and will serve as homeport to Royal Caribbean International ships, including a 5,400-passenger Oasis-class ship, the world’s largest and most innovative cruise ships. The agreement will come before the Miami-Dade County Board of County Commissioners on July 6, 2016.
“We are truly excited to be working with Miami-Dade County and PortMiami to create not just another cruise terminal, but a truly iconic building,” said Richard Fain, chairman and CEO for Royal Caribbean Cruises Ltd. “This new terminal is a symbol of our commitment to Miami, the city where our company first started almost 50 years ago. We can’t wait to bring an Oasis-class ship to PortMiami.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7657052-royal-caribbean-miami-dade-cruise-terminal/
Schick® and Skintimate® brands are partnering with Universal Pictures’ Pitch Perfect 2, in theaters May 15, 2015, to celebrate the different steps a woman takes each day to create a confident style as unique as the legs she stands on.
As part of the partnership, Schick and Skintimate are introducing the Rock Your Legs campaign – an integrated program that incorporates an original “Ready, Shave, Shine” music video, limited edition product in-store, an Aca-battle sweepstakes, movie trivia game, and in-film product placement as the new Schick Hydro Silk® TrimStyle® makes its movie debut. Schick and Skintimate are also partnering with Pitch Perfect 2 star Brittany Snow to help introduce a three-step leg care routine that helps women think about leg care as more than just hair removal, but as a beauty ritual.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7490451-schick-skintimate-rock-your-legs/
Not being able to see well is no laughing matter. That’s why nationally renowned standup comedian and radio personality Rickey Smiley has teamed up with America’s Best Contacts & Eyeglasses to create the Rickey Smiley Eyewear line and give more people the opportunity to see well and look good, too. Now available in 12 styles, these fashion-forward frames feature hot color combinations and distinguished finishes and textures – and are reasonably priced.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7308451-america-s-best-rickey-smiley-launch-stylish-affordable-fashion-frames-eyewear/
Website: http://www.dunedinpainter.co.nz/
At Andreus Paint Paper Design we offer painting and decorating by experienced professional painters & decorators for both interior and exterior surfaces including roof painting, waterblasting, lead paint removal and spray painting of residential and commercial properties. Our services include wallpapering, paper hanging, colour consulting and quality design. We are approved Resene Eco Decorating contractors being one of only four in the Otago region. We pride ourselves on the quality of our workmanship, our punctuality and our attention to detail ensuring customer satisfaction every time. We can now offer on the spot quotations with our new quotation app. adding to the efficiency of our service. Let Andreus Paint Paper Design create your style.
Phone: 027 221 8486
Email: andreus@xtra.co.nz
Address: 9 Bridger Street Maryhill Dunedin 9011
Modern day beat makers such as Printz Board, musical director of the Black Eyed Peas, and Adam "Adrock" Horovitz of the Beastie Boys want to be able to make music wherever inspiration strikes them. That means having software on their computer that provides a studio-in-a-box, with everything they need to create and record and finish a new song. Propellerhead Software, an innovative Swedish company, has created such a product. It's called Reason.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/propellerheadsoftware/44228/
The Radio City Christmas Spectacular is an enduring Christmas tradition which has dazzled and inspired for over 75 years and continues to create memories that last a lifetime! Nov 7th through Dec 30th at NYC's Radio City Music Hall!
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of the new Pure Radiance™ Crackling LumiWick™, featuring natural wood with our exclusive Lumiwick™ to create an extra-wide crackling flame with a soft, radiant glow. When lit, this new candle form creates a unique home experience for friends and family with an ambient crackling wood fire experience. The Crackling LumiWick™ with etched bark glass, will be available in three Pure Radiance™ fragrances this holiday season. Pure Radiance™, launched earlier this year, has a modern design, custom soy wax blend and innovative LumiWick™ technology for a wide flame and consistent burn. The new holiday fragrances are available for purchase now at Yankee Candle’s more than 550 retail stores, www.yankeecandle.com and select specialty retailers and gift shops.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56813-yankee-candle-pure-radiance-crackling-lumiwick
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PTSD treatment 1 week on former Birmingham soldier Craig Burgess talks about the changes in his PTSD post traumatic stress disorder and how all the nightmares and flashbacks have stopped after just one session with Birmingham NLP hypnotherapist Debbie Williams. Get a free hypnosis recording Stop worrying and create a wonderful life form here http://www.debbiewilliamsassociates.co.uk/home.htm