When Georges Favre-Jacot started his watchmaking company in 1865, he was already convinced that emotion arises from a combination of daring and authenticity. Later, to suggest that his brand offered the ultimate in expertise and high standards, he renamed the company after the highest point in the sky: Zenith.
As an integral part of a brand’s heritage, values enable the brand to construct a “moral framework,” a guideline that underlies all of its external and internal discourse. Zenith’s values have always clearly shown through in its decisions, actions, and collections.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60648-zenith-watchmaking-daring-vistas
REMBRANDT®, the original teeth whitening brand, advances the at-home whitening category with the launch of a new 1 Week Whitening Kit and 3 Day Whitening Boost Kit that provide visibly whiter smiles from the comfort of home in half the time of traditional 14-day kits.
Perfect for whitening with short notice before a big event or special occasion, the kits arrive online at Rembrandt.com this month at a suggested retail price of $24.99 and $6.99 each, respectively. The 1 Week Whitening Kit is available in-store exclusively at Walmart today and will arrive in Harmon Face Values and select Bed Bath & Beyond stores in late October.
To view the multimedia release go to:
https://www.multivu.com/players/English/8165651-rembrandt-stayput-custom-fit-whitening-strips/
Community Brands, a technology-driven company that delivers purpose-built solutions for the world’s leading associations and nonprofits, announced today findings from its Member Loyalty Study: A Deep Dive into Member Preferences and Retention. This study explores what is driving retention among members of professional membership organizations, and the best ways for organizations to communicate their value.
“Far too few associations are proactive about identifying and acting upon retention warning signs until it’s a major problem for the organization,” said Amanda Myers, director of product marketing, member solutions for Community Brands. “In our study, we were able to identify four key metrics – satisfaction, likelihood to renew, connection, and likelihood to recommend the organization (Net Promoter Score) – to measure and segment members into groups, based on shared attitudes and values. Our hope is that associations benchmark their membership against our findings and identify new ways to nurture their members up the loyalty spectrum.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8160951-community-brands-member-loyalty-study/
On 6th May 2015, a delightfully different wedding took place. Two people who’d fallen in love after meeting on a Turkish Airlines flight returned, exactly one year later, to take their romance to another level.
When a beautiful Serbian actress, Vjera Mujović and Stefan Preis, an esteemed doctor from Germany boarded the same Turkish Airlines flight in May 2014, little did they know they’d be returning to the same spot for their wedding.
Having been seated next to each other on the TK 342 flight from Istanbul to Ulan Bator in Mongolia, the couple began chatting. It was kismet. They discovered shared values, thoughts and opinions, despite not only their different backgrounds but also their separate reasons for taking this trip. Before long, they were struck by Cupid’s arrow, and a year later, on 6th May 2015, they became husband and wife aboard the Turkish Airlines Belgrade-Istanbul flight on the same seats 5B and 5C, to be exact.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7527051-wedding-on-turkish-airlines-flight/
The children’s books beloved by a generation of readers who are now parents are back (and better than ever) in A ValueTales Treasury! From the number 1 New York Times bestselling author Spencer Johnson, this is a collection of life stories based in values we can all believe in.
Learn more about this book here: http://bit.ly/9IjnQL and its author here: http://bit.ly/aD9e8U Children’s Age 5 & up
In honor of Hispanic Heritage Month, the United States Marine Corps (USMC) is launching a new multimedia campaign entitled “Family Values.” This unique campaign celebrates the strong positive ideals shared by Hispanic Americans and the Marine Corps by featuring the personal testimonials of Latino men and women currently serving. “Family Values” will run nationally online from September 15 through October 15 and will also feature print and radio PSA creative extensions.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/marines/46141/
