The National Limousine Association’s Ride Responsibly™ initiative (www.rideresponsibly.org) and the National Sexual Violence Resource Center (www.nsvrc.org) have joined forces to produce a public service campaign, starring actress and activist Pamela Anderson. The PSA educates the industry and public at large about the dangers associated with ride-hailing apps.
The video, titled “The Driving Game!”, is an extension of the Ride Responsibly initiative to improve safety for passengers using ride-hailing apps. In the PSA, Ms. Anderson takes a lighthearted approach at communicating the critically important point that “you can’t always vet the driver you are using, but the service you are using should.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7769451-nla-ride-responsibly-driving-game-psa/
Did you witness a movement that spread across European capital cities? Did you relate to this unprecedented protest against the approaching rainy autumn? Are you now dying to know the origins of the Movement for More Summer? It was born in the streets, relayed by the Internet and raced across social networks with dazzling speed, generating reactions and sharing of experience by over 20 000 Internet users, notably on Facebook and Twitter.
The Moroccan National Tourist Office originated this movement in an attempt to make Europeans, who are getting depressed at the idea of being stuck at work during endless working days, smile again. The MNTO has decided to launch a widespread, humorous and unexpected campaign through the whole of Europe to protest against the end of summer and defeat “back to work” gloominess. The Movement was thus launched in September using various phases in the approach, combining digital and event initiatives.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56633-moroccan-national-tourist-office
The Ad Council, the largest producer of public service campaigns in the U.S., in partnership with Viacom, home to premier global brands in media and entertainment, and non-profit leader Facing Addiction today launched the PSA campaign “LISTEN” to ignite a national conversation about drug and alcohol addiction as a public health epidemic, and empower those impacted by substance use disorders.
While past PSA campaigns have traditionally focused on the perspective of those at risk, urging them to eliminate all substance use, “LISTEN” addresses the support system of people who are also affected by this crisis. Using powerful stories that portray the modern faces of addiction and recovery, the campaign looks to remove the stigma attached to substance misuse through the act of informed, compassionate listening. The campaign’s website, heretolisten.com, and Facing Addiction's Resource Hub provides important tools and information to help people start a productive conversation with their friends and loved ones and to support the more than 45 million Americans directly impacted by addiction.
To view the multimedia release go to:
http://www.multivu.com/players/English/8029751-ad-council-listen-psa-addiction-drug-alcohol-substance-abuse/
Nordstrom Inc. (NYSE: JWN) is celebrating its customers and their stories through a holiday campaign that thanks them called ‘Love, Nordstrom.’ The company is using the marketing campaign as a stage for larger-than-life love notes to thank customers for the special relationship they share. The campaign debuts today in the U.S. and Canada.
LOVE, NORDSTROM
With this year’s campaign, Nordstrom is prioritizing a pure holiday spirit and expressing gratitude to connect emotionally with its customers in a special way. More than 30 real Nordstrom customers were photographed in Los Angeles, Nashville and Seattle and are featured in the national campaign that was produced in partnership with creative agency Partners & Spade.
“This holiday, we want to remember and thank the people who are most special to us at Nordstrom – our customers,” said Nordstrom Vice President of Creative Projects Olivia Kim. “We reached out to our employees and asked them to share some of their favorite customer stories. We met with as many people as we could, asked them to bring along some of the things that make up their signature style and took photos of them. It was so fun to connect with our customers who make us who we are. The result was our Love, Nordstrom campaign.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7966151-nordstrom-holiday-gifts-ideas/
Millions of Americans will enjoy their Fourth of July celebrations this year while watching fireworks. Many will be at public displays in their community, while others will be using consumer fireworks in the backyard. Zambelli Fireworks is reminding Americans to focus on safety — especially at home.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/zambellifireworks/44704/
Chocolate milk brand YUP! and digital media company Onion, Inc. are rallying teens and young adults across the nation to join the ‘Nothing Hour’ movement.
The beverage brand is shaking up the chocolate milk market by bringing an unconventional twist to a familiar category, using social marketing to appeal to young adults and teens rather than the usual mom and kid target.
To view the multimedia release go to:
http://www.multivu.com/players/English/7862951-the-onion-yup-nothing-hour/
To help kids make healthful dietary choices, the U.S. Food and Drug Administration encourages kids to Read the Label!
The Nutrition Facts Label is a simple tool available on food and beverage packages. It lets kids know exactly what they’re eating and helps them choose and compare snacks and other foods. The earlier they start using the Nutrition Facts Label, the sooner they’ll be making choices that keep them feeling great and promote long-term good health!
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7106353-fda-national-childhood-obesity-month/
September is National Childhood Obesity Month. To help young people make healthy dietary choices, the U.S. Food and Drug Administration (FDA) encourages kids to Read the Label!
The Nutrition Facts label is a simple tool available on food and beverage packages. It lets kids know exactly what they’re eating and helps them choose and compare snacks and other foods. The earlier kids start using the Nutrition Facts label, the sooner they’ll be making choices that keep them feeling great and on the path to long-term good health!
To view the multimedia release go to:
http://www.multivu.com/players/English/7770751-fda-national-childhood-obesity-month/
LG and entertainment’s A-list celebrated old and new Hollywood glamour last night at the 14th Annual Young Hollywood Awards presented by Bing. Held at the historic Hollywood Athletic Club, LG Mobile sponsored the exclusive event to honor the accomplishments of Tinseltown’s up-and-coming film and TV stars.
Getting the scoop from celebrity attendees, LG Girl Stephanie Duchaine helped some of Hollywood’s finest keep their fans up-to-speed on the night’s events using the stylish LG Optimus Elite. Slim, fast and eco-friendly, LG Optimus Elite makes staying in touch while on-the-go easier than ever by offering an integrated Android, Google and social networking smartphone experience. With LG Girl’s help, guests were able to tweet and capture photos directly from the red carpet as well as the Young Hollywood Awards Pre-Cocktail Party Sponsored by LG.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56682-lg-sponsors-young-hollywood-awards
Nine West, the go-to destination for fashionistas, has teamed up with Kelly Cutrone, newly appointed brand Ambassador of Culture and Noise, CEO and Founder of public relations firm People’s Revolution, New York Times Best Selling author, judge on America’s Next Top Model and widely recognized TV personality, and Elizabeth Arden Red Door Spa to support young women through the power of transformation.
Taking into consideration the current economic environment and using the formidable social media platform of Facebook, Nine West created the You’ve Been Prom’d program as a way to give back to the community and offer one lucky high school a prom experience of a lifetime. Contestants entered to win a full prom makeover from Kelly Cutrone with some surprises along the way.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56326-nine-west-kelly-cutrone-elizabeth-arden-red-door-spa-prom-makeover-hs-girl
After his wife of 54 years died in 2006, Chuck Swartwout decided there had to be more to life than merely the time spent on earth.
This realization motivated him to take a long analytical look at the afterlife, which he believes we will all enter after death. Using his training in the scientific method, Swartwout researched and published You Don’t Die – You Just Change Channels! which he describes as a ‘common sense’ approach to prove the existence of an afterlife.http://www.chuckswartwout.com/ Media Contact: For a review copy of You Don’t Die – You Just Change Channels! or to arrange an interview with Chuck Swartwout, contact Scott Lorenz of Westwind Communications Book Marketing at scottlorenz@westwindcos.com or by phone at 734-667-2090 http://www.book-marketing-expert.com Inspirational
http://www.bigbrotherwatchingus.com AVAILABLE: createspace.com, amazon.com, Amazon Kindle The author details her personal experiences of abuse and victimization by law enforcement using real time surveillance, and highly advanced patented influence technology today called psychological electronic or
