Attention moms, dads, grandmas, grandpas and everyone in between: Toys“R”Us® today unveiled its 2017 Holiday Hot Toy List. As the leading expert on all things toy, the Toys“R”Us team has traveled the world over the past two decades to uncover hot trends and toy phenomena like Tickle Me™ Elmo, Zhu Zhu Pets®, Hatchimals™ and more, so they can provide parents and gift-givers with the inside scoop on kids’ most-wanted playthings. This year’s list is no exception, featuring items from Hatchimals Surprise™ to PAW Patrol Sea Patroller™ and more than 20 items available exclusively at Toys“R”Us (cue Luke Skywalker’s Landspeeder™). Eager holiday shoppers can rest easy knowing they can get the comprehensive list of this year’s 50 hottest toys at Toysrus.com/HotToys.
“At Toys“R”Us, it’s serious business deciding which toys make the cut and end up on our Holiday Hot Toy List, ” said Ariana Gentry, Toys“R”Us President of Play. “Not only is this year’s list filled with ultra-hot and kid-approved gifts – but I can personally say that each of these toys are super FUN to play with!”
To view the multimedia release go to:
https://www.multivu.com/players/English/8039752-toys-r-us-2017-holiday-hot-toy-list/
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Fisher-Price, Inc., one of the world's leading infant and preschool toy manufacturers and a subsidiary of Mattel, Inc., today released a short film entitled Wishes for Baby, marking the official launch of the Best Possible Start marketing campaign. Directed by award-winning documentarian Patrick Creadon, and filmed with real parents around the world on New Year-s Day and the final days of December 2014, this short film captures the incredible love and hopes all parents share for their children during those first moments after their baby is born.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7411351-fisher-price-best-possible-start/
VTech Electronics North America, LLC (www.VTechKids.com) is bringing bigger roars to the toy vehicle aisle as Attila the Ankylosaurus, Span the Spinosaurus and Brok the Brachiosaurus join the other award-winning Switch & Go Dinos on shelves today. All seven durable, unique and collectable Switch & Go Dinos are now available both online and in store at all major retailers, ranging in price from $15.99 to $49.99. In conjunction with the full launch of the toys, VTech is unveiling the ‘Show & Tell with Switch & Go’ video contest, which encourages children to use their imaginations to discover the ultimate dinosaur and car combination toy.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57706-vtech-kids-show-tell-switch-go-dinos-video-contest-nickelodeon
With just days to go before Black Friday and Cyber Monday – the busiest online shopping days of the Christmas season – Sweden’s Volvo Cars has unveiled a brand new way to take some of the hassle out Christmas shopping.
The premium car maker has launched the world’s first commercially available in-car delivery service by teaming up with PostNord, the Nordic region’s leading communication and logistics supplier, Lekmer.com, the leading Nordic online toy and baby goods store, and Mat.se, a Swedish online grocery retailer, to have Christmas toys, gifts, food and drinks delivered to its cars.
Volvo In-car Delivery promises to bring some of the cheer back to Christmas by eradicating the more unpleasant aspects of seasonal shopping such as a desperate search for parking space in a busy city centre, crowds of stressed people and the disappointment of missed deliveries.
The Volvo In-car Delivery works by means of a digital key, which is used to gain one-time access to your vehicle. Owners simply order the goods online, receive a notification that the goods have been delivered and then just drive home with them.
To view the multimedia release go to:
http://www.multivu.com/players/English/7698551-volvo-roam-delivery/
There was a time when girls between the ages of three and nine would have been delighted with a doll for Christmas – but now they demand the latest technological gadget.http://www.toyprices.org.uk/leapfrog-leappad-2-pink-explorer-tablet-reviews
Warner Bros. Consumer Products (WBCP) will showcase an engaging and innovative line-up of licensed toys and products in support of the highly anticipated animated television series, “ThunderCats,” at the 2011 American International Toy Fair. The all-new series from Warner Bros. Animation (WBA) marks a creative collaboration with Studio4°C — one of the most vibrant animation studios in Japan — and is a 21st century re-imagining of the iconic 1980s action classic. “ThunderCats” will air on Cartoon Network in 2011. Global master toy licensee Bandai America Incorporated, along with licensees worldwide, will reinvigorate the nostalgic brand with enthusiasts to introduce a whole new set of fans to the beloved pop culture staple.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/warnerbros/45307/
Toys“R”Us® today announced that The Great Big Toys“R”Us Book of Awesome, the company’s annual resource for the year’s hottest toys, will begin arriving in homes this week featuring an all-new, special interactive edition. This 96-page toy compendium is compatible with the company’s all-new app, The Geoffrey Shuffle, a game that allows kids to bring to life the season’s most coveted toys through an augmented reality experience. An abbreviated catalog, which features 48 pages of kid-favorite toys, is now available online at Toysrus.com and will be in local newspapers on Saturday, October 31. This year’s highly-anticipated gift guide from The World’s Greatest Toy Store™ also includes thousands of dollars worth of compelling deals and coupon offers, valid Sunday, November 1 through Saturday, November 21.
“The arrival of The Great Big Toys“R”Us Book of Awesome marks the kickoff of the time-honored tradition of children eagerly studying pages upon pages of the year’s hottest toys, curating their must-have lists for Christmas morning,” said Richard Lennox, Senior Vice President, Chief Marketing Officer, Toys“R”Us, U.S. “Within the book, we created eight interactive lifestyle spreads that show the breadth of our assortment and make bold statements for some of the brands most beloved by kids. This catalog is the centerpiece of our holiday marketing efforts, and extends the theme of “AWWWESOME,” speaking not only to the excitement kids have when they turn the first page, but also the ways the company is helping gift-givers save with great deals and services, such as Price Match Guarantee and Free Shipping.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7476352-toys-r-us-book-of-awesome-2015/
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