Honey Bunches of Oats is launching a new 360-degree marketing campaign to encourage fans to rethink the classic cereal, which has two varieties – Honey Roasted and Almond – among the top 10 favorite cereals in America. The new “THIS. IS. EVERYTHING.™” campaign celebrates the multiplicity of the product, from the crispy flakes to the crunchy granola oat clusters and the sweet touch of honey, while emphasizing a bowl of Honey Bunches of Oats is greater than the sum of its parts. Multiple touchpoints are being utilized to bring the fully integrated campaign to life in order to engage consumers in person, online, offline and on multiple screens. Across all marketing levers, the work interweaves memes from social media and pop culture references to tell the brand story and allow consumers to play with and make the content their own.
The campaign kicks off with new commercial spots hitting airwaves in August. Two versions of the commercial were created specifically to engage both General and Hispanic audiences. The English-language spots mash-up iconic images with current pop culture memes to relay the timelessness and multi-sensorial experience of the cereal. The Spanish-language spots maintain the style and tone of these ads, but use images centered on cultural nostalgia and family. The ads will air across A+E Networks, Disney, NBCUniversal, Scripps Network Interactive, Turner, Viacom, and Univision Network, amongst others, in both :15 and :30 spots.
To view the multimedia release go to:
http://www.multivu.com/players/English/7906751-honey-bunches-of-oats/
The finalists’ videos ranged from simple stories of cats’ playtime antics to complex stories about cats’ creative imaginations, but in the end, “The Friskies” $15,000 Grand Prize for “Best Video” went to a story about a very happy blind cat, who enthusiastically uses his senses of hearing and touch to play like every cat.
The winners were announced and the Catuettes and prizes were awarded at a one-of-a-kind awards show in Hollywood yesterday by Friskies® to celebrate the art form of Internet cat videos and the best new cat videos of 2012. After months of searching and thousands of votes and views, Friskies named “Oskar’s First Toys” starring Oskar of Omaha, Neb., the first-ever winner of “The Friskies.” The Grand Prize winnings include an official Friskies Catuette, a $15,000 cash prize, and a year’s supply of Friskies® brand cat food.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59133-nestle-purina-petcare-the-friskies-award-best-new-internet-cat-video
(Casha)
If you know exactly what I wanna do
Then I'm a give the business to you
[Verse 1:]
See I ain't neva met a girl
That's getting down like you
(never met a girl like you baby)
And I ain't neva met a girl
That put it down like you
(you know you make it do what it do baby)
(Ay ay ay)
Say thug in yo life
That's what you need shawty
Anything you want
It's guarenteed for my
Boo boo boo boo boo
yea yea yea
And I ain't tryina go hard
For what I need shawty
I'm tryina tell you exactly what I need from
You you you you you
Cause you know I wanna
[Chorus:]
A Freak in morning
A Freak in the evening
Just call me up and I'll be there when you need me
When ever you want me you can come and see me
Cause you know just what to do
You give me the business
Give me the business
Give me the business
You give me the business
Shawty give me the business
If you know exactly what I wanna do (You want it too)
Then I'm a give the business to you
Oh, oh ohohoh, oh oh ohohoh
Then I'm a give the business to you
Oh, oh ohohoh, oh oh ohohoh
(Can I give you the business shawty)
(Can I give you the business shawty)
(From the show to the afterparty)
Baby I'm a give the business to you
[Verse 2:]
Ay,that business baby
Cause I really wanna drive you crazy
Wanna kiss wanna rub wanna lick wanna touch
Wanna put it inside you baby
Wanna climb on top of you
And give it to you for a hour or two
until you cum I
Wannna hit it from the back
Ooo stroke, stroke for a minute or two
Because ya so tight
Booty hung right
Got her tongue right
Ride with me
To the sunlight
We can have a little Sex in the City baby
You can be Carrie
I'm a be Mr. Biggs
Cause you so fine
And you just right
But you look much better with me
So let me manage ya girl
And did I eva tell ya
That it's nice to know ya
And you know I wanna
[Chorus:]
A Freak in morning
A Freak in the evening
Just call me up and I'll be there when you need me
When ever you want me you can come and see me
Cause you know just what to do
You give me the business
Give me the business
Give me the business
You give me the business
Shawty give me the business
If you know exactly what I wanna do (You want it too)
Then I'm a give the business to you
Oh, oh ohohoh, oh oh ohohoh
Then I'm a give the business to you
Oh, oh ohohoh, oh oh ohohoh
(Can I give you the business shawty)
(Can I give you the business shawty)
(From the show to the afterparty)
Baby I'm a give the business to you
[Bridge:]
Lets talk about that business baby
It's more than just a 8 letter word
It describes me and you
And what we do
Hold on this shit is so good, I gotta repeat fa ha
Ya, see you been playing all night
Now its time to handle business baby
Keep goin hard on ya job when ya do it
Ma, you drive me crazy
You drivin me crazy when ya
Give me the business
G-give me give me, g-give me give me, give me the business
G-give me the business
Shawty give me the business
If, if, if, if you know exactly what I wanna do
Then I'm a give the business to you
Oh, oh ohohoh, oh oh ohohoh
Then I'm a give the business to you
Oh, oh ohohoh, oh oh ohohoh
(Can I give you the business shawty)
(Can I give you the business shawty)
(From the show to the afterparty)
Baby I'm a give the business to you
LG and entertainment’s A-list celebrated old and new Hollywood glamour last night at the 14th Annual Young Hollywood Awards presented by Bing. Held at the historic Hollywood Athletic Club, LG Mobile sponsored the exclusive event to honor the accomplishments of Tinseltown’s up-and-coming film and TV stars.
Getting the scoop from celebrity attendees, LG Girl Stephanie Duchaine helped some of Hollywood’s finest keep their fans up-to-speed on the night’s events using the stylish LG Optimus Elite. Slim, fast and eco-friendly, LG Optimus Elite makes staying in touch while on-the-go easier than ever by offering an integrated Android, Google and social networking smartphone experience. With LG Girl’s help, guests were able to tweet and capture photos directly from the red carpet as well as the Young Hollywood Awards Pre-Cocktail Party Sponsored by LG.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56682-lg-sponsors-young-hollywood-awards
workerly.com: the Social Network for Freelancers. worker.ly
is aimed at providing professionals with the easiest way to get in
touch with capable freelancers all over the world. As opposed to many
social networks, worker.ly does not focus on personal branding, but
only on results. How do we make it happen? Projects are made of real people. The
projects you have contributed to probably included more than one
person. The good news is: when adding projects to your portfolio, you
will be able to add a list of your coworkers. The better news is:
adding them will trigger a verification system allowing them to rate
your work, confirm that yes, you are a real person and yes, so are
they. The long term effect? A network exclusively made of real people!
http://www.Trading-binaryoption.com Binary
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WebMD Health Corp. (Nasdaq: WBMD), the leading source of health information announced today its new WebMD Baby App for iPhone and iPod touch, a free mobile application for parents of infants and toddlers. WebMD Baby gives new parents quick and reliable access to pediatrician-approved baby health and wellness information anywhere, anytime. WebMD Baby content was created exclusively for the app and is personalized for a baby’s specific age, helping to ensure new parents are one step ahead of their baby’s growth and development.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54138-webmd-baby-app-iphone-ipod
workerly.com: the Social Network for Freelancers. worker.ly
is aimed at providing professionals with the easiest way to get in
touch with capable freelancers all over the world. As opposed to many
social networks, worker.ly does not focus on personal branding, but
only on results. How do we make it happen? Projects are made of real people. The
projects you have contributed to probably included more than one
person. The good news is: when adding projects to your portfolio, you
will be able to add a list of your coworkers. The better news is:
adding them will trigger a verification system allowing them to rate
your work, confirm that yes, you are a real person and yes, so are
they. The long term effect? A network exclusively made of real people!
Most American teens want an Italian vacation, but the Bentarrini sisters have spent every summer of their lives there with their archaeologist parents. Stuck on yet another hot, dusty dig, they are bored out of their minds. until they touch handprints in an ancient tomb and find themselves transported back in time. Learn more about this book here, http://bit.ly/i33iBh and its author here, http://lisatawnbergren.com/ YA Christian fiction
VTech® (www.vtechkids.com), a pioneer in children’s learning tablets and world leader in age-appropriate and developmental stage-based electronic learning products for children, today announced the availability of InnoTab® MAX. Featuring a powerful dual-core CPU with up to six times the processing power of previous generations and a high resolution 7” multi-touch screen, it is VTech’s fastest Wi-Fi tablet yet. Built to grow with a child for years of learning fun, InnoTab MAX uniquely combines VTech’s expert-supported library of cartridges, software and apps with carefully selected educational Android™1 apps, offering the best of both learning worlds and the widest variety of curricula to provide a superior children’s tablet.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7215953-vtech-innotab-max-children-s-learning-tablet-android-available-now/
Volvo Car Group today announced that the all new Volvo XC90 will offer Apple CarPlay, the smarter, safer, more fun way to use iPhone in the car.
Volvo drivers simply connect their iPhone in the car with the Lightning connector and Volvo’s on-board touch screen display allows them to intuitively access the iPhone apps they want to use in the car, such as Phone, Maps, Music and Messages, all seamlessly integrated and instantly available.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65022-volvo-and-apple-forge-global-alliance
Virgin America, the airline that is reinventing domestic travel, announces it will bring its low-fare, award-winning service to Portland International Airport (PDX) as of June 5, 2012, with tickets on sale today for two daily nonstop flights from Los Angeles International Airport (LAX) and one daily nonstop flight from San Francisco International Airport (SFO). Known for outstanding guest service, custom-designed cabins with three classes of service, and touch-screen in-flight entertainment at every seat, Virgin America has swept the major reader-based travel awards since the airline launched in 2007. At a time when most U.S. carriers have been cutting capacity, Virgin America is expanding to its 18th destination and bringing much-needed nonstop competition from California’s largest airports to PDX. When entering new markets that offer little low-fare competition, the airline has frequently seen fares drop by up to 30 percent.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55168-virgin-america-flights-to-from-portland-international-airport-pdx-oregon
