The Ad Council, the largest producer of public service campaigns in the U.S., in partnership with Viacom, home to premier global brands in media and entertainment, and non-profit leader Facing Addiction today launched the PSA campaign “LISTEN” to ignite a national conversation about drug and alcohol addiction as a public health epidemic, and empower those impacted by substance use disorders.
While past PSA campaigns have traditionally focused on the perspective of those at risk, urging them to eliminate all substance use, “LISTEN” addresses the support system of people who are also affected by this crisis. Using powerful stories that portray the modern faces of addiction and recovery, the campaign looks to remove the stigma attached to substance misuse through the act of informed, compassionate listening. The campaign’s website, heretolisten.com, and Facing Addiction's Resource Hub provides important tools and information to help people start a productive conversation with their friends and loved ones and to support the more than 45 million Americans directly impacted by addiction.
To view the multimedia release go to:
http://www.multivu.com/players/English/8029751-ad-council-listen-psa-addiction-drug-alcohol-substance-abuse/
Like any third grade boy, Zeke Meeks has his share of problems. His little sister sings embarrassing princess songs around his friends. He has a deep, dark secret that no one can find out about. Psst, he is terrified of bugs! And his biggest enemy is a tiny, evil girl with razor sharp fingernails. It is Zeke Meeks versus the world! Learn more about the book and author here, http://bit.ly/pEvolz and here, http://bit.ly/qapTBi Children’s Fiction
Nine West, the go-to destination for fashionistas, has teamed up with Kelly Cutrone, newly appointed brand Ambassador of Culture and Noise, CEO and Founder of public relations firm People’s Revolution, New York Times Best Selling author, judge on America’s Next Top Model and widely recognized TV personality, and Elizabeth Arden Red Door Spa to support young women through the power of transformation.
Taking into consideration the current economic environment and using the formidable social media platform of Facebook, Nine West created the You’ve Been Prom’d program as a way to give back to the community and offer one lucky high school a prom experience of a lifetime. Contestants entered to win a full prom makeover from Kelly Cutrone with some surprises along the way.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56326-nine-west-kelly-cutrone-elizabeth-arden-red-door-spa-prom-makeover-hs-girl
XQ Institute is launching XQ: The Super School Project, a challenge to reimagine and design the next American high school. Harnessing the best of American ingenuity in cities and towns across the country, XQ aims to help spark a movement to rethink the American high school—an institution that was designed to meet the needs of the Industrial Revolution and hasn’t changed in more than a century.
“Our nation is radically different than it was 100 years ago. Nearly every aspect of our daily lives—from how we communicate to how we work and play—has changed dramatically,” said Laurene Powell Jobs, Chair of the board of XQ Institute. “But our high schools have stayed frozen in time. Together, we have an opportunity to help fuel a movement for students, to inspire great high schools, and even to rethink school itself. Our passion at XQ is to help educators everywhere foster students who are curious, engaged, and creative—armed with the new literacies, knowledge, and skills needed to thrive,” she added. “To do that, we must use our collective imagination.”
From the Model T to the Tesla and the switchboard to the smart phone—everything has changed except for how we prepare our kids for the future. XQ: The Super School Project is a rallying call to America to change the outdated model that has failed to prepare our students for the demands of the global economy, and an open call to every community to rethink high school for today and tomorrow. XQ Institute will provide a fund of $50 million to support at least five selected schools over the next five years. It will also partner with them to provide expert support and guidance to turn their ideas into real Super Schools that can inspire the country.
To view the multimedia release go to:
http://www.multivu.com/players/English/7611851-xq-institute-super-school-project/
Douwe Geluk from Apeldoorn in the Netherlands is a Dutch teacher of Tai Chi Chuan, Chi Kung, Kungfu and Mindfulness. In this video he demonstrates Wudang Tai Ji Quan or Taiji. Douwe Geluk is a very experienced martial arts teacher and he runs his own martial arts school in Apeldoorn city in the Netherlands
Today in Pompano Beach, Fla., The Goodyear Tire & Rubber Company set the Guinness World Record® for constructing the World’s Largest Game of Cornhole to kickoff a week of celebration leading up to the 80th Annual Goodyear Cotton Bowl Classic on December 31 in Arlington, Texas.
Measuring an astounding 64 feet by 32 feet, the super-sized version of the traditional tailgate game, cornhole, was paired up with another larger-than-life college football tradition—the Goodyear Blimp. As their school mascots cheered from the ground, cheerleaders from Michigan State University and the University of Alabama flew more than 200 feet above the massive cornhole game board to toss beanbags out of Goodyear’s newest blimp, Wingfoot One. The students competed for bragging rights in the larger-than-life game of cornhole as their teams prepare to face off in the College Football Playoff Semifinal at the Goodyear Cotton Bowl Classic on New Year’s Eve. The epic game ended in a 1-1 tie.
To view the multimedia release go to:
http://www.multivu.com/players/English/7404459-goodyear-world-s-largest-cornhole-board/
USING THE POWER OF TV TO DRIVE BUSINESS
We work with small and large companies to create branded entertainment that delivers. Our programming is as diverse as our clients but it\'s our objective that the programming we produce makes you feel good about your brand in the course of telling a compelling editorial story - and in a much more entertaining way than \
Shifu Giel Puts was a student of famous Iron Head warrior Monk Shi Su Gang also known as Shi Sugang. He runs his own martial arts school in Roermond the Netherlands and he conducted this selfdefense workshop of Shaolin martial arts
Prepare to strike the phrase “fashion victim” from your vocabulary. A new study from T.J.Maxx, one of the nation’s leading off-price retailers, in partnership with Dr. Hazel Clark, Research Chair of Fashion at Parsons The New School for Design, discovered that 87 percent of women said they are not controlled by fashion, but that they control fashion, using it as a tool to express their personality (77 percent) and individuality (74 percent).
To view Multimedia News Release, go to http://www.multivu.com/pages/61169-tj-maxx-and-dr-hazel-clark-study-finds-that-fashion-does-not-control-women
