UCLA Anderson School of Management and the G. and R. Loeb Foundation invite journalists from print, online and broadcast media to submit entries in 14 competition categories and nominations for two career achievement awards for the 2014 Gerald Loeb Awards for Distinguished Business and Financial Journalism.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64904-ucla-anderson-school-gerald-loeb-awards-best-in-business-journalism-2014
To motivate parents and their children to spend more time in nature together, the U.S. Forest Service and the Ad Council today launched a new public service advertisement (PSA) campaign urging families to experience the many wonders of nature close to home together.
The PSAs, created in partnership with The Foundry, Time Inc.’s state-of-the-art creative lab and content studio, focus on family time in nearby forested environments, reminding parents that having a nature experience with their children is not only easy and local, but also fun and full of learning opportunities and benefits. This is the first time that the Ad Council has worked with the creative division of a media company that has iconic roots in publishing on a large-scale production on behalf of one of its PSA campaigns. A range of Time Inc. properties are also donating print and digital advertising space in support of this campaign.
To view the multimedia release go to:
https://www.multivu.com/players/English/8171051-new-ad-council-u-s-forest-services-discover-the-forest-psa/
Today, Truvia™ natural sweetener, the great–tasting, zero-calorie sweetener made with rebiana, the best-tasting part of the stevia leaf, unveiled a new multi-million dollar print, television, digital and social media advertising campaign. As the leading natural zero-calorie sweetener and the third largest brand in the U.S. sugar substitute category, Truvia™ natural sweetener introduces the new “Sweetness Stories” campaign that builds on the success of the introduction that launched Truvia™ sweetener.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/truvia/46499/
The all-new Toyota Camry is here with a striking new look and a hot new marketing campaign that’s set to tap into drivers’ emotions and the sensations they will feel when driving the vehicle. While purchasing a Camry continues to be a smart and rational choice, the 2018 Camry now delivers the magic and excitement drivers crave. These emotions are highlighted in the “Sensations” campaign, which compels drivers to love the new Camry for all the “wrong” reasons. The campaign will cover multiple media channels, including broadcast, cinema, social, print, digital and out-of-home placements.
Rather than telling customers how it feels to drive the all-new Camry, this campaign shows them through impactful and evocative imagery that clearly conveys a specific feeling generated by some aspect of the Camry’s styling, safety, technology and performance. The goal of the campaign is to introduce people to an inspiring, more emotional, more exciting driving experience that will make every driver feel special.
To view the multimedia release go to:
https://www.multivu.com/players/English/8053353-toyota-camry-ignites-the-senses/
The latest phase of Tourism Australia’s global marketing campaign, There’s nothing like Australia, has been launched today in China – Australia’s fastest growing and most valuable overseas tourism market.
In addition to a new broadcast ad and print executions the campaign boasts a strong digital and social media focus, and will leverage the advocacy of Tourism Australia’s three million Facebook fans. Other elements include a new, interactive tablet app and hub on www.australia.com, to take customers further into the stories played out in the ad and provide more information on the locations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56340-tourism-australia-global-marketing-campaign-there-s-nothing-like-australia
If you write, work as a photographer, print or work in the publishing industry in any way you probably have one specific wish: large circulation with minor costs. The product should reach the right target group, overproduction and senseless shipping should be avoided – everything unnecessary is just a burden for the budget. If the aim is not to be published in a magazine then you should pay the trade fair digi:media in Düsseldorf a visit. The trade fair for digital supported publications was a great success at its debut.
Every organ donor has the potential to save eight lives, which is the foundation of the new public awareness campaign from the Center for Organ Recovery & Education (CORE). Using multiple channels such as outdoor, television, print and radio advertising, transit wraps, a brand new website and social media, CORE is encouraging individuals to “LiVE: 8” and end the wait by signing up to become an organ and tissue donor.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7253051-center-for-organ-recovery-and-education-launches-live-8/
OFRA Cosmetics is splashing into 2019 with an all-new collaboration with Master Makeup Artist, Francesca Tolot. Known for her unique color combinations, this marks Francesca’s first signature collection. While for OFRA it was the perfect collab to blend together its history in the Pro MUA world and its crossover to social media darling with the support of influencers like NikkieTutorials and KathleenLights.
Francesca has created electrifying looks for performers and actresses from Cher to Beyonce to Cindy Crawford and has had her work featured in print, music videos, TV, and film worldwide.
See her work here and follow her journey @francescatolot and @ofracosmetics.
To view the multimedia release go to:
https://www.multivu.com/players/English/8342153-ofra-cosmetics-collaboration-makeup-artist-francesca-tolot-muxeffect/
Homewood Suites by Hilton, the international brand of the all-suite, home-like hotels, today launched an integrated brand awareness campaign starring the brand’s beloved “Lewis the Duck” mascot and its suites with full kitchens. The campaign includes TV, print, and online ads, as well as a Duckmentary chronicling Lewis’ TV ad shoot, which will serve as the centerpiece for a corresponding social media and public relations campaign.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/homewood-suites/48873
Frankfurt.
Studierende des Studiengangs Kommunikationsdesign der European School
of Design http://www.europeanschoolofdesign.eu haben eine ungewöhnliche
Illustrationstechnik entwickelt: mit ihren Fingerabdrücken „malen" sie
Motive für eine multimediale Kampagne, die sie in Print, Film, Social
Media, Augmented Reality und PR einsetzen.
With iExplorer (HD) , you can manage/view files on your remote servers (Windows sharing server/FTP server/WebDAV server/SkyDrive/Live Mesh/Google Docs/CloudMe/DropBox/Box.Net ...) in home, office and anywhere. iExplorer also is a good eBook reader, media player, and work assistant. You can read CHM, ePub, PDF and large text/PDB files with outline/bookmark/annotation support, play musics and movies without copying them to your device, edit spreadsheets on your Google Docs and save them as different formats, print any viewable documents.
Features (version 2.2)
General
* Access files on iPhone/iPad or Windows Sharing Files/NAS server/FTP Server/Cloud server (WebDAV servers, iDisk, FilesAnywhere, Box.Net, CloudMe, DropBox, Microsoft Live Mesh, SkyDrive, Google Docs ...)
* Transfer files/folders/subfolders between iPhone/iPad and remote servers
* Transfer files with Bluetooth between iOS devices
* Transfer files between iPhone/iPad and PC with USB cable
* Manage files on local or remote server (Rename/Delete/Move/Email/...)
* Sort files by Name/Size/Date/File Type
* Zip & Unzip files on local or NAS server/FTP server
* Edit text file
* Edit Google spreadsheet, download google docs as pdf, Microsoft office document, zip, image, open office document, text files and so on.
* Open files in other apps. Open file from Safari, Mail and other apps.
* Stream html/Microsoft office files/keynotes/numbers/pages from NAS/FTP/Cloud servers
* Search files in folder/subfolders (support both local and remote servers)
* Sync files from NAS/FTP/Cloud server. View offline files if the server is not reachable
* Adjust priorities for transferring file tasks
* Print & tweet any viewable documents/ebooks (Printer needs support AirPrint).
Media
* Stream photos from your NAS/FTP/Cloud servers (WebDAV servers, iDisk, FilesAnywhere, Box.Net, CloudMe, DropBox, Microsoft Live Mesh, SkyDrive ...)
* Support large images
* Smoothly zoom/scroll photos, view thumbnails
* Stream Audio/Video from NAS/FTP/Cloud servers (WebDAV servers, iDisk, FilesAnywhere, Box.Net, CloudMe, DropBox, Microsoft Live Mesh, SkyDrive ...)
* Support subtitle files (ssa/ass/srt) for video playback
* Multitasking supported for Audio stream
File Viewer
* Embedded PDF viewer, support outlines, bookmarks and annotations.
* Embedded CHM viewer, support outlines and bookmarks. Optimized for iPhone/iPad
* Embedded ePub reader, support outlines ,bookmarks, font style, fast scroll, auto scroll
* Fast large text/PDB reader, support font style, fast scroll, auto scroll, multiple encodings
* Remember last read position for PDF, CHM, ePub, large text/PDB files
* Microsoft Office files, iWork files, Web files ...
* Code viewer, syntax highlighted for C, C++, Objective C, C#, Java, Php, JS, CSS ...
* Fullscreen mode for viewer in iPad (iExplorer HD only)
Avon Products, Inc. (NYSE: AVP) today announced the launch of Beauty for a Purpose, a new global brand statement focused on the company’s commitment to empowering Avon Representatives and women around the world through beauty and financial independence.
Beauty for a Purpose provides a framework for the company to champion three defining areas: Avon’s beauty products of demonstrable quality and value; Avon’s earning opportunity, which allows millions of women around the world to build self-reliance and a better life for themselves and their families; and the network effect of empowered women empowering others.
The new branding effort will be powered through ongoing multi-channel communications campaigns designed to tell the whole Avon story to consumers and Representatives. The campaigns will be supported through paid media, and will also leverage the company’s digital and print channels as story-telling platforms. Central to the strategy is the launch of a new brand publishing site, BeautyforaPurpose.com, which includes a digital gallery featuring Avon Representatives around the world who have uploaded their photos to social media using #BeautyforaPurpose.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7546151-avon-beauty-for-a-purpose/
