NBCUniversal Telemundo Enterprises today announced the launch of “El Poder En Ti,” the company’s robust community initiative aimed at empowering viewers to take action for a better life in areas of key importance to U.S. Hispanics: education (Tu Educación), health (Tu Salud), finance (Tu Dinero) and civic engagement (#YoDecido). Cesar Conde, Chairman of NBCUniversal International Group and NBCUniversal Telemundo Enterprises, together with key partners and Telemundo talent, will unveil the new campaign at a special star-studded cocktail reception in Miami, Florida.
The multi-platform initiative, “El Poder En Ti,” focuses on the power of self-conviction, empowerment and knowledge, supported by a specialized website, digital tools and resources. Life-changing and inspirational stories are brought to life by a series of public service announcements starring various Telemundo talent, including international Spanish-language television icon, Don Francisco as the narrative voice of the campaign. The PSA’s will air across the Telemundo network, its stations and NBC UNIVERSO, as well as other NBC cable properties. In addition, informational segments will be integrated across Telemundo’s news and entertainment programming on popular network shows including Un Nuevo Día, Titulares y Más, Noticiero Telemundo, Enfoque, Al Rojo Vivo and Suelta La Sopa. Collectively, these programs reach more than 11 million viewers on an average week, according to Nielsen. These segments will also be leveraged via Telemundo’s social media platforms.
To view the multimedia release go to:
http://www.multivu.com/players/English/7853151-telemundo-el-poder-en-ti/
Eid is round the corner and in keeping with the spirit of the festival, Capillary Technologies has published a heartwarming three minute video on YouTube about a young man returning home this festive season to celebrate Eid with his family.
The essence of the festival of Eid al-Fitr is the bonding, love, sharing, and caring that families around the world celebrate. In today’s busy lifestyle, to be able to give loved ones the immeasurable gift of time during Eid is priceless, and Capillary’s Eid Mubarak video captures the joy of being able to bond, re-connect and spend time with one’s family after a long period of separation. The narrative captures the man’s feelings as he thinks about his home, and the family he hasn’t met in five long years. The video explores various dimensions of human emotions in a beautiful manner, conveying a poignant message that family is the biggest blessing in the world and a festival is all about being with one’s family and celebrating the joy together.
To view the Multimedia News Release, go http://www.multivu.com/players/uk/7574151-capillary-technologies-eid-al-fitr/
Change within the PR industry continued to accelerate in 2014 as more brands recognized their own power as publishers. In response to the growing demand for compelling content, PR Newswire’s clients rose to the challenge through narrative storytelling, use of rich visuals and an intelligent mix of distribution channels to amplify their messages.
On average, over 1,000 stories cross the wires in North America each day. With time remaining in 2014, PR Newswire’s editorial teams have already made over 40,000 editorial catches year to date - providing an additional layer of editorial review for your news. Helping clients achieve their strategic communications goals is the most rewarding and fulfilling aspect of what we do at PR Newswire, and our holiday video showcases some of our staff’s 2014 highlights.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7393051-happy-holidays-from-pr-newswire-2014/
Sick of deeply personal accounts written in the first person? Seeking an exciting, interactive read that puts the “u” back in “aUtobiography”? Then look no further than Neil Patrick Harris: Choose Your Own Autobiography! In this revolutionary, Joycean experiment in light celebrity narrative, actor/personality/carbon-based-life-form Neil Patrick Harris lets you, the reader, live his life. NEIL PATRICK HARRIS
CHOOSE YOUR OWN AUTOBIOGRAPHY
www.nphbook.com Humor, entertainment, biography, memoir, comedy
Marko Stout is a contemporary New York City artist best known for his urban female figurative works. He holds advanced degrees in anatomy and medicine- drawing inspiration from many artists such as Francis Bacon, Andy Warhol, New York Street art and utilizing his past skills as a medical illustrator, Marko creates a stimulating narrative of the contemporary urban female.
Currently exhibited art works of New York
City artist Marko Stout. Marko Stout is a contemporary New York City
artist best known for his urban female figurative works. He holds
advanced degrees in anatomy and medicine- drawing inspiration from many
artists such as Francis Bacon, Andy Warhol, Lichtenstein, contemporary
New York street art and utilizing his past skills as a medical
illustrator Marko creates a stimulating narrative of the contemporary
urban female. His subjects often appear in a moderate state of
distress, overwhelmed by their modern high tech and stressed
environment, while maintaining a cool elegant and sexy demeanor of a
sophisticated twenty-first century city dweller. His works are now
featured in numerous fine art galleries of New York City, Chicago, San
Francisco and Miami, as well as London, Berlin, Australia and India. As
well as solo shows in the SOHO and Chelsea areas of New York. Marko Stout 2012 Collection, Marko Stout Art Gallery, LLC, New York City. http://www.MarkoStout.com http://www.MarkoNYC.com
Las Vegas launches the latest “What Happens Here, Stays Here” commercial today, titled “Transformation.” The 30-second spot makes its debut, along with a series of digital and social extensions. For more than 10 years, the iconic campaign has celebrated adult freedom, and “Transformation” illustrates the clandestine freedom people experience in Las Vegas while instilling the destination’s message of: be yourself or anyone else.
The narrative follows the journey of lead male and female characters as they spend the day crossing paths with their appearances evolving at each location. The lead characters come together at the end of the commercial as Imagine Dragons performs their latest single, “I Bet My Life.” The destination was eager to work with the Las Vegas quartet on the pop-culture entrenched campaign as it continues to elevate Las Vegas as the “Entertainment Capital of the World.”
To view the Multimedia News Release, go http://www.multivu.com/players/English/63040-las-vegas-what-happens-here-stays-here/
The St. Baldrick’s Foundation, a volunteer-powered charity dedicated to funding childhood cancer research, announces its Kids Are Special: Let’s Treat Them That Way national campaign. Focused on celebrating kids and giving them the happy childhoods they deserve, the campaign highlights the need for finding treatments that are specifically designed for kids with cancer.
With this bold new initiative, St. Baldrick’s looks to change the narrative around pediatric cancers, by showing kids as their truest selves – fun-loving, carefree, refreshingly honest, and always a little goofy. St. Baldrick’s puts the emphasis back on kids, while disempowering the label of “cancer.” All communication is strategically designed to remind us all that as adults we have the power to give kids happy childhoods free from cancer by helping to fund the best research worldwide. The campaign includes TV, print, radio, digital, and billboard placements featuring real kids doing kid-like things; from playing with their food to getting caught with paint on their faces, all with the message: Kids Are Special: Let’s Treat Them That Way.
To view the multimedia release go to:
http://www.multivu.com/players/English/7610752-st-baldricks-kids-are-special/
Centennial College's Interactive Media Management program takes place over the course of three semesters and prepares students for today’s world of interactive technology, media and innovation. It emphasizes strategy, user experience, content production, narrative and process management skills in the interactive digital media industry with an emphasis on understanding industry, processes, job roles and documentation skills. The program is designed to turn students into effective producers working in the communicating media landscape.
Hotwire.com®, a leading discount travel site, today unveiled a new brand centered on the happiness all types of travelers experience when scoring a fantastic deal. Along with a new logo and the new “Hotels. Deals. Happiness.™” tagline, the travel site has also launched two distinct TV campaigns—one of which was directed by award-winning documentarian Errol Morris. The campaigns, which are inspired by hundreds of real travelers’ feedback, have their own distinct narrative to illustrate how any traveler, seasoned Hotwire® customers and new users alike, can reap the joyous benefits of discounted travel through the site. In conjunction with the brand rollout, Hotwire has launched re-designs of its website and suite of mobile apps for iOS and Android.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7050451-hotwire-celebrates-power-of-deal-in-new-brand-campaign-with-errol-morris
Hennessy, the world’s best-selling Cognac, is proud to release an epic short film by legendary director Ridley Scott, who visualizes the odyssey experienced in every sip of Hennessy X.O. The campaign was created by advertising agency DDB Paris, creative partner of Hennessy. The luxury spirits brand also announced that a 60-second version of “The Seven Worlds” will air during a commercial break for the 91st Oscars® telecast on February 24, 2019, amplifying the cinematic flair of the campaign on one of Hollywood’s most celebrated nights.
Complementing the idea that “Each drop of Hennessy X.O. is an Odyssey,” the Oscar® nominated director of The Martian and Gladiator, as well as cult films Alien and Blade Runner, creates a visual journey that explores the blend’s seven flavor profiles in a surreal, sensorial and immersive narrative. The film is a creative interpretation of each of the seven tasting notes, described by Hennessy’s Comité de Dégustation as illustrations of Hennessy X.O’s taste and feel: Sweet Notes, Rising Heat, Spicy Edge, Flowing Flame, Chocolate Lull, Wood Crunches; culminating in Infinite Echo.
To view the multimedia release go to:
https://www.multivu.com/players/English/8494651-hennessy-ridley-scott-the-seven-worlds-short-film/
Klicrainbow comes out into the market with "SuperGay & the Attack of his ExGirlfriends", the first videogame about a gay superhero, available for Apple platforms: iPhone, iPad and iPod Touch.
Inspired by the comic books, SuperGay has an original script that runs a unique adventure through a motion comic narrative. The game follows the rhythm of an original soundtrack with a blockbuster style. The added value for SuperGay consumers is that it provides great entertainment and funny gameplay.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/supergaygames/50518/
