Making it easier for consumers to take a “green step” at home, Kimberly-Clark today announced the introduction of the first toilet paper in the U.S. without the cardboard tube for use at home – Scott Naturals Tube-Free bath tissue. This innovative product eliminates the cardboard tube that has been the central fixture of rolled toilet paper for more than 100 years – a simple step with major potential to eliminate millions of pounds of material from the waste stream. Scotts Naturals Tube-Free bath tissue is currently being tested exclusively at select Walmart and Sam’s Club stores in the northeast U.S.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/scottnaturals/46945/
The Crespo family of Detroit, Mich. was named winner of the third annual National Family PLUS Cook-off, which was hosted at Bradford’s on Bishop in Atlanta by Boys & Girls Clubs of America (BGCA) and Kimberly-Clark Corporation on Wednesday, Nov. 17. Families representing Boys & Girls Clubs from around the nation competed in regional events to qualify for the national cook-off. Finalists represented Clubs from Harbor City, Calif.; Pittsburgh, Pa.; Detroit, Mich.; Bluffton, S.C.; and Swink, Okla.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bgca/47039/
Together with comedienne Heather McDonald, Kotex Natural Balance, from Kimberly-Clark Corporation, is asking women to stand up and share their thoughts about what’s real and what’s not so real about the claims, innovations and storylines they see in today’s feminine care advertisements. Starting May 7, McDonald will star in a new web video series on the Kotex Natural Balance Facebook page (http://www.facebook.com/kotex) and YouTube channel (http://www.youtube.com/kotexvideos) that calls out the jargon in the category (what does nano-breeze maxi pad technology even mean?) and invites women to join in the conversation.
Women can upload their videos and comments on the Kotex Natural Balance Facebook page to let McDonald and Kotex Natural Balance know what’s real and what’s not. Their submissions will help inspire five more videos starring McDonald and influence material for a live Stand Up For What’s Real comedy tour that will visit major cities later this year. McDonald will perform live at select stops.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56082-kotex-heather-mcdonald-web-video-comedy-series-feminine-care-ad-jargon
Kimberly-Clark today announced the launch of Kimguard Smart-Fold Sterilization Wrap, an innovative sterilization packaging designed to provide the durability necessary for the most demanding applications. Smart-Fold features triple-layer reinforcement, making it 64 percent more durable than the leading sterilization wrap, to protect the heaviest procedure trays and loaner sets from tears and cuts that can occur during handling. The extra reinforcement also translates to fewer trays being returned for reprocessing.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58823-kimberly-clark-kimguard-smart-fold-sterilization-wrap-greater-strength
Kimberly-Clark’s Huggies® Brand today announced it has awarded its first-ever MomInspired™ grants to 12 entrepreneurial moms to help fund and resource their innovative, real-world product ideas.
Launched earlier this year, the Huggies® MomInspired™ Grant Program was created to provide the resources and seed capital for moms to either turn their great ideas inspired by personal motherhood experiences into successful businesses or help take their existing businesses to the next level.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/huggiesmominspired/45985/
Kimberly-Clark’s Huggies® Brand today announced its second class of MomInspired™ grant recipients, unveiling nine unique ideas that address a diverse range of parenting, baby and child care product and service solutions. Huggies’ MomInspired grant program provides seed capital and resources to help fund women-owned business startups and new product innovations inspired by personal motherhood challenges and experiences.
In the two years of the program, Huggies MomInspired has solicited nearly 1,000 product and service idea applications addressing unmet parenting needs, and has awarded $315,000 in grant money – $15,000 each to 21 inventive women.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53278-huggies-second-annual-mominspired-grants-to-nine-mom-product-inventors
