Losing weight and being healthier are at the top of everyone’s New Year’s resolutions. But, despite the best intentions, work, kids, and social events often push lifestyle changes to the bottom of the list. While many are familiar with type 2 diabetes, fewer are aware of prediabetes, a serious health condition that affects 86 million Americans (more than 1 in 3) and often leads to type 2 diabetes. People with prediabetes have higher than normal blood glucose (sugar) levels, but not high enough yet to be diagnosed with type 2 diabetes.
To raise awareness and help people with prediabetes know where they stand and how to prevent type 2 diabetes, the American Diabetes Association (ADA), the American Medical Association (AMA), and the Centers for Disease Control and Prevention (CDC) have partnered with the Ad Council to launch the first national public service advertising (PSA) campaign about prediabetes. The PSA campaign, featuring first-of-its-kind communications techniques, was developed pro bono by Ogilvy & Mather New York for the Ad Council.
Nearly 90 percent of people with prediabetes don’t know they have it and aren’t aware of the long-term risks to their health, including type 2 diabetes, heart attack, and stroke. Current trends suggest that, if not treated, 15 to 30 percent of people with prediabetes will develop type 2 diabetes within five years. The good news is that prediabetes often can be reversed through weight loss, diet changes and increased physical activity. Diagnosis is key: research shows that once people are aware of their condition, they are much more likely to make the necessary lifestyle changes.
To view the multimedia release go to:
http://www.multivu.com/players/English/7731551-ad-council-prediabetes-psa/
Educators engage with the most vulnerable populations and good intentions aren’t enough to drive decisions. Ethics goes beyond a simple right vs. wrong and there is a clear and compelling gap in educators’ professional continuum. Now, the research-based ProEthica™ program offers educators techniques and strategies for improving awareness of professional risks and vulnerabilities, and for the application of professional ethics in daily decision making.
Developed by Educational Testing Service (ETS), the ProEthica online educator ethics training program is research-based and designed for teachers and educational leaders. Through a series of interactive modules that combine instruction and checks for understanding, the ProEthica program uses real-life scenario-based simulations and activities to help educators establish an understanding of ethical principles and decision making, and learn how to apply them in their daily practice.
To view the multimedia release go to:
http://www.multivu.com/players/English/7798251-ets-proethica-teacher-training/
In celebration of the New Year, Mars Chocolate North America announces that its DOVE® Brand Dark Chocolate has partnered with celebrity chef Claire Robinson to showcase how to make 5 tasty New Year’s resolutions that are easy to keep all year long!
Many Americans start the year with good intentions to keep resolutions, but a large percentage give up as early as January because of incorrect expectations. DOVE® Dark Chocolate and Claire Robinson want to provide 5 tips and excellent options that can help people enjoy making healthy changes without compromising taste. DOVE® Dark Chocolate’s silky smooth creamy taste provides an unparalleled dark chocolate experience.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53595-dove-dark-chocolate-celebrity-chef-claire-robinson-new-years-resolutions
Click: http://entertheparadox.com/ The video follows the story of a young man named Fibonacci. Through his trials and tribulations, Fibonacci discovers the lessons of love, loyalty and mayhem.
Showcasing a melting pot of styles of cutting-edge rock, psychedelic, pop-punk, and hardcore fused together, Enter The Paradox bring their sound together in ways never before heard.
http://blog.topdentistsonline.com/earth-day-grown/ Earth Day is like a second go at a New Years’ Resolution, filled with good intentions, but more often times than not, shortly-lived; and focused on improving our environment instead of ourselves. But perhaps once we realize exactly how closely the environment is linked to not only our own self-improvement but society’s improvement as a whole, we will realize that sustaining it needs to be on the top of everyone’s priority list, and stay there! In this video you will learn 10 SIMPLE things you can do for the environment and your health.
Parents want to do the best for their children, especially when they’re not feeling well. That often means giving liquid, over-the-counter (OTC) medications when they have a cold, fever or the flu. But even the best intentions can go wrong when it comes to dosing children’s OTC medicines.
OTC cough and cold medicines are safe and effective when used as directed – this includes always giving your child the precise, recommended dose. When it’s late at night and your child is sick, it may seem easier to reach for whatever is nearby, like a kitchen spoon, instead of taking the time to find the right dosing cup or syringe that came with the medicine. While 63 percent of parents surveyed say they prefer milliliter dosing devices to measure their children’s liquid medicine, 8 out of 10 parents* have given the wrong dose of liquid medicine to their child by accident.
To view the multimedia release go to:
https://www.multivu.com/players/English/8171651-chpa-educational-foundation-know-your-otcs/
“A TENSE AND RIVETING PIECE OF ACTION CINEMA… IMPRESSIVE FIGHT SEQUENCES… BONE-CRUSHING VIOLENCE.” – TWITCH.
Winner of eight honours at the prestigious Hong Kong Film Awards ceremony, including Best Film, Best Director, Best Supporting Actor, Best Action Choreography, Best Cinematography, Best Art Direction, Best Costume and Make-up Design and Best Original Film Score, and the winner of the Best Actor (Wang Xueqi) and Best Supporting Actor (Nicholas Tse) prizes at this year’s Asian Film Awards, the epic, period action movie Bodyguards And Assassins is a dramatic fictionalized retelling of the suspenseful events of 1906 that eventually led to the 1911 Xinhai Revolution and the founding of the Republic of China.
Directed by Teddy Chan (The Accidental Spy) and featuring an impressive cast of Hong Kong and China’s biggest stars, including Donnie Yen (Ip Man; Kill Zone), Leon Lai (An Empress And The Warriors; Seven Swords), Xueqi Wang (Forever Enthralled; Warriors Of Heaven And Earth; The Red Suit), Tony Leung Ka Fai (Missing; The Myth), Nicholas Tse (Dragon Tiger Gate; New Police Story; The Medallion) and Simon Yam (Ip Man; Triangle), Bodyguards And Assassins is a sumptuously staged, action-packed blockbuster, full of political intrigue, tragedy and drama that will appeal as much to lovers of quality cinema as it will to martial arts aficionados.
On October 15th 1906, the man destined to become the Father of Modern China, Dr. Sun Yat-sen, is due to arrive in the British Colony of Hong Kong to discuss plans to overthrow the corrupt Qing Dynasty with a group of leading anti-Qing revolutionaries. Aware of Sun’s intentions, the Qing Court dispatches an elite army of assassins to the port where Sun is due to arrive, with orders to see to it that he never makes it to his appointment and does not leave the colony alive.
Receiving news of the proposed assassination, a newspaper editor and a local tycoon, both sympathetic supporters of the revolution, take it upon themselves to protect Dr. Sun at any cost. To help ensure his safety they recruit a motley band of fellow sympathisers, friends and acquaintances, all skilled in martial arts combat to act as Sun’s bodyguards. Additionally, they devise a risky plan to secretly replace the assassins’ target with a human decoy in an attempt to lead the killers away from their quarry.
As Sun arrives on the fateful day, the stage is set for a bloody confrontation in which a small group of selflessly courageous men and women will risk their lives fighting against hundreds of adversaries in a conflict that will determine the fate of millions.
Cleverly taking his time to establish his characters, their back-stories, motives and sub-plots in the deliberately paced first half of the film, director Chan expertly unleashes a barrage of non-stop, action set-pieces in a final hour that will leave viewers breathless.
Among the many standout sequences in a film that manages to be as emotionally involving and moving as it is exciting are a brilliantly directed sequence that echoes Brian De Palma’s homage (from “The Untouchables”) to Eisenstein’s famous Odessa Steps sequence from “Battleship Potemkin”, an extended free-running duel involving Donnie Yen and Cung Le, and a ‘man versus horse’ confrontation that is nothing short of jaw-dropping.
Bodyguards And Assassins will be released on DVD (£12.99) and Blu-ray (£19.99) by E1 Entertainment on 31st May 2010.
