Honey Bunches of Oats is launching a new 360-degree marketing campaign to encourage fans to rethink the classic cereal, which has two varieties – Honey Roasted and Almond – among the top 10 favorite cereals in America. The new “THIS. IS. EVERYTHING.™” campaign celebrates the multiplicity of the product, from the crispy flakes to the crunchy granola oat clusters and the sweet touch of honey, while emphasizing a bowl of Honey Bunches of Oats is greater than the sum of its parts. Multiple touchpoints are being utilized to bring the fully integrated campaign to life in order to engage consumers in person, online, offline and on multiple screens. Across all marketing levers, the work interweaves memes from social media and pop culture references to tell the brand story and allow consumers to play with and make the content their own.
The campaign kicks off with new commercial spots hitting airwaves in August. Two versions of the commercial were created specifically to engage both General and Hispanic audiences. The English-language spots mash-up iconic images with current pop culture memes to relay the timelessness and multi-sensorial experience of the cereal. The Spanish-language spots maintain the style and tone of these ads, but use images centered on cultural nostalgia and family. The ads will air across A+E Networks, Disney, NBCUniversal, Scripps Network Interactive, Turner, Viacom, and Univision Network, amongst others, in both :15 and :30 spots.
To view the multimedia release go to:
http://www.multivu.com/players/English/7906751-honey-bunches-of-oats/
In anticipation of its newly announced premiere date of Tuesday, December 6 at 10pm/9c, TELEMUNDO rolls out an exclusive digital prequel to the Super Series “El Chema” via Telemundo.com, VOD and the Telemundo Novelas app. With a script by writer Luis Zelkowicz, the “capítulo cero” (chapter zero) gives fans an exclusive look at El Chema’s backstory and what the character has been doing between the end of “El Señor de los Cielos” and the start of the new series. Starring Mauricio Ochmann, Mariana Seoane, Julio Bracho, Itatí Cantoral, Carmen Aub, Alexandra de la Mora, Arcelia Ramírez and Sergio Basáñez, the Super Series is directed by Danny Gavidia and Nicolás Di Blasi, and produced by Mariana Iskandarani and Patricia Benítez.
To view the multimedia release go to:
http://www.multivu.com/players/English/7980551-telemundo-el-chema-capitulo-cero/
Zportix.com - Your favourite sports forums in one place!
SHARE THIS VIDEO AND TAG YOUR FRIENDS WHO LOVE SPORTS!
Download free Zportix app for iOS, Android and Windows.
Zportix consist of articles and forums for the most popular sports and leagues in the world like Football, NFL, Basketball, Baseball, Ice hockey, Cricket, Rugby, MMA, Boxing, NCAA Football, NCAA Basketball, Tennis and Athletics. Martial arts forums are different for each weightclass.
If you choose a favourite team in for example College football you can then post on any other teams forum. This is the number 1 app for sports fans all over the world! You no longer need to be a member of different forums for different teams. Your favourite sports and teams are here at Zportix!
Like us on Facebook: https://www.facebook.com/zportix/
Follow us on Instagram: https://www.instagram.com/zportix/
Follow us on Twitter: https://twitter.com/zportix
LG and entertainment’s A-list celebrated old and new Hollywood glamour last night at the 14th Annual Young Hollywood Awards presented by Bing. Held at the historic Hollywood Athletic Club, LG Mobile sponsored the exclusive event to honor the accomplishments of Tinseltown’s up-and-coming film and TV stars.
Getting the scoop from celebrity attendees, LG Girl Stephanie Duchaine helped some of Hollywood’s finest keep their fans up-to-speed on the night’s events using the stylish LG Optimus Elite. Slim, fast and eco-friendly, LG Optimus Elite makes staying in touch while on-the-go easier than ever by offering an integrated Android, Google and social networking smartphone experience. With LG Girl’s help, guests were able to tweet and capture photos directly from the red carpet as well as the Young Hollywood Awards Pre-Cocktail Party Sponsored by LG.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56682-lg-sponsors-young-hollywood-awards
DHX Media, a key player internationally in the creation of content for families and children, announced today that Yo Gabba Gabba! will take the stage this Fall with Yo Gabba Gabba! LIVE! Music is Awesome!. The new live stage show marks the 5th anniversary of the live tour. Yo Gabba Gabba! LIVE! Music is Awesome! will be directed by Yo Gabba Gabba! creators Christian Jacobs (The Aquabats) and Scott Schultz (Majestic). DJ Lance Rock, (Lance Robertson, St. Louis native and founding member of psychedelic electronic pop band The Ray Makers), the colorful cast of Yo Gabba Gabba! characters, fan favorite Leslie Hall and beat boxing legend Biz Markie will return to the road together to perform for more than 200,000 enthusiastic fans on a 30–city tour that will begin on Tuesday, October 14 and will run through Sunday, December 7. The Yo Gabba Gabba! LIVE! Music is Awesome! tour is produced by S2BN Entertainment in association with DHX Media.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7314751-dhx-media-yo-gabba-gabba-live-music-is-awesome-tour-coming-to-30-cities-this-fall/
Attention Yo Gabba Gabba! fans! Weeks before the highly anticipated upcoming Yo Gabba Gabba! LIVE! tour dates are announced, W!LDBRAIN Entertainment, one of the world’s foremost producers of animation and family entertainment and producers of the hit series and live stage show Yo Gabba Gabba!, has teamed with Habitat for Humanity of Greater Los Angeles and D-I-Y designer Holly Westhoff in an unprecedented collaboration to create the ultimate dream-come-true Yo Gabba Gabba! Kid’s Bedroom Makeover that will razzle-dazzle preschoolers and parents alike. The Yo Gabba Gabba! Kid’s Bedroom Makeover is timed with Yo Gabba Gabba! toddler bedding hitting shelves nationwide at Walmart stores, and “The Great Yo Gabba Gabba! Goodnight” bedtime promotion and giveaway at Facebook.com/yogabbagabba.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56684-wildbrain-holly-westhoff-yo-gabba-gabba-kid-s-bedroom-makeover
Fresh off a triumphant sold-out tour debut, a headlining performance at The White House, a critically-acclaimed, chart-topping album, and an appearance at Coachella that garnered rave reviews from spectators and media alike, DJ Lance Rock and the cast of YO GABBA GABBA! are heading back on the road with YO GABBA GABBA! LIVE!: THERE’S A PARTY IN MY CITY! to play to enthusiastic fans on a 60-city tour across North America. Today’s hottest live show for families will make stops at top theaters, arenas and amphitheaters throughout North America, starting August 27 in Bethel, NY and ending in Dallas, TX on December 12. YO GABBA GABBA! LIVE!: THERE’S A PARTY IN MY CITY! is produced by S2BN Entertainment in association with Wildbrain Entertainment and The Magic Store.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wildbrain/44243/
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of two new fragrances and the return of three favorites in its popular limited edition Man Candles collection. Two new fragrances, MMM, Bacon! and Movie Night™, join Man Town™, First Down™ and Riding Mower™. The collection, launched last year to tremendous response, was created uniquely for men to be enjoyed in their “man town,” whether that is the den, the basement or even the garage. These limited edition fragrances will be available for purchase starting in May at more than 557 Yankee Candle retail stores, www.yankeecandle.com and select specialty retailers and gift shops. To celebrate the arrival of the collection, Yankee Candle is simultaneously launching a series of social media contests, offering consumers the chance to win samples of the Man Candles II collection. The brand is also encouraging fans to share their excitement on Facebook and Twitter by using the hashtag #MMMBacon.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61623-yankee-candle-man-candles-ii-collection
Subaru of America, Inc. and Nordica USA will team up to kickoff snowsports season with the XV Crosstrek Run. Two talented free skiers will journey from coast-to-coast hitting major mountain resorts and events along the way, while piloting the all-new Subaru 2013 XV Crosstrek. Digital content will give fans a look into the free skiers lives, their slope side skills, and the versatility and capability of the XV Crosstrek.
To view Multimedia News Release, go to http://www.multivu.com/players/English/59476-xv-crosstrek-run/
In a football pitch on June 20th, social media stars Iza and Elle from Sweden set a new world record on having the largest number of girls dancing in one Musical.ly video with a little help from their friends. Co-hosting the event was IFK Stocksund, the local football club where Iza and Elle are playing. To achieve this, they had gathered their friends from the football team as well as fans from their social media platforms.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8124351-stars-iza-elle-world-record-musically/
The official music video for Woo Child's "Don't I".
http://twitter.com/therealwoo http://instagram.com/therealwoo Lead Single off the Heirs EP produced by @JBJRofficial https://soundcloud.com/therealwoo/woo...
http://www.WooChild.com
Woo Child's Music has been featured on TV and Video Games, including Target's Bullseye University, WWE Monday Night Raw and Friday Night Smackdown, as well as the video games "UFC Undisputed 3" and "Saint's Row 3".
Versatile, talented, and honest, Woo Child is rapidly making a name for himself as a true up and comer in the fiercely competitive hip hop game. A relentless work ethic and skilled flow is vaulting Woo Child to new heights, as he writes and performs all of his own music, which is garnering interest across the country through internet marketing and free downloads. After the free release of Woo Child Presents: Industry Takeover and generating thousands of downloads by fans all over the world, he began crafting his current project, ?Anywhere?."
Sensual, tense, and complex Wolf Tales 12 has Kate Douglas bringing her extremely popular paranormal series to a close. The final novel satisfyingly ties up loose ends for longtime readers and will entice new fans with steamy, lush love scenes. Learn more about this book here, http://bit.ly/mat7UN and its author here, http://www.katedouglas.com/ Paranormal Romance
