Nordstrom Inc. (NYSE: JWN) is celebrating its customers and their stories through a holiday campaign that thanks them called ‘Love, Nordstrom.’ The company is using the marketing campaign as a stage for larger-than-life love notes to thank customers for the special relationship they share. The campaign debuts today in the U.S. and Canada.
LOVE, NORDSTROM
With this year’s campaign, Nordstrom is prioritizing a pure holiday spirit and expressing gratitude to connect emotionally with its customers in a special way. More than 30 real Nordstrom customers were photographed in Los Angeles, Nashville and Seattle and are featured in the national campaign that was produced in partnership with creative agency Partners & Spade.
“This holiday, we want to remember and thank the people who are most special to us at Nordstrom – our customers,” said Nordstrom Vice President of Creative Projects Olivia Kim. “We reached out to our employees and asked them to share some of their favorite customer stories. We met with as many people as we could, asked them to bring along some of the things that make up their signature style and took photos of them. It was so fun to connect with our customers who make us who we are. The result was our Love, Nordstrom campaign.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7966151-nordstrom-holiday-gifts-ideas/
https://youtu.be/mq_TKIirPfQ Like free shipping, shipping insurance is quickly becoming the industry standard for ecommerce. If you’re trying to decide if shipping insurance is something you should offer customers, these shipping insurance facts can help you decide. There are a ton of reasons why insurance might be right for you – here are four of them.
The “Insights” campaign builds on the successful campaign initially launched in 2008 which brought customer centricity to life in the insurance industry. It conveys Zurich’s deep customer understanding and portrays positive situations customers are able to enjoy as they know they can count on their insurance coverage and on Zurich HelpPoint.
To view Multimedia News Release, go to http://www.multivu.com/players/English/46480-Zurich-HelpPoint/
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Based on its recent analysis of the condition monitoring market, Frost & Sullivan recognizes GE’s Bently Nevada® product line, a unit of GE Measurement & Control Solutions, with the 2011 Global Frost & Sullivan Award for Customer Value Enhancement. The company leverages more than 50 years of experience in condition monitoring to understand the issues of customers in a wide variety of industries. It follows a customer-driven innovation strategy when developing new products or enhancing existing product capabilities to address those issues.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/frostsullivan/50767/
Community Brands, a technology-driven company that delivers purpose-built solutions for the world’s leading associations and nonprofits, announced today findings from its Member Loyalty Study: A Deep Dive into Member Preferences and Retention. This study explores what is driving retention among members of professional membership organizations, and the best ways for organizations to communicate their value.
“Far too few associations are proactive about identifying and acting upon retention warning signs until it’s a major problem for the organization,” said Amanda Myers, director of product marketing, member solutions for Community Brands. “In our study, we were able to identify four key metrics – satisfaction, likelihood to renew, connection, and likelihood to recommend the organization (Net Promoter Score) – to measure and segment members into groups, based on shared attitudes and values. Our hope is that associations benchmark their membership against our findings and identify new ways to nurture their members up the loyalty spectrum.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8160951-community-brands-member-loyalty-study/
www.Clicktecs.com The digital world has permeated every aspect of our daily lives, from the way we spend our time, to the way we spend our money. It has changed the way we communicate, and it has really changed the way we seek and receive information.
Businesses are recognizing this shift from offline media to online media, and realizing that in order to acquire leads, build targeted traffic and convert more customers in the new normal, they have to start measuring different metrics.
Some companies have started testing SEO, and others may be doing some Social Media. If you are publishing content, then you may unknowingly be doing content marketing. These three commonly used marketing tactics, when executed together on a consistent basis can produce some really great results and it is what smart marketers have figured out. Conveniently named \'Optimized Content Marketing\'.
MONROE, La., Feb. 28, 2019 – Furthering its dedication to helping protect the internet from malicious actors, CenturyLink, Inc. (NYSE:CTL) is sharing intelligence on the Necurs botnet uncovered by its new threat research and operations division, Black Lotus Labs.
The mission of Black Lotus Labs is to leverage CenturyLink’s network visibility to help protect customers and keep the internet clean. Among the ways Black Lotus Labs does this is by tracking and disrupting botnets like Necurs, a prolific and globally dispersed spam and malware distribution botnet which has recently demonstrated a hiding technique to both avoid detection and quietly amass more bots.
To view the multimedia release go to:
https://www.multivu.com/players/English/8238355-centurylink-black-lotus-labs/
A growing number of smartphone and tablet users are turning to Verizon Wireless to get the most out of their wireless devices. Overall attendance at the company’s increasingly popular Wireless Workshops has more than doubled in 2012 and is expected to grow as summer ends with children going back to school and parents making time to brush up on their own smartphone and tablet skills. Verizon Wireless Workshops are free of charge and available online and in most Verizon Wireless Communications Stores. Customers can visit www.verizonwireless.com/workshops to search for a list of topics and schedules at participating stores in their area as well as information about online sessions.
To view Multimedia News Release, go to http://www.multivu.com/mnr/45075-verizon-wireless-workshops-customize-your-wireless-experience
For decades, drivers have been accustomed to accessing and driving cars with physical keys. But no longer. In a ground-breaking move for the automotive industry, Volvo Cars plans to become the world’s first car manufacturer to offer cars without keys from 2017.
Volvo customers will be offered an application for their mobile phones to replace the physical key with a digital key. The innovative Bluetooth-enabled digital key technology, will offer Volvo customers far more flexibility, enabling them to benefit from entirely new ways to use and share cars.
The new Volvo app enables the digital key on the customer’s mobile phone to do everything a physical key currently does, such as locking or unlocking the doors or the boot and allowing the engine to be started.
This new technology will also offer customers the possibility to receive more than one digital key on their app allowing them to access different Volvo cars in different locations – according to their changing mobility needs.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7761852-volvo-phone-as-key/
