workerly.com: the Social Network for Freelancers. worker.ly
is aimed at providing professionals with the easiest way to get in
touch with capable freelancers all over the world. As opposed to many
social networks, worker.ly does not focus on personal branding, but
only on results. How do we make it happen? Projects are made of real people. The
projects you have contributed to probably included more than one
person. The good news is: when adding projects to your portfolio, you
will be able to add a list of your coworkers. The better news is:
adding them will trigger a verification system allowing them to rate
your work, confirm that yes, you are a real person and yes, so are
they. The long term effect? A network exclusively made of real people!
No conversation is more top-of-mind for today’s business and marketing leaders than the impact of social media on the changing face of business in this tough economy.
Simon Mainwaring, author of the New York Times, Wall Street Journal, and Amazon bestseller “We First: How Brands and Consumers use Social Media to Build a Better World”, is at the forefront of this discussion, as he proposes a vision for the re-purposing of the private sector that he characterizes as a shift from “Me-First” to “We-First” capitalism. So timely is his proposal that Amazon named it a Top 10 Business Book for 2011, and strategy+business named it their best Marketing Book of 2011, stating, “We First is that rare marketing book that is truly visionary.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/51616-we-first-social-branding-seminar-simon-mainwaring
workerly.com: the Social Network for Freelancers. worker.ly
is aimed at providing professionals with the easiest way to get in
touch with capable freelancers all over the world. As opposed to many
social networks, worker.ly does not focus on personal branding, but
only on results. How do we make it happen? Projects are made of real people. The
projects you have contributed to probably included more than one
person. The good news is: when adding projects to your portfolio, you
will be able to add a list of your coworkers. The better news is:
adding them will trigger a verification system allowing them to rate
your work, confirm that yes, you are a real person and yes, so are
they. The long term effect? A network exclusively made of real people!
UBS launched its first global brand campaign since 2009 today, reflecting the firm’s strategic transformation and future direction. Featuring a distinctive brand film as well as advertising with images by Annie Leibovitz, the campaign also refreshes the strong UBS brand with a contemporary look and feel. The external launch follows a three-month internal campaign that inspired unprecedented rates of employee engagement.
“The brand campaign is an expression of the successful strategic transformation UBS has undergone over the past four years,” said Sergio P. Ermotti, Group Chief Executive Officer. “Reflecting the strategic transformation through our branding gives us additional momentum.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7612551-ubs-launches-global-brand-campaign/
http://www.publicityandmarketing.com/
Top national PR expert does publicity for lifestyle public relations.
Publicist services include SEO, branding, social media, press kits,
press releases, website content writing, story pitching, reputation
enhancement, creating media buzz and Wikipedia content writing.
Tommy John, the premium men's underwear company, today announced a product line with the NFL's Dallas Cowboys that will see Cowboys branding featured on Tommy John underwear.
As a part of the partnership, Tommy John launched Dallas Cowboys men's underwear that is being sold in the pro shops at AT&T Stadium, the home of the Dallas Cowboys, select Dallas Cowboys Pro Shops, Fans United stores, online at www.tommyjohn.com/cowboys, as well as shop.dallascowboys.com. Tommy John's Cool Cotton and Second Skin Trunks and Boxer Briefs will be emblazoned with the famous Cowboys Star allowing fans to show their support for their favorite team, while being supported by premium underwear. In addition, Tommy John will be exposed to millions of devoted Cowboys fans through Cowboys digital and radio platforms as part of the partnership.
To view the multimedia release go to:
http://www.multivu.com/players/English/7648931-tommy-john-the-big-adjustment/
David Kieselstein, CEO of Penton, announced today at the Business Information Management Summit (c-level event for business information ecosystem), the launch of the Company’s new branding and website (penton.com), which marks the evolution of Penton into an information services business.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7362351-penton-rebranding-inform-engage-advance-business-tools-data-analytics-marketing-solutions/
Advanstar (www.advanstar.com), one of the world’s largest producers of trade shows and events, is teaming up with Stan Lee’s Comikaze Expo presented by POW! Entertainment as a strategic and operating partner to expand the Comikaze show and brand globally. The announcement was made from the floor of Licensing Expo 2012 (www.licensingexpo.com) with a video greeting from Stan Lee and ceremony with legendary horror icon Elvira, Mistress of the Dark.
“We’re committed to making this expo the largest consumer show in the world! Advanstar will help us get even more entertainment and pop culture brands to showcase their work in front of millions of fans,” said Stan Lee. “Excelsior!”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56725-advanstar-stan-lee-s-comikaze-expo-pow-entertainment-branding-partners
Promotional Products Work! Week, February 25 through March 1, 2013, sponsored by Promotional Products Association International (PPAI), the world’s largest and oldest international not-for-profit promotional products association founded in 1903, is an industry event dedicated to demonstrating the importance of promotional products as a powerful and effective advertising medium. A new study released by PPAI this week, The Influence of Promotional Products on Consumer Behavior, demonstrates that advertisers and marketers, now more than ever, can look to promotional products to deliver the highest rate of reach, recall and return on investment in the advertising industry, as the most cost-effective way to impact a targeted audience in a tangible, long-lasting and memorable manner.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60314-ppai-celebrates-promotional-products-work-week
EPIC Global Media and United States Agency for International Development (USAID) announce the release of a documentary and branding commercial on Ghana. The productions, which are a part of the Ghana Multimedia Branding Campaign, will begin airing in December on Bloomberg Television and CNBC Europe, reaching a potential 250 million households in Europe, the Middle East, Africa and the USA. The campaign was produced by award winning, EPIC Global Media, in partnership with USAID and 16 other private and public sector companies in Ghana.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59629-epic-global-media-usaid-ghana-multimedia-branding-campaign
Artists and Brands is a Multi Media Agency, We specialize in creating and developmenting of media for brand opportunities. Our basic interest is in the creation of all media and how it can affect the consumer experience. A great Collaborations between artists and brands. Branding is the process of increasing the perceived value of a musical artist through positive associations to the brand name.
Book marketing, book trailers and author etiquette by Sheila Clover English Barbara Vey covers time management for authors, branding, what to do or not do at conventions and many other pieces of wisdom for authors new and experienced. Sheila is the owner of the trademarked term, book trailer, and has worked with over 200 clients from Christine Feehan to James Rollins and from publishers to publicists. Barbara Vey of Publishers Weekly blog Beyond her Blog was named industry professional of the year by Romance Writers of America. Shared insights, behind the scenes, great tips all in a nutshell. non-fiction/marketing
