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July Systems, industry leader in mobile experience and engagement cloud platforms, announced today the launch of Proximity MX - a Digital Customer Acquisition & Engagement Cloud for enterprises. Proximity MX digitally acquires, hyper targets and engages customers across multiple channels with contextual interactions at physical business locations while gathering actionable location insights. The Proximity MX cloud platform provides huge customer relationship management value by enabling companies to deliver rich customer experiences and gain actionable insights at their physical business locations. To view the multimedia release go to: http://www.multivu.com/players/uk/7891851-july-systems-launch-proximity-mx/