A year-long undercover investigation conducted by the World Society for the Protection of Animals (WSPA) at the Cayman Turtle Farm, a popular tourist destination and the world’s last remaining facility that raises sea turtles for slaughter, has revealed disturbing animal cruelty and potential human health risks.
Video footage and photographs from the farm show thousands of endangered sea turtles being kept in dirty, packed touch tanks. Swimming in water filled with their own waste, the turtles fight for food, bite each other and even resort to cannibalism. Many suffer from disease and birth defects, such as injured fins or missing eyes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57968-world-society-protection-animals-wspa-cayman-turtle-farm-investigation
ZapBoomBang Studios releases its inaugural project today: an original song on iTunes that was created in partnership with a local nonprofit, a GRAMMY- winning producer, and a handful of award-winning artists. It’s Out There Waiting will be sold on iTunes for $1.99 with a companion digital booklet about the making of the song. In addition, the It’s Out There Waiting music video can be purchased on iTunes for $1.99. All proceeds from iTunes sales will be donated to the children’s nonprofit Purple Songs Can Fly, who co-created the single. The song and digital booklet can be purchased at http://itunes.apple.com/us/album/its-out-there-waiting-feat./id571241651?i=571241851. The It’s Out There Waiting music video can be found at http://itunes.apple.com/us/music-video/its-out-there-waiting-music/id573793381.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58824-zapboombang-purple-songs-can-fly-song-to-benefit-children-with-cancer
By reprogramming a 7–year–old girl’s own immune cells to attack an aggressive form of childhood leukemia, a pediatric oncologist has achieved a complete response in his patient, who faced grim prospects when she relapsed after conventional treatment. The innovative experimental therapy used bioengineered T cells, custom–designed to multiply rapidly in the patient, and then destroy leukemia cells. After the treatment, the child’s doctors found that she had no evidence of cancer.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50777-chop-engineered-immune-t-cell-therapy-anticancer-effect-in-children
Tidy Cats® Pure Nature™ along with Funny Or Die have released a world premiere video starring iconic singer-songwriter Michael Bolton, who unexpectedly finds friendship with Tidy Cats’ fictional folk group Cedar, Pine and Corn.
In the Funny Or Die video, Cedar, Pine and Corn have just arrived at their secluded cabin in the woods to unwind and get back to nature after their “Pure Nature” tour, when Bolton comes barging in, seeking solace from his “Michael Bolton lifestyle.” Cedar, Pine and Corn offer their support by teaching Bolton about being one with nature.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59520-tidy-cats-michael-bolton-celebrate-new-pure-nature-cat-litter
At 104 years old, Edythe Kirchmaier has been serving others for more than a century, 40 years of which have been as a volunteer with Direct Relief International. As Edythe approaches her 105th birthday, she hopes to inspire the world to make a difference, as she has, by raising awareness for the charity to which she’s dedicated much of her life, Direct Relief. To honor Edythe and celebrate her milestone birthday on January 22, 2013, Direct Relief has created the world’s largest (virtual) birthday cake, a Facebook application called Edythe’s 105th Birthday Challenge, which will enable the world to light a candle and wish Edythe a happy birthday.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59741-direct-relief-international-105-year-old-volunteer-birthday-wish
The people in your life are amazing and it’s fun to remind them of that. Send good wishes and glittery gorgeousness with the new Taylor Swift Greeting Card Mobile App by American Greetings Corporation (NYSE:AM) available today in the iTunes store and on Google Play. Pick a card, personalize and send some love, love, love. Building on the success of its other mobile app platforms, American Greetings has created a free mobile app that allows the user to select, customize and send digital versions of popular Taylor Swift paper greeting cards from their mobile phone or tablet to a recipient via text message, email, Facebook and Twitter.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60270-american-greetings-launches-taylor-swift-greeting-card-mobile-app
Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
Do you have an idea that would make your community a better place to live, and would $25,000 be a game-changer? State Farm is here with the assist. From Feb. 13 through March 6, people from the United States and Canada can submit a cause for a chance to win a $25,000 State Farm Neighborhood Assist™ grant.
To view Multimedia News Release, go to http://www.multivu.com/players/English/60144-state-farm-neighborhood-assist/
Recently welcomed to Las Vegas by riding down the famed Las Vegas Strip with a flaming piano surrounded by dancing showgirls, CeeLo Green proved he was ready to take on the “Bright Lights” of Las Vegas. Saturday night, the mega superstar held the grand opening for the highly-anticipated “CeeLo Green is LOBERACE,” kicking-off his two-month residency at Planet Hollywood Resort & Casino.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59290-ceelo-green-is-loberace-new-show-at-planet-hollywood-resort-and-casino
Celebrating Post Grape-Nuts’ role in Sir Edmund Hillary’s historic ascent up Mt. Everest 60 years ago, the iconic crunchy cereal unveils a new marketing campaign today that encourages consumers to conquer their everyday mountains. Beyond advertising, the campaign engages consumers in the “playgrounds” of active outdoor and fitness enthusiasts – such as ski resorts, state parks and even “Everest-like skyscrapers” – before culminating with celebratory activities on the actual anniversary in May.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60590-post-grape-nuts-challenges-consumers-to-conquer-everyday-mountains
Krazy Glue® today launched The Krazy Big Fix™—a sweepstakes in which anyone can share Krazy Glue fixes for the chance to win monthly prizes and a grand prize of up to $40,000. The online and mobile promotion is designed to creatively celebrate and inspire repairs using America’s #1 super glue in a fun, socially engaging way.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60074-krazy-glue-big-fix-and-share-for-the-chance-to-win-cash
On Thursday, March 21, 2013 the smash-hit show JERSEY BOYS celebrated its fifth anniversary in Las Vegas by presenting a star to Frankie Valli and the Four Seasons on the “Las Vegas Walk of Stars” outside of the show’s home, Paris Las Vegas. Original Four Seasons group members Frankie Valli and Bob Gaudio were at the event to receive the commemorative star. It was the 64th star to be unveiled on Las Vegas Boulevard.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60864-jersey-boys-las-vegas-honors-frankie-valli-and-the-four-seasons
