SoBe® is giving adventure-seekers the chance to “Try Everything,” from new flavors and drinks to new experiences with the launch of an immersive marketing campaign that kicks off May 18.
“Try Everything” begins with a television ad featuring Los Angeles Angels of Anaheim pitching ace Jered Weaver who’s inspired by SoBe® Lifewater® flavor, Fuji Apple Pear to try something new on the pitcher’s mound. Instead of firing his signature fastballs, Weaver’s hurling 95-mile-per-hour Fuji apples -- with not so predictable results. Another SoBe spot featuring a staring contest with Sports Illustrated Swimsuit 2011 Rookie of the Year, model Kate Upton will air this summer.
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Banished and alone Falcon is a predator, a Carpathian. Sara is a survivor, a leader, alone. When Falcon sees her he is flooded with color and light. Only his lifemate could make him see color again. And she is a ragamuffin warrior of the streets, a young woman fighting to save others. When she tries to save Falcon from robbers she finds he is no ones victim. He is not afraid. He is not gentle. He is not human. And now he wants her and will stop at nothing to have her. Learn more about this book here, http://bit.ly/hafIM3 and its author here, http://www.christinefeehan.com Paranormal Romance
U.S. President Barack Obama will receive the warmest of Irish welcomes when he visits the Emerald Isle this week. Hundreds of thousands of well wishers will line the streets as the President makes his first visit to Ireland - home to some of his ancestors. Mr. Obama’s heritage has been traced to the village of Moneygall in Co, Offaly. There is a great sense of pride in this tiny picturesque village located at the very center of the island, where preparations are in full swing.
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The Board of Royal Dutch Shell plc (Shell) has taken the final investment decision on the Prelude Floating Liquefied Natural Gas (FLNG) Project in Australia (100% Shell), building the world's first FLNG facility. Moored far out to sea, some 200 kilometres from the nearest land in Australia, the FLNG facility will produce gas from offshore fields, and liquefy it onboard by cooling.
The decision means that Shell is now ready to start detailed design and construction of what will be the world's largest floating offshore facility, in a ship yard in South Korea.
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The results of The State of Compliance: 2011, an inaugural study conducted by PwC US and Compliance Week, will be released today at the Compliance Week 2011 6th Annual Conference for corporate financial, legal, risk, audit and compliance officers in Washington, D.C. The report – the first of its kind – identifies a wide range of compliance issues confronting organizations today and will stay current as new companies participate, accurately reflecting the changing compliance landscape.
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TD Bank, America’s Most Convenient Bank®, will launch a series of YouTube videos to help consumers traverse all the recent changes to checking accounts. The first video offers people tips and things to consider when opening or updating their checking accounts.
The PNC Financial Services Group, Inc. (NYSE: PNC) announced today that it plans to construct the world’s most environmentally friendly skyscraper. The Tower at PNC Plaza will be located on the Southeast corner of Fifth Avenue and Wood Street, the same Pittsburgh intersection where PNC has been headquartered for more than 150 years. Once complete in 2015, the approximately 40 story building will serve as PNC’s executive offices.
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Nearly 10 years after the events of 9/11 and the terrorist attacks orchestrated by Osama bin Laden, our nation is experiencing a renewed sense of national unity. The 2011 NATIONAL MEMORIAL DAY CONCERT will open with a special segment remembering those who lost their lives that day, and their loved ones, and commemorating the heroism of the firefighters and police officers who first responded.
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Today, Target Corp.® (NYSE:TGT) announced 42 new schools from across the country that will receive a new library as part of the 2011 Target School Library Makeover program. Education experts and advocates such as Alma Powell of the America’s Promise Alliance and Sir Ken Robinson, along with elected officials including Congressman John Kline, Chairman of the Education and the Workforce Committee and Congressman Gene Green (TX-29), were invited to celebrate this announcement with the principals at the Library of Congress. Additionally, principals from among the 42 elementary schools participated in a Principal Summit, led by Ralph Smith of The Annie E. Casey Foundation. The summit was designed to inspire school leaders, provide best practices for cultivating reading skills by using their new libraries, and explore how educators approach literacy strategies.
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From unique flavor blends like chili and mint to more cost conscious bites, new sweets and snacks hitting the store shelves in 2011 aim to satisfy ever-evolving consumer appetites. Smart, simple, flavor-packed, good value and nutrient-enhanced products led the more than 2,000 new confectionery and snack foods being revealed May 24-26 at the 2011 SWEETS & SNACKS EXPO® in Chicago. The SWEETS & SNACKS EXPO® will debut the hottest new products from more than 550 companies leading the industry in developing new flavors for consumers to savor a taste of happiness.
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VISTAKON®, Division of Johnson & Johnson Vision Care, Inc., and makers of ACUVUE® Brand Contact Lenses, today announced the “ACUVUE® 1·DAY Contest,” which will bring five winners to Los Angeles to meet and be mentored by one of five top teen icons, including musician Joe Jonas, all-American actress Meaghan Martin, singing phenom Charice, world champion runner Allyson Felix and actor Sterling Knight.
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Virgin America, the new domestic airline that is reinventing travel, today launches its low-fare, upscale service to Chicago O’Hare International Airport (ORD), with daily nonstop flights from Los Angeles International Airport (LAX) and San Francisco International Airport (SFO). With legacy airlines representing 98 percent of domestic departures at ORD, the airline hopes to inject some healthy competition into the market. Known for friendly service, beautifully designed cabins and high-tech amenities, like touch-screen entertainment at every seat, Virgin America has been winning over consumers and travel awards since its 2007 launch, including “Best Domestic Airline” in both Condé Nast Traveler’s Readers’ Choice Awards and Travel + Leisure’s World’s Best Awards for the past three years. Today, Virgin America welcomes its dual inaugural flights with a red carpet welcome on the ORD tarmac followed by a party with a Virgin twist at the airline’s new L3 gate. Local officials and Virgin Group Founder Sir Richard Branson will greet the airline’s first guests, including “Flight for Chicago” Facebook fans who scored the chance to “taste test” the new airline versus the competition with a free one-way flight on a legacy carrier and a return on Virgin America. To mark its entrance into the ORD ring, the airline today launches a knockout combination for Chicago flyers: a Groupon deal, *a Flash Flyaway,**a Fare Sale,***and a triple points offer**** that flyers can actually use – good for travel now through August 31,2011, via the airline’s no-blackout date Elevate frequent flyer program.
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