To support its first-ever global creative platform, Bare Escentuals (www.BareEscentuals.com) takes an unprecedented approach and pursues a blind casting call to select the women that will appear in its ‘Be a Force of Beauty™’ campaign launching this September. Featuring five women—another first for the brand that has traditionally featured their award-winning bareMinerals foundation in its marketing efforts—Bare Escentuals recognizes the casting process was as fundamental to the campaign as the idea itself.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51918-bare-escentuals-be-a-force-of-beauty-blind-casting-call
Designed to help developers obtain safety certifications, Texas Instruments Incorporated (TI) (NYSE: TXN) today announced its new Hercules safety microcontroller platform for medical, industrial and transportation applications. The platform consists of three ARM Cortex-based microcontroller families that deliver scalable performance, connectivity, memory and safety features for applications that require a high level of reliability. Unlike many microcontrollers that rely heavily on software for safety capabilities, Hercules microcontrollers implement safeguards in hardware to maximize performance and reduce software overhead. Coupled with robust tools, software and safety documentation, this functionality gives developers the headroom to differentiate their end products and speed time to market. For more information, visit www.ti.com/hercules-pr-lp.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/texasinstruments/39162/
All the big digital players are gathering in London 21-22 September to discuss, debate, share strategy, unveil their innovations, share their visions and experiences on consumer behaviour and answer your digital marketing questions.
With ad:tech London 2011 now in its seventh year, 8,000+ industry professionals are set to attend the exhibition and strategic conference. Major players such as: Nike, Google, Facebook, Orange, YouTube, Forrester, ComScore, Ebay, Shazam, Amazon, Fiat and Forbes will discuss the successes and failures of their campaigns and give delegates a behind-the-scenes look at what's to come.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/adtech/50546/
Do journalists use Twitter to find their stories? That was the question put before the panel at the inaugural Meet the Media breakfast event. A distinguished selection of leading journalists and media professionals assembled at the Adam Street members' club (home of the London Press Club) to discuss how journalists have incorporated social media into their working lives.
A lively debate ensued on the role of social media in journalists' working lives with some strong opinions being aired.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/prnewswire/50536/
In Ellen Hopkins’s Perfect, the riveting companion to Impulse, four teens pursue their goals of perfection which are as different as the paths they take to get there. Everyone wants to be perfect. But what does that really mean? Only you can decide for you, what is perfect. Learn more about this book here, http://bit.ly/ruGJyX and here, TEEN.SimonandSchuster.com and its author here, http://www.ellenhopkins.com/ YA
Today, hotels.com®, the leading provider of lodging worldwide, released its biannual Hotel Price Index™ (HPI®), revealing a 3 percent global price increase and a gradual recovery despite major natural catastrophes and world events affecting travel during the first half of the year. Room rates are still lower than their peak in mid-2007, indicating to travelers that good deals and value are within reach for consumers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52047-hotels-com-price-index-three-percent-global-increase-gradual-recovery
The Ad Council, in partnership with the U.S. Department of the Treasury and the U.S. Department of Housing and Urban Development (HUD), have joined together to launch a new phase of their Foreclosure Prevention Assistance Public Service Advertising (PSA) Campaign. The campaign aims to increase awareness of the Making Home Affordable® Program’s free resources and assistance for homeowners who are struggling with their mortgage payments.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51783-ad-council-making-home-affordable-english-psa
Childhood obesity is a nationwide epidemic, but the Hispanic community is particularly affected. Children of Hispanic descent are significantly more likely to be overweight and obese than non-Hispanic Caucasian kids, according to the Centers for Disease Control.
For 11-year-old Alejandra and her parents, food was an expression of love. But overeating and other unhealthy habits led this young girl to become overweight. Today, Alejandra knows that you can eat right and still eat well. At BeSmartBeWell.com , Alejandra and her parents show how they've changed their ways without sacrificing their culture or love of food.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/besmartbewell/50822/
HGTV and DIY Network know that homeowners love to explore ways to create their ideal home—and that they actively seek out ideas on how to achieve it. On Thursday, September 15, 2011, Scripps Networks Digital launches HGTVRemodels.com, a new online resource that makes the remodeling process—and its end result—better. The site is designed to inspire and guide users through the entire remodeling experience from the earliest learning and planning phases of a home improvement project to the finishing touches that tailor the design to fit the homeowner’s lifestyle.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52102-scripps-networks-digital-launches-hgtvremodels-com
In an unprecedented Food Network event, ten of the world’s most celebrated super chefs go to battle to become a member of the elite Iron Chef culinary society in a new eight-episode season of The Next Iron Chef: Super Chefs, premiering Sunday, October 30th at 9pm ET/PT. Hosted by Alton Brown and shot in Los Angeles and New York, the fourth season of the series amps up the competition to meet the elevated skills of these supreme experts - challenging their kitchen chops, mental toughness and masterful instincts.
To view Multimedia News Release, go to http://www.multivu.com/players/English/46439-food-network-next-iron-chef/
The Art Institutes announces its nationwide search to find the next winners of the Passion for Fashion Competition 2012. Teens that are looking for outlets to express their love of style are encouraged to enter and unleash their creativity for a chance to earn a tuition scholarship. Two national competition grand prize winners each will earn a half- tuition scholarship to their respective Art Institutes school, receive a VIP trip to New York City, participate in a “meet and greet” at Seventeen magazine’s New York City offices, have lunch with a Seventeen Style Pro, receive a $500 shopping spree at DKNY with the Style Pro, and a $500 gift card to shop anywhere in the Big Apple.
To view Multimedia News Release, go to http://www.multivu.com/players/English/51392-art-institutes-passion-for-fashion/
The ICKEE Stikeez® invasion is here! The squishy, squeezy, sticky, collectible figures known as ICKEE Stikeez from Zing® Toys are now available at select specialty toy stores nationwide.
The first collection of ICKEE Stikeez (#IckeeStikeez) has 24 whimsical, wacky and hilariously disgusting characters. Each of the characters sit on a suction cup that enables the ICKEEZ to stick to any flat surface, such as lockers, lunchboxes, windows and cell phones. When pulled-off, the ICKEEZ make a cool, loud “pop”! Characters come in PODZ that are reminiscent of vending machine capsules, which also have built-in play. Kids can connect them to create various structures and environments for their ICKEE Stikeez characters.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52105-ickee-stickeez-zing-toys-innovation-play-holiday-collectible-suction-cup
