The bold and thrilling quest to finally understand the brain—and along with it our mental afflictions, from depression to autism—by a rising star in neuroscience
Sebastian Seung, a dynamic young professor at MIT, is at the forefront of a revolution in neuroscience. He believes that our identity lies not in our genes, but in the connections between our brain cells—our own particular wiring. Seung and a dedicated group of researchers are leading the effort to map these connections, neuron by neuron, synapse by synapse. It is a monumental effort—the scientific equivalent of climbing Mount Everest—but if they succeed, they will uncover the basis of personality, identity, intelligence, memory, and perhaps disorders such as autism and schizophrenia. Seung explains how this new map of a human “connectome” might even enable us to “upload” our brains into a computer, making us effectively immortal.
Connectome is a mind-bending adventure story, told with great passion and authority. It presents a daring scientific and technological vision for at last understanding what makes us who we are, both as individuals and as a species. Find out more here, http://bit.ly/yEBoyq Non-Fiction
Digital Signage Expo is the world\'s largest international trade show dedicated to digital signage, interactive technology and out-of-home networks. Innovation drives these industries, and in turn, is the driving force behind DSE 2012. The 2012 show will bring:
More than 150 exhibitors
32 Educational Seminars
12 Pre- and Post-Show Workshops
40 Industry Vertical Discussion Groups
30+ Free On-Floor Presentations
...and More!
To view Multimedia News Release, go to http://www.multivu.com/players/English/52245-digital-signage-expo-2012/
Mimi’s Cafe Goes Red. Starting in February, American Heart Month, Mimi’s Cafe is giving a piece of its heart to the American Heart Association’s Go Red For Women movement. The neighborhood bistro inspired by France is the first-ever restaurant to nationally support the effort. Go Red For Women is dedicated to fighting heart disease, the number one killer of women, and harnessing the energy, passion and power women have to band together and collectively wipe out the disease.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54331-mimi-s-cafe-american-heart-association-go-red-for-women-heart-month
CARRERA, the international fashion eyewear brand rooted in the world of sports, launches this seasons’ campaign images, dedicated to young people who enjoy good, clean entertainment, and know how to live life to its fullest.
Conceived and developed by the D’Adda, Lorenzini, Vigorelli, BBDO agency, the new campaign maintains its direct and forthright
As the most trusted name in sexual health for more than 90 years, the makers of Trojan® Brand Condoms remain dedicated to dispelling the myths and misinformation surrounding condoms and reinforcing condom efficacy and ease of use through proven facts and education. The makers of Trojan® Brand Condoms have partnered with renowned sexual health experts and organizations like the American Social Health Association (ASHA) to develop tools that provide consumers with the accurate information they need to make responsible decisions about their sex life.
To view Multimedia News Release, go to http://www.multivu.com/players/English/54610-trojan-condoms
Coty Inc., a leading global beauty company, has announced a partnership agreement with the National Geographic Society, identifying Davidoff Cool Water as a partner for the Pristine Seas program.
The ocean covers 72% of the surface of the Earth, but only 1% is protected. National Geographic, through the Pristine Seas Expeditions, seeks to protect some of the last pristine spots of the oceans and to create marine protected areas. The partnership kicks off with an expedition to the Pitcairn Islands (UK territory) in the Pacific Ocean. Dr. Enric Sala, a marine ecologist and National Geographic Explorer-in-Residence who has dedicated his career to finding ways to mitigate human impacts on marine life, will lead the expedition.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53777-davidoff-nationalgeographic
As National Teen Dating Violence Awareness Month comes to a close, m.powerment by mark. in partnership with the Avon Foundation for Women, announces a total of $1 million in funds raised since its inception in 2008. m.powerment by mark. is dedicated to breaking the cycle of dating abuse and partner violence and provides grants to agencies across the country that bring awareness to the cause.
To view Multimedia News Release, go to http://www.multivu.com/mnr/46213-m-powerment-by-mark-ashley-greene-teen-dating-violence-awareness-month
Approximately 80 million American men and women experience some form of hair loss. Premature balding or thinning hair can often result in a decrease of self esteem. Freedom Laser Therapy of Los Angeles is dedicated to change all that by bringing their iRestore Hair Rejuvenation System to the mass market.
This proven, safe Laser Hair Restoration Technology, otherwise known as phototherapy, is a scientific process providing stimulation to cells in your hair. The 25-year old advanced low-level laser treatment stimulates the scalp, allowing miniaturized and dormant hair follicles to rejuvenate.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54394-freedom-laser-therapy-laser-hair-treatment-regrowth-restoration
The Levo League, the only technology start up dedicated to accelerating career development of young professional women, announces its official launch with the introduction of a game-changing online community and recruiting platform.
“From undergraduate and graduate students, to employed professionals, to those seeking new opportunities to emerging entrepreneurs, The Levo League provides young women in the formative years of their career path with the necessary resources to achieve personal and professional success,” states Caroline Ghosn Co-Founder and CEO of The Levo League.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55274-the-levo-league-online-community-and-recruiting-platform-for-gen-y-women
Today Walgreens (NYSE, NASDAQ: WAG), announced the Walgreens Way to Well Health Tour with AARP, a program dedicated to providing free prevention and early detection health services to some of the nation’s most underserved communities. Now through December 2012, the tour will provide free tests, assessments, education and consulting services to communities located predominantly in cities with the highest prevalence for leading diseases, and highest uninsured and unemployed populations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54970-walgreens-way-to-well-health-tour-with-aarp
To meet consumers\' highly diverse needs with regards to the beauty of their hair, L\'Oreal announced today the inauguration of its Global Hair Research Centre located in Paris Saint-Ouen. The Centre\'s Research & Innovation programmes (R&I) is exclusively dedicated to the haircare profession which includes hair colouring, hair care (shampoos, conditioners), styling, (sprays, gels, waxes) and perms, smoothing or straightening.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/lorealhairresearch/53789
Toastmasters International, the world’s largest non-profit organization dedicated to teaching public speaking and leadership skills, is launching a video series of time-tested tips for improving communication. The first two videos to debut are basic public speaking and job interview tips.
“Every day a quarter of a million people attend Toastmasters meetings, seeking to become more confident speakers and leaders. These videos give anyone, not only members, access to Toastmasters time-tested tips they can use immediately,” says Toastmasters International President Michael Notaro.
To view Multimedia News Release, go to http://www.multivu.com/mnr/49430-toasmasters-communication-challenges-time-tested-tips-public-speaking