The UNCF in partnership with the Ad Council, announced today the launch of Better Futures, a national multimedia public service effort that will build on their 41-year old campaign to help African American students get to and through college.
Created pro bono by Y&R, new Better Futures PSAs transform the idea of donating to a cause to a more powerful idea of investing in the future, including the introduction of a stock for social change, where people can see the direct social return of their investment. Economists were consulted for the campaign and developed an algorithm to show the social return of donating just $10 to UNCF, including the impact on earnings, crime savings and health savings.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61200-uncf-ad-council-better-futures-campaign-african-american-education
To coincide with the start of a new school year and Attendance Awareness Month, the Ad Council and U.S. Army are releasing a series of new public service advertisements (PSAs) addressing the importance of regular school attendance in middle school in order for students to stay on course to graduate high school. Created pro bono by Publicis Kaplan Thaler, the PSAs illustrate the fact that every absence, in any grade, excused or not, can negatively impact a child’s academic achievement and put their high school graduation at risk. To help parents keep track, two tools are being offered on the campaign website: a “Text2Track” mobile SMS program and a redesigned Attendance Calculator.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63028-ad-council-boost-attendance-absences-add-up
Dwight School, a 141-year-old, independent IB World School located on Manhattan’s Upper West Side, ushered in the new academic year with an original song showcasing the School’s dedication to igniting the “spark of genius” in every child. Known worldwide for customizing the educational experience for each student, from preschool through grade 12, Dwight is ranked the #1 private school in New York City for the lowest faculty-to-student ratio of 1:4 by The New York Observer.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63408-dwight-school-students-record-song-with-keith-middleton-and-mikkel-eriksen
The Amgen Foundation today announced $2.5 million in new grants for the Amgen Biotech Experience, an innovative science education program, bringing the total committed to nearly $8 million since the program’s inception in 1990. The Amgen Biotech Experience provides a real-world biotech lab experience to middle and high schools in Amgen’s U.S. and United Kingdom (U.K.) communities and will engage more than 50,000 students this year. Education Development Center, Inc. (EDC), a global nonprofit organization that creates learning opportunities around the world, has also been named Program Office to oversee the program’s implementation and facilitate its continued development.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/59861-amgen-biotech-experience-lab-science-education-grants-for-students
Students at Boston College, Boston University, Carnegie Mellon University, Michigan State University, Northeastern University, Purdue University, University of Minnesota and University of Wisconsin will have an opportunity to Go Further with Ford Motor Company through the College Ambassador Challenge. This marketing initiative, a collaboration with internship expert and founder of InternQueen.com Lauren Berger, is an opportunity to provide knowledge and experience to students so they are better prepared to enter the job market.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65786-ford-motor-company-college-ambassador-challenge-go-further-lauren-berger
The Brady Center to Prevent Gun Violence launched today a powerful, new public awareness campaign in concert with National Youth Violence Prevention Week, April 7-11. The campaign, called SPEAK UP, educates students about the important roles they can play in preventing violence, and includes public service announcements, posters and poster contests, interactive BuzzFeed-style quizzes, pledge drive and resource/activity kits.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64672-speak-up
To find the best candidates for an
exciting career in the Navy we set a challenge. See how engineering
students turn a billboard into a fully functioning remote controlled
vessel.Over the course of a weekend the students modelled
the LHD (Landing Helicopter Dock) - a new Navy vessel entering the
Australian Defence Force with one of the most capable and sophisticated
air-land-sea amphibious deployment systems in the world.
The biggest annual event in the Fashion Retail Academy’s Calendar, the FRA Awards Ceremony took place yesterday and was attended by Michael Gove, Secretary of State for Education. Nick Grimshaw also made a guest appearance to present the Commitment Award. The Awards acknowledge the success of FRA graduate students and pave the way for them to begin their careers within the Industry. Sir Philip Green (Arcadia), Jason Tarry (F&F for Tesco), Christos Angelides (Next) and John Dixon (Marks and Spencer) all presented at the event as key sponsors of the FRA.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400580-fashion-retail-academy-awards-2014
Amid increasing reports of sexual assaults among college students, the Integrated Innovation Institute at Carnegie Mellon University is applying its distinctive innovation approach to accelerate marketable solutions to combat acquaintance/date rape. Two novel product prototypes, targeted to the college population and designed by graduate-student teams, employ mobile technology to galvanize bystander intervention and engender shared community responsibility.
To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7281051-carnegie-mellon-integrated-innovation-institute-students-innovate-against-rape/
Amid increasing reports of sexual assaults among college students, the Integrated Innovation Institute at Carnegie Mellon University is applying its distinctive innovation approach to accelerate marketable solutions to combat acquaintance/date rape. Two novel product prototypes, targeted to the college population and designed by graduate-student teams, employ mobile technology to galvanize bystander intervention and engender shared community responsibility.
To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7281051-carnegie-mellon-integrated-innovation-institute-students-innovate-against-rape/
