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Kumbha (Kumbh) Mela is a mass pilgrimage centered on the ritual of riverside bathing, it is variously called the the Great Indian Bathing Festival, the Urn Festival, the Pitcher Festival and so forth. It occurs four times every twelve years rotating between Allahabad/Prayaga at the confluence of the rivers Ganga (Ganges), Jamuna (Yamuna) and the concealed Saraswati, Haridwar (Hara Dwar) on the river Ganga (Ganges), Ujjain on the river Kshipra (Shipra), and Nasik on the river Godavari (Gomati)
Bathing in these rivers during the Kumbha (Kumbh) Mela is considered an endeavour of great merit, cleansing both body and spirit. The Allahabad and Haridwar (Hara Dwar) festivals are routinely attended by five million or more pilgrims; the Kumbha (Kumbh) Mela is the largest religious gathering in the world. It may also be the oldest
Two traditions are in circulation regarding the origin and timing of the festival: one that stems from ancient texts known as the Puranas, and the other that connects it with astrological considerations. According to the Puranic epic, the gods and demons had churned the milky ocean at the beginning of time in order to gather various divine treasures including a jar containing a potion of immortality - Ambrosia. As the jar emerged from the ocean the gods and demons began a terrific battle for its possession. During the battle, which according to one legend the gods won by trickery, four drops of the precious potion fell to earth, when Jayantha (Jayanth) the son of the chief deity Indra carried the jar (Kumbha/kumbh) that held the ambrosia in the form of a giant bird - these places became the sites of the four Kumbha (Kumbh) Mela festivals, according to another legend he ran away with the jar and hid them on twelve locations on earth where few drops of ambrosia fell, four of these places are known and identified as the four sites for the Kumbh (Kumbh) Mela, the other eight locations are being researched by our team
The astrological tradition (ascribed to a lost Puranic text and not traceable in extant editions) seems to stem from a very ancient festival called the Kumbha Parva, which occurred at Hardwar every twelfth year when Jupiter was in Aquarius (the Indian name being Kumbha/Kumbh) and the sun entered Aries
At some later time the term 'Kumbha (Kumbh)' was prefixed to the Melas held at Prayaga, Ujjain, and Nasik and these four sites became identified with the four mythical locations of the immortality potion - Ambrosia. In theory the Kumbha (Kumbh) Mela festivals are supposed to occur every three years, rotating between the four cities. In practice the four-city cycle may actually take eleven or thirteen years and this because of the difficulties and controversies in calculating the astrological conjunctions. Furthermore the interval between the Kumbha Mela at Nasik and that at Ujjain is not of three years; they are celebrated the same year or only a year apart. This deviation in practice is intriguing and cannot be fully explained by either astrological or mythological means.
kalpavasi.com
It’s been a decade since Ben (Duplass) and Andrew (Leonard) were the bad boys of their college campus. Ben has settled down and found a job, wife, and home. Andrew took the alternate route as a vagabond artist, skipping the globe from Chiapas to Cambodia. When Andrew shows up unannounced on Ben’s doorstep, they easily fall back into their old dynamic of macho one-upmanship. Late into the night at a wild party, the two find themselves locked in a mutual dare: to enter an amateur porn contest together. But what kind of boundary-breaking, envelope pushing porn can two straight dudes make? After the booze and “big talk” run out, only one idea remains - they will have sex together…on camera. It’s not gay; it’s beyond gay. It’s not porn; it’s art. But how exactly will it work? And more importantly, who will tell Anna (Delmore), Ben’s wife?
Writer/director Lynn Shelton, director of My Effortless Brilliance and recipient of the “Someone to Watch Award” at the 2009 Independent Spirit Awards, expertly mines the biggest ironies of the male ego to hilarious effect.
HUMPDAY is a buddy movie gone wild.
http://www.vertigofilms.com/humpday
The Pop-Tarts® brand believes in sprinkling, frosting and filling the lives of families with everyday fun, and this summer Kellogg brings this mission to the hub of American fun with the opening of Pop-Tarts World™ in New York City. Pop-Tarts®’ first retail store and café offers an exciting peek behind the foil and an experience that truly shows off the spirit of all-American fun that has been associated with Pop-Tarts® since its introduction 46 years ago.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/poptarts/45198/
A survey recently conducted by Waggle Dance Marketing Research and commissioned by BACARDI® LIMÓN™ Flavored Rum reveals the ins and outs of dating and flirtation behaviors, party attitudes and relationship tips. BACARDI LIMÓN Flavored Rum, the spirit with a distinctive flavor and the ultimate social connector, has recently launched their fun and flirty “Where Will It Go?” campaign and was interested in discovering the beliefs, attitudes and behaviors of modern day courting. In addition, BACARDI LIMÓN has joined with Brody “The Luv Coach,” spokesperson for Match.com and AOL Black Voices, to give her expert opinion on the findings. 1,003 men and women, ages 21-34, were surveyed nationwide.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bacardi/46044/
Wilton, a leader in food crafting, predicts a rise in the housing market this holiday season — for Gingerbread houses, that is. Gingerbread house kits offer options for pre-fab construction or fully assembled, complete with easy-to-follow decorating instructions. There’s an easy fit for everyone’s neighborhood.
“Decorating a Gingerbread house gets the whole family into the holiday spirit,” says Nancy Siler, vice president at Wilton Enterprises. “Our Wilton kits make it easy because everything is included. They are a festive at-home holiday centerpiece or a wonderful gift.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wilton/46093/
Tyler Kozar of Pittsburgh, Penn., has been selected as the grand prize winner of the Pop-Tarts™ Pop It Forward Contest, giving him the ultimate opportunity to spread fun far and wide – with a prize of one million Pop-Tarts® toaster pastries.
The Pop-Tarts® brand has been bringing fun and excitement to fans for decades with delicious flavors, frosting and sprinkles. It is that spirit that inspired the Pop-Tarts™ Pop It Forward Contest that asked the question: “What would you do with one million Pop-Tarts® toaster pastries?” Throughout the fall, thousands of entrants logged on to the Pop-Tarts® Facebook page for a chance to win the Grand Prize of one million Pop-Tarts® toaster pastries.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/poptarts/47555/
Lindsay, the gutsy heroine of Possessions and The Evil Within, discovers she is possessed by a murderous spirit she cannot trust. Lindsay gains three allies who will fight the gathering ghosts of Marlwood Academy, one deadly, one half mad, and one who broke her heart. No one is safe. It is the Screaming Season. Learn about the book: http://bit.ly/em8Vgc Learn about this author: http://nancyholder.com/
When the first Beetle rolled off the production line, it was called simply the Volkswagen — “the people’s car” — but its distinctive shape inspired nicknames across the globe: Beetle, Käfer, Vocho, Coccinelle, Fusca, Maggiolino or ! In total, 21.5 million cars were sold.
More than 60 years later, in 1998, the “New Beetle” rekindled the spirit and imagination of the original to a new generation of Volkswagen owners. The second generation version sparked another round of uplifting and joyous enthusiasm known as Beetle Mania.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/vw/40222/
In New York today, Hilton HHonors organized a Flash Mob in the spirit of summer! The participants were wearing bikinis and swim suits in order to promote Hilton HHonors Great Getaways.
Just as the relaxed pace of summer vacation gives way to the hectic schedule and morning routine of the new school year, Inventure Foods, Inc. (NASDAQ: SNAK) is expanding its successful line of Jamba® All Natural Smoothies with a new tropically inspired “at home” smoothie flavor that’s sure to keep the spirit of summer alive.
Caribbean Passion® combines mango, peaches, strawberry and passion fruit flavors to offer a convenient, better-for-you snack that fits busy back-to-school schedules. Naturally low in fat and just 120 calories or less per serving, Jamba All Natural Smoothies® (www.AtHomeSmoothies.com) contain real fruit and non-fat yogurt that when blended with apple juice produce a genuine Jamba® smoothie in the comfort of your home. The smoothies feature only natural ingredients and they are gluten-free.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50942-inventure-foods-jamba-all-natural-at-home-smoothie-line-expands
The Karen Elson for Nine West Vintage America Collection collaboration combines the musical spirit of the Nine West Vintage America Collection with Elson’s ethereal fashion and love for vintage treasures. The vintage-infused footwear, handbags and jewelry collection drew inspiration from the 1930’s Dust Bowl and show girls to create the perpetually cool “on the road” and “stage” accessories, which incorporates rich color tones, sequins and vintage charms. The story of the collection is told through three of Elson’s songs off her debut album The Ghost Who Walks, and ties to the designs.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52107-nine-west-karen-elson-vintage-america-collection