At a time when cotton’s market share is threatened by synthetics, Cotton Incorporated responds with authenticity. The latest offerings in the 26-year run of the highly-regarded The Fabric Of Our Lives™ campaign from the not-for-profit research and promotion company focus on individual consumers and their personal stories of why cotton apparel items are their favorites.
Introducing the tagline, “Cotton. It’s Your Favorite for a Reason(SM),” the first commercial will launch on April 20 with thirty- and fifteen-second spots; additional commercials will be rolled out over the course of the year. The campaign also includes: a digital video series of consumer stories, some expanding on the stories told in the commercials; a unique, cotton-focused collaboration with online retailer Rue La La and a trade print advertisement.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7490551-new-cotton-incorporated-campaign/
Summertime can wreak havoc on our beauty routines. While salty beach air and a strong summer sun are a welcome relief from the gray, snowy days of winter, our hair and skin can suffer the consequences. Which is why the rising temperatures give us the perfect reason to evaluate and revamp our current beauty and wellness routines.
This month, haircare and skincare brand Carol’s Daughter introduces the #BornandMade campaign, a new movement that encourages every girl to be who they were truly born and made to be. It celebrates the brand’s authentic story “Born in Brooklyn. Made With Love” as it honors the diverse community of strong women who have been a part of our family for more than 22 years. Now all women will have a powerful platform to showcase their individuality while inspiring others to be who they are—when there are so many voices telling them who they’re “supposed” to be.
“It’s important for girls to understand and recognize their power and the right way to use it. It’s imperative to remind them of who they are, and what they are…in the world. If I can help with that, then I’m getting up for a good reason every day,” said Lisa Price, founder of Carol’s Daughter.
To view the multimedia release go to:
http://www.multivu.com/players/English/7599051-carol-s-daughter-bornandmade-campaign/
Though Quanzhou was once the greatest port in the world, it is now relatively unknown to the international traveler. Perhaps that was one reason Bill Brown, MBA Professor at Xiamen University, was advised to write a book on the city, and not just by anyone.
Brown and his family moved to Fujian, southern China in the 1980s and, finding China very different from how he expected, he started writing about the fascinating region.
Then there was a meeting with Xi Jinping, then governor of the province.
To view the multimedia release go to:
http://www.multivu.com/players/English/7696651-bon-cp-china-mystic-quanzhou/
Deng Bin is one of China’s few practitioners of Jin Shan, or Kintsugi in Japanese. It’s the art of fixing broken pottery with lacquer resin dusted or mixed with powdered gold, silver, or platinum.
“The demand from a specific customer group is strong,” Says Deng. “They used to send the broken wares to Japan for repairing, which is rather time consuming and costly. So they were very happy when they found someone in China can do the job.”
People don’t want to throw away the broken wares for many reasons. They might feel attached to them after using them for a long time. Another reason could be that the wares carry some special meaning. Something perhaps passed down from the father or the grandmother. They become reminders of the older generation who’ve passed away.
“Chinese people usually dislike broken things which they regard as useless and of no value,” says Deng. “However when it has been properly restored, the once broken object is reborn and its life is prolonged. That is then considered an immense gift.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7706951-bon-cloud-jin-shan-pottery-repair/
Are you one of the millions of Americans struggling to stay on track with your New Year’s resolution to get healthy in 2016? While losing adopting a healthier lifestyle are at the top of mind for many as we turn the calendar, many go about it the wrong way and end up failing. A huge reason for this failure is the fact that people tend to choose a goal that’s too vague or unrealistic. Lifestyle expert and former senior health and nutrition expert at Shape Magazine, Sharon Liao is available to share simple yet attainable changes that will make a big impact on reaching your goals!
http://epicecommercetools.com/2015/10/08/it-can-be-a-clear-path/ So you have a new product or service on the market…and it’s a good one. You might even have a stellar professional sales team in your employ or you might be a one man army filling that role yourself. But then again, if you’re like millions of entrepreneurs across the globe, you have a website doing some or maybe even all of this work for you. Regardless of what role your website plays in your sales process, it only stands to reason that you’re going to need it to perform. But, you know this already. You understand that increasing your conversion rates will increase your profit; it’s simple math.
Maggiano’s Little Italy® is a go-to, Guest favorite for special occasions ranging from birthdays and anniversaries to weddings and graduations. In 2016, the restaurant was host to more than 535,000 celebrations. Today, Maggiano’s will add another reason for Guests to celebrate weekly: Brunch. The restaurant, known for its made-from-scratch Italian-American cuisine, will introduce 12 new menu items created from a labor of love by its culinary trained chefs.
“Brunch is not just a meal. It’s a celebration. And, that’s what we specialize in – creating memorable events in our dining and banquet rooms,” said Steve Provost, president of Maggiano’s Little Italy. “It is a natural next step for Maggiano’s chefs to introduce our authentic and indulgent culinary twist on this beloved weekly celebration.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8012051-maggianos-little-italy-brunch-new-menu-maggbrunch/
More than four in 10 workers (42 percent) in a new survey from global staffing firm Robert Half said they’re likely to look for a new job within the next year. For respondents ages 18 to 34, the number likely to seek new employment in the next 12 months jumps to 68 percent.
Part of the retention challenge for executives is understanding why a good employee might want to leave. Inadequate salary and benefits is the top reason workers said they would quit. However, CFOs reported the number-one reason they think good employees would resign is limited growth potential.
To view the multimedia release go to:
https://www.multivu.com/players/English/7764055-robert-half-retention-survey-results/
A new online resource is now available to help people recognize and find high quality care for alcohol use disorder, which affects more than 15 million adults in the United States. The Alcohol Treatment Navigator, designed by the National Institute on Alcohol Abuse and Alcoholism (NIAAA), part of the National Institutes of Health, is a comprehensive, yet easy-to-use tool to help individuals and their loved ones navigate the often-complicated process of choosing treatment for alcohol problems. With many treatment options available, the navigator makes the search easier by telling them what they need to know - and what they need to do – to find appropriate, quality care.
“We developed this tool to help address the alcohol ‘treatment gap,’” said NIAAA Director George F. Koob, Ph.D. “In any given year, less than 10 percent of individuals diagnosed with alcohol use disorder receive treatment, and many of them do not receive the type of care that best fits their needs. A big reason for that, we believe, is that people with alcohol use disorder often don’t know where to turn for help. The Alcohol Treatment Navigator offers a comprehensive strategy to help people search for professionally-led, evidence-based alcohol treatment, which should improve their chances for success.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8179051-niaaa-alcohol-treatment-navigator/
With nearly 100 days until the Olympic and Paralympic Winter Games PyeongChang 2018 , Kellogg's® is proud to announce its continued sponsorship of Team USA and introduce the 2018 Team Kellogg's™ roster of U.S. Olympic and Paralympic hopefuls joining its lineup of storied athletes. The 2018 roster includes figure skater Nathan Chen, snowboarder Kelly Clark, ice hockey player Meghan Duggan and Paralympic snowboarder Mike Schultz.
For the Olympic and Paralympic Winter Games 2018, Kellogg's will continue its celebration of what inspires people to get up each morning, enjoy breakfast and embrace the potential of a new day. Whether you are a student, a parent or an elite athlete, we all awake with an individual reason and answer to the question, “what gets you started?” The drive at the start of each day isn’t always the same, but the routines we form, like eating Kellogg's cereal for breakfast, set us up to accomplish our goals.
To view the multimedia release go to:
https://www.multivu.com/players/English/8192831-kelloggs-2018-olympic-games-getsmestarted/
Waist Grippers are an easy-to-use system that keeps shirts tucked in and skirts from sliding around all day! Using a silicone grip material and adhesive, shirts have no reason to come peeking out! Removable, no residue, and made in the USA! Buy them today on Amazon here: https://www.amazon.com/Waist-Grippers-Stays-Shirts-Tucked/dp/B0776P262Y/ref=sr_1_1?ie=UTF8&qid=1513450404&sr=8-1&keywords=shirt+stays
