Today, disruptive underwear brand, Tommy John, launched an integrated campaign demonstrating the issues men face every day with traditional ill-fitting undershirts.
The campaign includes “Undershirt Undoing,” a 60-second film, along with TV, radio, digital, print, and outdoor advertisements. Continuing their “No Adjustment Needed” brand story, this is Tommy John’s second campaign produced by creative agency, Preacher. The film shines a light on Tommy John’s innovative patented undershirt as the ultimate solution to the frustrations men face with their undershirt. These frustrations include bunching, stretching out, yellowing, and coming untucked.
“For too long men have been resigned to living in discomfort with their undershirts and allowing it to negatively impact them everyday." Says Josh Dean, CMO at Tommy John. "No other brand was speaking to this uncomfortable truth, nor offering an answer. We saw an opportunity to take ownership of the problem and to showcase our patented undershirt as the ultimate solution. In typical Tommy John fashion, we took to raising awareness about a frustrating issue in a humorous yet relatable way."
To view the multimedia release go to:
http://www.multivu.com/players/English/7648931-tommy-john-the-big-adjustment/
Breast cancer now represents one in four of all cancers in women worldwide and touches lives every day. While experiences with the disease may vary, the desire to defeat breast cancer is universal. This year, in honor of a shared vision for a world without this disease, The Estée Lauder Companies’ Breast Cancer Awareness (BCA) Campaign celebrates the power of global solidarity by encouraging people around the world to “Take Action Together to Defeat Breast Cancer.” The 2016 BCA Campaign invites women, men and families to draw inspiration from one another and unite in action on BCAcampaign.com and social media, while supporting lifesaving breast cancer research.
Over the past two decades, The Estée Lauder Companies’ BCA Campaign, launched by the late Evelyn H. Lauder, co-creator of the Pink Ribbon and founder of the Breast Cancer Research Foundation® (BCRF), has been a leading voice for breast cancer awareness around the world, igniting a global movement that has helped save millions of lives and fund innovative breast cancer research. Today, The BCA Campaign is active in more than 70 countries and has raised more than $65 million to support global research, education and medical services, with more than $50 million funding 200 BCRF medical research grants worldwide over the past 22 years. These funds help accelerate critical research across wide-ranging areas such as tumor biology, heredity and ethnicity, lifestyle and prevention, treatment, survivorship and metastasis. Around the world, The BCA Campaign partners with more than 60 breast cancer organizations focused on breast cancer research, education and medical services. This year, The BCA Campaign is committed to raising $6 million in support of its mission to defeat breast cancer through education and medical research.
To view the multimedia release go to:
http://www.multivu.com/players/English/7935851-estee-lauder-bca-campaign-2016/
Chocolate-lovers beware! Zombies in search of their next victim haunt Jean Philippe Pâtisserie at Bellagio and ARIA with Halloween-themed displays at both iconic pastry shop locations. From gory and gruesome body parts to whimsical cakes and pastries, the displays cater to every guest, no matter how they prefer to celebrate the holiday. Executive Pastry Chef Claude Escamilla and his talented team worked diligently for eight months to create more than 45 festive showpieces that place the undead at center stage. With a year of planning, countless sketches and hundreds of ideas from skilled pastry artists, the final display showcases their hard work through a cake closely resembling human flesh, tombstones straight out of a horror movie and many more hair-raising pieces.
“I was very much inspired by my favorite TV program, “The Walking Dead,” said Escamilla. “When I was watching the show, I kept thinking about how I could take the characters and turn them into life-size creations for the holiday.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7934451-jean-philippe-patisserie-bellagio-aria/
BabyCenter.com, the #1 pregnancy and parenting digital resource, today released its 2016 U.S. Cost of Raising a Child report, which examines the rising cost of having a baby. More than 1,100 BabyCenter moms completed the survey, which found that parents spend an average of $13,000 per year on each child.
In 2016, 7 out of 10 moms say they are worried about having enough money to raise their kids – a 5 percent increase since last year. BabyCenter also found that 9 out of 10 moms are in debt and nearly 4 in 10 don’t see a day when they will be entirely debt free. Also, 1 in 4 is receiving financial aid from a parent or family member, and 1 in 3 is experiencing relationship issues with their partner due to working longer or irregular hours.
To view the multimedia release go to:
http://www.multivu.com/players/English/7700853-babycenter-cost-of-raising-a-child-report/
Miami Children's Health Foundation (MCH Foundation) celebrated its 10th Anniversary Diamond Ball on Oct. 29, raising nearly $1.6 million, benefiting the children and families at Nicklaus Children’s Hospital. More than 800 guests took part in the glamourous affair, which combined couture fashion and costumes inspired by the theme “Into the Woods.”
This year, world-renowned guitarist, singer, and composer José Feliciano was inducted into the Ambassador David M. Walters International Pediatric Hall of Fame. After receiving his award, Mr. Feliciano also entertained the crowd with a live performance. Mr. Feliciano was recognized for his commitment to helping children through the Jose M. and Susan L. Feliciano Charitable Foundation for Children and the Arts and for his achievements in the world of music as the first Latin artist to cross over into the English music market.
To view the multimedia release go to:
http://www.multivu.com/players/English/7969051-miami-childrens-health-foundation-diamond-ball/
More than 40 million Americans are family caregivers, taking care of parents, spouses, partners, and other adult loved ones. To help caregivers get the support they need to take care of themselves and their loved ones, AARP and the Ad Council are continuing their successful Caregiver Assistance campaign with new PSAs, created pro bono by agency Spike DDB, designed to reach the underserved African-American caregiver population.
“Many people will spend more of their time and resources caring for their aging parents than they did raising their own children,” said AARP CEO Jo Ann Jenkins. “African-American caregivers are disproportionately affected as most are much younger than their white counterparts and often leave the workforce to provide care on a full-time basis. These new PSAs will help create greater awareness for caregivers who tackle tough issues every day, and provide information on the many resources that are available to help them meet their needs and those of their loved ones.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7980451-ad-council-aarp-caregiver-assistance-campaign/
BLACK+DECKER™ has joined Habitat for Humanity’s first nationwide cause campaign, Home is the Key (#HomeIsTheKey), in raising awareness throughout April of the critical need for improved access to decent shelter. Funds raised during the campaign will allow Habitat to partner with more families and unlock better, stable futures. BLACK+DECKER understands the significance of calling a place home and is proud to support this important initiative.
“We are thrilled to be part of a movement that will help open more doors to affordable homeownership,” said Allison Nicolaidis, Chief Marketing Officer for Global Tools & Storage at Stanley Black & Decker. “Studies have shown that a stable home plays a key role in positively influencing a family’s education, health and financial opportunities. We feel that the BLACK+DECKER mission of turning the place you live into a home goes hand-in-hand with this campaign.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8005954-black-decker-habitat-for-humanity/
Well here's the scoop on this poop ...... My Windows crashed on my main PC and I had lost all of my studio programs a few months back ..... I was focused on creating more pop orientated songs such as what I've been doing for 2017 but all of my vocal songs are still missing vital audio pluggins to continue on with them ..... I've now upgraded from FL 7 to FL 10 and I've got my studio program back but I'll need to work with it more to create new vocal material .... In the meantime, I'm composing new Electronic music with my FL 10 and I have a couple of monster size Electronic tunes created from my FL 7 but I'm still shying away from making videos for them and uploading them to here ...... So what I have here is a project that I was working on with my 7 version but it's also lacking the pluggins for me to go the full route with it ...... What inspired me to do this was after watching Youtube videos of rock songs being spliced together, most likely by university students with an engineering degree and I figured that I could probably do a better job with my old school methods ..... perseverance and a good hammer and nail ..... What I'd like to add to this description was that 4 months back, I had made this comment to a fellow MUSICIAN ??? ...... Youtuber who had just put together a mashup that took him a whole 5 hours to create ...... "A world's record from what I've seen around here" ...... My comment to him pretty much describes what I have here .....
"This sound's awesome bro ..... I'm involved in a similar project right now but with me it's always months of work ..... I'm doing the impossible right now of mashing up classic rock tunes with me accompanying them ..... I started off with Space Truckin .... The problem with this work is that they're not Electronic tunes and so they have no digital BPM .... I have to take my best guess as bands often speed up or slow down .... I added Smoke On The Water by speeding up the track and raising the pitch up 2 steps and then Strange Kind Of Woman which is in 3/4 timing and then Lazy over Space Trucking to Daft Punk's Robot Rock to Chicago's version of I'm A man to Alvin Lee's Going Home to Van Halen's I'm The One to the Stones Around and Around to Sympathy For The Devil mixed in with April Wine's Could Have Been A lady and now I'm gonna try to work in Aerosmith's guitar riff to Walk This Way to Could Have Been A lady ..... Boy ..... and people wonder why it takes me so long to upload a new song." ....... and his reply back was ......
"LOLOLOL Well with Projects like that, ... Do they know what you do??? ...and why put so much pressure on yourself... or is that just what you do? You're obviously talented, why don't you just simply make originals or covers? Oh, and Thank you!!! :-)" ......... ??? ......
Well "LOLOLOL dee DOH" on me ........ What the Hell is wrong with me anyway? ........ Spend over a day to create something special when all I need to do is to pick up my acoustic guitar and sing you all a song through my cell phone and come back to you tomorrow and the next day and then every day afterwards? ....... We'll that may be the Youtube way but it's not my way to all of you Frank Sanatra wannabies ........ You want to make something great? ..... you gotta work at it and spend more time composing than uploading ....... YEAH !!!!! ......... and you gotta wait for me when I feel it's time to sing because I'm the FAT LADY here and the fat lady want's to shine like a pair of dancing shoes and leave some kind of memorable musical poop stain on this planet before making her grand exit ...... Mr. POOPY LOLOLOL 5 hour PANTS !!!!!!
Cancer takes more children’s lives than any other disease in the U.S., and nearly 25,000 kids will be diagnosed during the month of September alone. As the largest private funder of childhood cancer research grants, the St. Baldrick’s Foundation is on a mission to take childhood back from cancer by raising critical dollars for lifesaving research and spreading awareness about the harsh realities of childhood cancer.
This September, in recognition of Childhood Cancer Awareness Month, St. Baldrick’s will show how the research it funds is accelerating the development of new therapies and cures for kids with cancer everywhere. The Foundation will also share stories of kids affected by cancer – kids like David and Hazel who were both diagnosed with neuroblastoma, but faced two different outcomes.
To view the multimedia release go to:
https://www.multivu.com/players/English/7916553-st-baldricks-childhood-cancer-awareness-month/
Four-time PGA TOUR winner Tim Herron is teaming up with Endo Pharmaceuticals Inc., a subsidiary of Endo International plc (NASDAQ: ENDP), Damon Adamany, MD, of The CORE Institute and the Facts on Hand campaign to educate adults about one of the more common hand conditions. The campaign is raising awareness of Dupuytren’s Contracture, a progressive, potentially disfiguring hand condition affecting a layer of tissue underneath the palms that can cause one or more fingers to move into a bent position so they cannot be straightened.
Dupuytren’s Contracture, sometimes referred to as “Viking Disease,” can make everyday tasks difficult, such as grabbing an object at home, or in Tim Herron’s case, a nine iron from his golf bag. Many people live with the disease without being diagnosed because they mistakenly assume they have arthritis or another hand condition. And because Dupuytren’s Contracture may progress slowly, people may not pay attention to it until they can no longer straighten their fingers, complicating everyday activities.
To view the multimedia release go to:
https://www.multivu.com/players/English/8153851-endo-facts-on-hand-dupuytrens-contracture/
Sometimes, we all just need a little inspiration to stay on-track to eat healthy meals, especially when life gets busy. With the holidays around the corner, consumers are surrounded by more opportunities to eat decadent dinners and indulgent party appetizers. That’s why the Just BARE® chicken brand, known for raising goodness by providing good food for more people, launched its Living Lean & Clean campaign.
To view the multimedia release go to:
https://www.multivu.com/players/English/8189351-just-bare-chicken-recipes-monique-volz/
Closing the distance from farm to fork, America’s turkey farmers, represented by the National Turkey Federation, have prepared a new series of videos and resources offering common-sense answers about raising healthy turkey flocks on family farms. Viewers see turkeys walk about freely and safely inside barns without cages, as well as learn how veterinarian-prescribed antibiotics are proven to clear an animal’s system before the meat is processed. The videos also share how healthy turkeys are raised on a nutritious diet of corn and soybeans along with vitamins and minerals, and how turkeys are farm-raised using smart technology and responsible stewardship of resources.
To view the multimedia release go to:
https://www.multivu.com/players/English/8113451-americas-turkey-farmers-video-series/