Starting March 26, cola lovers everywhere will be invited to get a first taste of new Pepsi NEXT, a game-changer in the cola category and the first to deliver real cola taste with 60% less sugar than Pepsi-Cola.
“We’re on a mission to get consumers to experience the real cola taste of Pepsi NEXT for themselves,” said Angelique Krembs, Vice President TM Pepsi Marketing. “We’re excited that after years of research and development, we’ve unlocked the great taste of Pepsi NEXT, the choice for consumers who want real cola taste with less sugar.”
Research has shown that there is a segment of consumers who are resistant to both regular, full-sugar cola and diet cola offerings. These consumers love the taste of Pepsi but they don’t believe you can achieve full-flavor taste with a diet cola. The launch of Pepsi NEXT is intended to fulfill this unmet need in the category.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54979-pepsi-next
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Beginning this Earth Day (April 22), Whole Foods Market (NASDAQ: WFM) will no longer carry red-rated, wild-caught fish in its seafood departments. The move, which comes one year ahead of the company’s self-imposed deadline of Earth Day 2013, makes Whole Foods Market the first national grocer to stop selling red-rated seafood.
A red rating indicates that a species is suffering from overfishing or that current fishing methods harm other marine life or habitats; the ratings are determined by nonprofit research organizations Blue Ocean Institute and Monterey Bay Aquarium.
Blue Ocean Institute and Monterey Bay Aquarium’s green or “Best Choice” ratings mean species are abundant and are caught in environmentally friendly ways; yellow or “Good Alternative” ratings indicate some concerns with the species’ status or catch methods.
To view Multimedia News Release, go to http://www.multivu.com/mnr/49713-sustainable-seafood-whole-foods-eliminates-red-rated-wild-caught-fish
According to Genworth’s (NYSE: GNW) 2012 Cost of Care Survey, the cost to receive care in the home remained unchanged from 2011 to 2012 and home care costs have also risen less dramatically over the past five years than for other types of long term care services.
“Overwhelmingly, Americans prefer to receive long term care in the home and the relatively muted increase in home care costs over the past few years can be viewed as a positive for consumers,” said Steve Zabel, senior vice president of Long Term Care at Genworth. “Consumer demand for home care services has led to a proliferation of home care services providers and more choice for consumers. This competition has kept home care costs relatively stable, especially when compared to the cost of care in a nursing home or assisted living facility.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/54344-genworth-financial-2012-cost-of-care-survey-long-term-care
Here’s your chance to experience some of the most enchanting palaces in India. Thoughtfully restored and managed by the Taj Group, these award-winning palace hotels offer the most exclusive luxury experiences. Customers can choose from a choice of Taj Holiday packages under themes of Royal Retreats, Royal Spa, Royal Honeymoon or the itinerary-based Incredible Escapes, with rates starting from about US$200 per night per person, on double occupancy basis.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53818-royal-palace-life-with-taj-hotels
It’s a natural partnership – celebrity chef, best-selling author and TV host Ellie Krieger, M.S., R.D., and the California Table Grape Commission have teamed up to talk about grapes from California as “The Original Super Snack.”
A decade’s worth of research suggests that grapes may offer numerous health benefits. Grapes of every color contain a variety of antioxidants and other polyphenols, natural components in grapes that may contribute to a healthy heart. The strong health story of grapes, combined with their portability and versatility, make grapes a smart choice for healthy snacking.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55038-ellie-krieger-california-table-grape-commission-the-original-super-snack
Who ever thought bed-hopping could be so rewarding? On June 26th, hundreds of New Yorkers went on an exciting “Bedventure” thanks to Hotels.com® and its loyalty program, Welcome Rewards™. Participants went on a whirlwind, virtual vacation by “flying” from one exotic destination to the next on a larger-than-life, custom-made bed during the free outdoor event. New Welcome Rewards members who signed up on the spot were automatically entered to win one of three five-night stays at a destination of their choice, a $500 cash card, and a FlipCam.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52874-hotelsdotcom-takes-new-york-city-on-a-bedventure
Hot Spring® Spas, the world’s leading spa brand, congratulated Don Benecke, of Osage Beach, Missouri, as the winner in the June Hot Spring Salt Water Hot Tub Giveway. Benecke won the Hot Spring spa model of his choice – complete with the revolutionary ACE® Salt Water Sanitizing System, the proprietary CoverCradle® cover lifter, and a matching Everwood® step. To enter the Giveaway, contestants were encouraged to “Like” the Hot Spring Spas Facebook page and then watch a fun, animated video to find out why ‘diamonds are a hot tub’s best friend’. To increase their chances of winning, contestants were encouraged to share the video with friends.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57463-hot-spring-spas-awards-salt-water-hot-tub-to-long-time-fan
Self-Adhesive Foamboards are the perfect choice when cold mounting photos and artwork on to foam board. This foam board features acid-free adhesive and is chemically inert. This foam board can be supplied as 1 or 2 sided pressure sensitive.
COBRA Golf is bringing something juicy (again!) with the launch of the AMP CELL and AMP CELL Pro Drivers. Unlike any other driver available in the market, the AMP CELL and AMP CELL Pro Drivers feature COBRA’s new breakthrough MyFly technology, allowing golfers to select from 6 different loft/trajectory settings (in one club) for optimized performance and distance based on a golfers’ swing or weather and course conditions. In addition to MyFly technology, COBRA is reaffirming its status as the first club manufacturer to offer a choice in color by creating the AMP CELL Driver in four fresh colors – Silver, Directoire Blue, Barbados Red and Vibrant Orange.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58305-cobra-golf-amp-cell-pro-drivers-with-myfly-technology
According to the National Fire Protection Association, nuisance alarms or “false” alarms, are the leading cause for intentionally disabled smoke alarms in America. Unfortunately, each fire season also brings reports of serious injuries and deaths, and roughly two-thirds of home fire deaths happen in houses with no smoke alarms or working smoke alarms. A recent study from the University of Maryland’s School of Fire Protection Engineering shows that consumers now have a better choice when it comes to reducing nuisance alarms in their home. The new, patented IoPhic® smoke and fire alarm from Universal Security Instruments using smart microprocessor technology was proven to be more resistant to false or nuisance alarms than competitors.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58136-universal-security-instruments-iophic-smoke-fire-alarms-prevent-nuisance
Today, Red Lobster introduces their most comprehensive core menu transformation in the brand’s history. The menu will offer significantly more items with price points below $15. It will also substantially increase the number of non-seafood selections. Additionally, the menu will offer more choice and variety, including lighter-style options and more fish and shrimp entrées.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57989-red-lobster-menu-transformation
