Brain Resource, Inc., a developer of innovative tools to improve brain health, announced today at Health 2.0 the launch of MyBrainSolutions for Parents and its companion site for children, PoweringUp –an attention deficit hyperactivity disorder (ADHD) management tool for the home.
MyBrainSolutions for Parents empowers families to work together to improve skills needed for the classroom, the playground, at home and in life. A key feature of the site is a scientifically validated assessment and report that provides a better understanding of their child’s unique pattern of strengths and relative limitations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58473-brain-resource-mybrainsolutions-for-parents-poweringup-online-tool-adhd
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In 1995, R.J. Reynolds targeted gays in a marketing campaign titled Project SCUM. Today, an edgy Delicious Lesbian Kisses (DLK) campaign draws attention to smoking among lesbians; The Network for LGBT Health Equity helps bridge the gap between Lesbian, Gay, Bisexual and Transgender (LGBT) organizations and tobacco control funding; and the CRUSH campaign uses ‘cuties’ to spread the message that being tobacco free is sexy.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53121-legacy-report-tobacco-control-in-lgbt-communities
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I was going to have an opening statement but I decided that what I was going to say… that I wanted to get a lot of attention… so I’m going to wait and leak it.
Every 40 seconds a stroke occurs in the United States, according to the American Heart Association/American Stroke Association. To raise awareness about F.A.S.T. — an acronym to recognize and respond to the sudden warning signs of stroke, the American Heart Association/American Stroke Association and Ad Council are unveiling a new, national multimedia public service advertisement (PSA) campaign. F.A.S.T. is designed to help bystanders spot a stroke fast because the quicker a stroke victim receives medical attention, the greater his or her chances of survival and a better recovery. To view Multimedia News Release, go to http://www.multivu.com/mnr/58828-ad-council-american-stroke-association-stroke-awareness-f-a-s-t
Under the leadership of the National Organization for Rare Disorders (NORD), the primary organization in the U.S. representing people with rare diseases, millions of Americans will gather tomorrow to observe the 5th annual Rare Disease Day. This international observance unites people around the globe to focus attention on the estimated 300 to 350 million patients worldwide afflicted with rare diseases and to recognize that their needs are a global public health concern. In the U.S., a rare disease is one that affects fewer than 200,000 Americans.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60507-nord-rare-disease-day
In recognition of International Women’s Day, Avon Foundation for Women Ambassador Salma Hayek Pinault and Avon Products, Inc. CEO Sheri McCoy announced that four global organizations and one government campaign have received 2nd Avon Communications Awards: Speaking Out About Violence Against Women for their outstanding work to bring attention to the need to end violence against women. The awards, presented at the United Nations Headquarters during the 57th session of the Commission on the Status of Women, are part of the Avon Speak Out Against Domestic Violence program, which has donated nearly $50 million globally to end violence against women since its launch in 2004.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60518-salma-hayek-pinault-presents-2nd-avon-global-communications-awards
Crosstex International, a subsidiary of Cantel Medical Corp. (NYSE:CMN), and Prestige Ameritech, the only two major U.S.-based medical mask manufacturers have joined forces to bring attention to a glaring void in public health research and policy – that, if addressed, has the potential to more quickly provide a simple, effective tool to mitigate the spread of influenza and other respiratory borne viruses. The awareness campaign comes in response to a new study, “ Exposure to Influenza Virus Aerosols During Routine Patient Care,” published in The Journal of Infectious Diseases, showing that influenza viruses may spread as far as six feet from a person coughing or sneezing, and that some people, referred to as “super spreaders,” may be more likely to spread the virus. The study, supported by the Department of Health and Human Services with a $600,000 research grant, pointed specifically to concerns for healthcare workers being exposed to coughs from sick patients. Yet government research and policy continues to overlook face masks as a feasible protection measure for both the healthcare industry and the general public.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60417-cantel-medical-fitted-mask-infectious-disease-control-public-health-policy
I always wonder if there is staff that work in these huge hotels that have never met. Must be quite strange. I think I prefer my hotels with a bit more attention to detail like at http://www.devere-hotels.co.uk/hotel-lodges/locations/slaley-hall.html
Destination XL Group, Inc. (NASDAQ: DXLG), the leading retailer of men’s XL apparel and accessories, launched a new national advertising campaign designed to draw attention to the many challenges men who wear XL sizes face when shopping for clothes and position Destination XL (DXL) as the one-stop-shopping solution for the style needs of this underserved consumer.
The TV and radio spots, titled “No Man’s Land”, use humor to underscore the shared and relatable shopping frustrations bigger guys face, and remind them that Destination XL is committed to addressing their fashion needs.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61481-destination-xl-national-ad-campaign-to-support-major-retail-expansion
The Preeclampsia Foundation today released the Illustrated Preeclampsia Symptoms Tear Pad, a patient education tool that was developed in collaboration with health services researchers at Northwestern University Feinberg School of Medicine in Chicago, Ill. The tool effectively informs pregnant women, even those with potentially poor literacy, about preeclampsia. Because preeclampsia is a disorder that can have grave consequences for a mother and her unborn baby, the goal is for the tool to offer information in a way that allows women to assimilate and retain knowledge related to preeclampsia, leading them to promptly seek medical attention should they have symptoms related to preeclampsia.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61626-preeclampsia-foundation-illustrated-symptoms-tear-pad-for-pregnant-women
