Yakult U.S.A. Inc. unveils its new "Love Your Insides." campaign for its signature probiotic drink, Yakult, which sells in major retailers primarily on the West Coast. It will kick off this week in 29 major designated marketing areas with a TV spot called "True Love" and will air in both English and Spanish. Both versions of the commercials are formatted as 30 and 15 second spots and will be supported by a mix of radio (Hispanic only), online, print collateral and redesign of yakultusa.com website. The campaign, which is the brainchild of El Segundo, CA-based Siltanen & Partners Agency (S&P), will introduce consumers to a lovable new brand icon in the form of a cuddly digestive system.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/yakult/45773/
Agent Provocateur - Betty Sue ft. Kirsty Hume. Oozing with confident sensuality Kirsty Hume breathes life into the character of controlling temptress & femme fatale, Betty Sue in this Johan Renck directed, sexually explosive look behind closed doors. Betty Sue wears Agent Provocateur lingerie to empower herself and entrance her man.
For more, please visit http://www.agentprovocateur.com
Hunter, Autumn, and Summer live in separate homes, with different guardians and last names. What they share is a host of troubled feelings toward the mother they barely know. Told in three voices chronicling the family’s story, FALLOUT is the stunning conclusion to the trilogy begun by CRANK and GLASS. Learn more about this author here: http://www.ellenhopkins.com/
Learn more about this book here: http://tinyurl.com/y2wuxuw YA
Responding to consumer demand for products made with natural ingredients, Pepsi-Cola North America Beverages announced today that it was transforming Sierra Mist, its popular lemon-lime soda, into Sierra Mist Natural. A recent study by the Hartman Group confirmed the demand for natural, revealing that the majority of Americans say natural is an important driver of food and beverage choices they make for themselves and their families.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sierramist/46243/
Modern day beat makers such as Printz Board, musical director of the Black Eyed Peas, and Adam "Adrock" Horovitz of the Beastie Boys want to be able to make music wherever inspiration strikes them. That means having software on their computer that provides a studio-in-a-box, with everything they need to create and record and finish a new song. Propellerhead Software, an innovative Swedish company, has created such a product. It's called Reason.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/propellerheadsoftware/44228/
Six Flags Magic Mountain, in celebration of 40 years of thrill ride innovation, today announced an unprecedented year of capital expansions with three new roller coaster experiences slated for the Valencia theme park in 2011. With these additions, Six Flags Magic Mountain regains the coveted Coaster Capital of the World crown - with a total of 18 roller coasters - more than any other theme park on the planet.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/46421/
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These are a great cufflinks for everyday use. Originally they were designed and sold under the Kenneth Cole Reaction brand, but lately there has been a lot of Chinese immitations/knock-off. The original Kenneth Cole Reaction cufflinks come in a brushed-metal/mat variation. The Chinese copies are often glossy/reflective but sometimes they can be in brushed-metal/mat style like the original Kenneth Cole Reaction cufflinks. Kenneth Cole also produced the belt with belt buckle of this design as well as a money clip. Matching cufflinks and the belt make a great coordinated combination.
Merillat brings kitchen innovation to life with the introduction of the new CoreGuard™ Sink Base. Now available, the CoreGuard™ Sink Base is a smart solution that will help keep cabinetry dry and clean for years to come. It’s just one example of the many smart solutions Merillat has developed for today’s kitchens.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/merillat/45822/
Making it easier for consumers to take a “green step” at home, Kimberly-Clark today announced the introduction of the first toilet paper in the U.S. without the cardboard tube for use at home – Scott Naturals Tube-Free bath tissue. This innovative product eliminates the cardboard tube that has been the central fixture of rolled toilet paper for more than 100 years – a simple step with major potential to eliminate millions of pounds of material from the waste stream. Scotts Naturals Tube-Free bath tissue is currently being tested exclusively at select Walmart and Sam’s Club stores in the northeast U.S.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/scottnaturals/46945/
The Beaches of Fort Myers & Sanibel on southwest Florida’s Gulf coast today unveiled its new Manatee Message e-cards for friends and family members to connect with one another digitally this holiday season.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/leecounty/47540/
