What if there were a way to prevent a leading cause of childhood death, but three out of four of us were doing it wrong? The startling truth is that a car seat can dramatically reduce childhood death and injury from motor vehicle crashes, but 75 percent are installed incorrectly.1
With Child Passenger Safety Week upon us, the good news is that community-based programs are making a difference. Buckle Up for Life is a national education program, created in 2004 by Cincinnati Children's Hospital Medical Center and Toyota, to save children's lives. Over the last ten years, it has grown to include a network of more than a dozen of the nation's leading children's hospitals and has educated more than 17,000 people about the proper use of car seats and seat belts. Toyota's sponsorship has provided funding for over 40,000 car seats for families in need.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7318951-toyota-cincinnati-children-s-hospital-child-passenger-safety-buckle-up-for-life/
Award-winning filmmaker Darryl Roberts takes an unflinching look at the insidious effects of our culture's preoccupation with sex in “America the Beautiful 3: The Sexualization of Our Youth” premiering this fall across the United States.
“America the Beautiful 3: The Sexualization of Our Youth,” is an important yet disconcerting film that both informs and warns viewers that our fixation with sex is adversely affecting our culture, leading to a public health crisis and even worse, the escalation of violence against women and children.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7308551-monte-nido-america-the-beautiful-3-sexualization-youth-darryl-roberts-exposes-obsession/
In celebration of Hispanic Heritage Month, which runs from September 15 to October 15, the Hispanic Scholarship Fund (HSF), in partnership with the Ad Council, is launching a new, national public service advertising (PSA) campaign to give Hispanic parents access to the resources they need to help their children prepare, plan, and pay for college.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7317151-advertising-council-and-hispanic-scholarship-fund-psa/
VTech® (www.vtechkids.com), a pioneer in children’s learning tablets and world leader in age-appropriate and developmental stage-based electronic learning products for children, today announced the availability of InnoTab® MAX. Featuring a powerful dual-core CPU with up to six times the processing power of previous generations and a high resolution 7” multi-touch screen, it is VTech’s fastest Wi-Fi tablet yet. Built to grow with a child for years of learning fun, InnoTab MAX uniquely combines VTech’s expert-supported library of cartridges, software and apps with carefully selected educational Android™1 apps, offering the best of both learning worlds and the widest variety of curricula to provide a superior children’s tablet.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7215953-vtech-innotab-max-children-s-learning-tablet-android-available-now/
Vestergaard, a global company dedicated to improving the health of disadvantaged people, launched its LifeStraw® Follow the Liters program in Kenya this month. As part of this program, high-volume LifeStraw® Community water purifiers have been distributed to provide more than 23 million liters of safe water a year to over 125,000 school children throughout Kenya’s western province.
The distribution is made possible through the LifeStraw® Follow the Liters program which harnesses the collective power of individuals to help solve one of the world’s most pressing issues – lack of access to safe drinking water for people in developing countries. When a consumer purchases any LifeStraw® product, a portion of the funds are used to provide one school child in a developing country with safe drinking water for an entire school year.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7351651-vestergaard-lifestraw-follow-the-liters-program-kenya-safe-water/
Fresh videos, information and links relating to the stress experienced by America's 15 million+ family caregivers for people with dementia are now available in the Brookdale Alzheimer's Resource Center. The new topics include:
A woman describing the impact of her mother-in-law's dementia on her family: Video
How spouses and adult children experience caregiving differently: Video and text document
Ways that caregivers can protect their own brain health: Text document
Long-distance caregiving, the symptoms of caregiving stress, dealing with caregiver guilt, being a healthy caregiver and caring for the caregiver: Links to information and a webinar
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7087731-brookdale-senior-living/
The Perelman School of Medicine at the University of Pennsylvania and the March of Dimes Foundation announce the launch of a new $10 million Prematurity Research Center here.
The March of Dimes will invest $10 million during the next five years to create a transdisciplinary center conducting team-based research, led by physicians and researchers at the Hospital of the University of Pennsylvania and The Children’s Hospital of Philadelphia, to discover the unknown causes of preterm birth and develop new strategies to prevent it. This March of Dimes Prematurity Research Center at the University of Pennsylvania is part of a “medical Manhattan Project” of five such centers in the United States created by the foundation since 2011.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/65164-march-of-dimes-march-for-babies-2014/
Wiping up finger paint and tackling juice spills is a routine every parent has down pat. Yet they may find themselves playing hide-and-seek with the invisible things little hands leave behind—like bacteria and viruses. Germs stick to all types of surfaces, and kids spread them to more places than you can imagine.
To track down where germs linger, The Clorox Company and global public health organization NSF International conducted a study in homes of families with young children. Researchers analyzed 100 samples from five commonly-touched surfaces, and found bacteria or viruses on all five of the surfaces tested, from the kitchen to the common area to the bathroom, with the bathroom sink being one of the surfaces with the most germs. In fact, the study results found that four times as many households had bathroom sinks that were germier than kitchen countertops.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7359251-clorox-and-nsf-study-shows-which-surfaces-have-most-germs-in-homes-with-kids
Go on an adventure with Ricky Ricotta's Mighty Robot vs. The Jurassic Jackrabbits from Jupiter! Find out more at http://www.scholastic.com/titles/rickyricotta/index.htm Children
According to the FBI, in 2013 more than 400,000 children were reported missing in the United States. National AMBER Alert Awareness Day, recognized annually in January, is a reminder of the dangers that face our children. Building on the significance of that day, the National Center for Missing & Exploited Children® (NCMEC) and Honeywell (NYSE:HON), with spokesperson Tia Mowry, today announced the KidSmartz™ “Safety Dance” Video Contest, a nationwide competition aimed at equipping elementary school students with the skills and confidence they need to be safer from abduction.
Actress Tia Mowry, star of Nickelodeon sitcom Instant Mom and real–life mother, has teamed up with NCMEC and Honeywell to promote KidSmartz and encourage schools to participate in the “Safety Dance” contest which provides kids a fun way of learning the four rules of personal safety.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7423851-honeywell-ncmec-kidsmartz/
http://www.melogia.com New rock song "We Accept The Love We Think We Deserve" is an emotional piece about domestic violence.
Now that the Super Bowl is over, the NFL will have a chance to reflect on quite a year. Domestic violence was frequently at the forefront of the 2014-2015 season and unfortunately for all the wrong reasons. Sarantos is proud to release this latest rock song. Violence against women and children results from the use of force or threat to achieve and maintain control over others in intimate relationships, and from societal abuse of power and domination in the forms of sexism, racism, homophobia, classism, anti-Semitism, able-bodyism, ageism and other oppressions. The abuses of power in society foster battering by perpetuating conditions, which condone violence against women and children. “This a powerful rock song about domestic violence in our society today," says Sarantos. “It seems like this topic was in the news a lot in the last year between the NFL, Bill Cosby and so many other stories that made headlines. My heart goes out to the victims. I wrote this song to not only start a conversation on the matter but to hopefully help others find a solution. This is a hard rock song about a man who has made many mistakes in his life. He constantly takes emotional abuse from his partner. Somewhere along the way, he has lost his faith. Thru the words, the bruises and the blame though he stays right there... Why does he stay right there? I hope this song helps drive home the message throughout the world that domestic abuse is simply not ok.”
33% of any music-related sales profits from this song are going straight to the National Coalition Against Domestic Violence.
Safe Horizon, the nation’s largest victim services agency, has opened a new Child Advocacy Center (CAC) in the Bronx, with significant support from the de Blasio Administration. This center will be staffed by experts from Safe Horizon, the Administration for Children’s Services, the New York Police Department, the Bronx District Attorney’s Office, the New York City Law Department and Montefiore Medical Center. Together, this team of experts will investigate and respond to the most serious cases of sexual and severe physical child abuse in the Bronx.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7448051-safe-horizon-child-advocacy-center/
