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As energy demand continues to increase along with gasoline prices, students from Mater Dei High School in Evansville, Ind., demonstrated just how fuel-efficient vehicles can become with the help of innovative design and a lot of hard work. Their entry in the sixth annual Shell Eco-marathon Americas achieved an impressive best run of 2,188 miles per gallon in the Prototype class. Mater Dei also achieved the highest mileage, 611 mpg, in the UrbanConcept class with “George,” a vehicle modeled after George Jetson’s cartoon flying car.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54462-shell-eco-marathon-2012-urbanconcept-prototype-fuel-efficient-supermileage
Today, the all-new MICHELIN® Defender™ tire, the greatest standard passenger car tire the company has ever made, hits the North American market, just in time for spring driving season. Offering a 90,000 mile warranty, increased safety and greater levels of fuel-efficiency than the previous generation, the MICHELIN® Defender™ tire marks a significant breakthrough for the standard passenger car tire segment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55497-michelin-north-america-launches-the-defender-tire-90000-miles-saves-fuel
Thousands watched with amazement as actor Robert Downey Jr. (“Tony Stark”) drove onto the red carpet in a custom Acura-created sports car at the Marvel’s The Avengers Hollywood premiere on Wednesday, April 11, at the El Capitan Theater. The premiere, co-sponsored by Acura, featured militarized S.H.I.E.L.D.-Edition Acura MDX and TL models that were used in the film to escort the actors on Hollywood Blvd.
In addition to Downey’s impressive arrival, Marvel’s The Avengers stars Chris Evans (Captain America), Mark Ruffalo (The Hulk), Chris Hemsworth (Thor) and Jeremy Renner (Hawkeye) also arrived in a fleet of Acura vehicles.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54314-acura-is-marvel-the-avengers-official-sponsor-of-red-carpet-world-premiere
The expert editors from Kelley Blue Book’s www.kbb.com, the leading provider of new car and used car information, today announce the 10 Best Green Cars of 2012 (http://www.kbb.com/car-reviews-and-news/top-10/10-best-green-cars-2012/).
In this annual list, especially timely this year due to rising gas prices and just in time for Earth Day 2012, the kbb.com editors present a variety of fuel-efficient vehicles worthy of buyers’ consideration. New for 2012, the editors not only name what they feel are the 10 Best Green Cars of the year, but also rank their selections in the feature story on kbb.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55250-kelley-blue-book-kbb-com-names-10-best-green-cars-of-2012
La Administración Nacional de Seguridad del Tráfico en las Carreteras (NHTSA, por sus siglas en inglés) anunció hoy el lanzamiento de una nueva serie de anuncios de servicio público en español para educar a los padres acerca de la importancia de asegurar a sus niños en los asientos de seguridad apropiados para su edad y tamaño. Los avisos, emitidos en colaboración con el Ad Council, promueven los asientos de seguridad entre padres y personas encargadas del cuidado de niños hispanos que trasportan niños de recién nacidos hasta los 12 años de edad. Esta campaña ayudará a aquellos que están en proceso de asimilación a la cultura, leyes en los Estados Unidos y cuyo primer idioma no es el inglés. Vale recalcar que los choques automovilísticos continúan siendo la causa principal de muerte entre niños de 1 a 13 años de edad.
Para más, va a http://www.multivu.com/mnr/55318-nhtsa-launches-new-psas-about-car-seat-recommendations-spanish
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The duty free and travel retail community assembled last month for the most important event in the industry’s history in the Asia Pacific region. TFWA Asia Pacific & GATE ONE2ONE, the annual conference and exhibition event in Singapore for stakeholders in the industry in the dynamic Asia Pacific region, was larger and better attended than at any time in its 17 year history, evidence of the growth potential of the trade in the dynamic Asia Pacific region.
Revenue from the global duty free and travel retail industry, and other non-aeronautical revenue streams such as advertising, food & beverage and car parking, is of immense importance to airports and to airlines. It not only provides vital funds for the maintenance and development of the airport facilities, its contribution to an airport’s coffers means that airport charges can be held down for airlines and consequently passenger fares can be kept down. It is estimated that 50% of an international airport’s revenue is derived from duty free, travel retail and other non-aviation activity. At Paris Charles de Gaulle airport, for example, commercial activities generate 60% of total revenues for the airport.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53836-tfwa
Mountain Dew® and Dale Earnhardt Jr. brought “The Dark Knight Rises” to Brooklyn, Michigan for a few laps on Thursday, June 14. Earnhardt, who will be driving a special No. 88 Diet Mountain Dew/“The Dark Knight Rises”-inspired Chevrolet in Sunday’s race, tested at the two-mile track before going alongside Batman’s iconic Tumbler during demonstration laps around the speedway.
“I’m excited to finally get the No. 88 Diet Mountain Dew ‘The Dark Knight Rises’-inspired Chevrolet out on the track,” said Earnhardt, driver of the No. 88 Chevrolet for Hendrick Motorsports. “And it was cool to draft with the Dark Knight Tumbler.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56722-mtn-dew-dale-earnhardt-jr-no-88-car-the-dark-knight-rises
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It has more than 112 years in tire experience; 86 years of service experience. It has serviced 11,000 makes/models and over 500 million vehicles in the last 86 years. Make no mistake. Firestone is a car company.
That’s the concept of the new Firestone brand campaign Bridgestone Americas (Bridgestone) launched this past weekend during the IZOD IndyCar Series Grand Prix of Baltimore IndyCar race.
The commercials use scene set-ups typical to a new car commercial only to reveal more seasoned makes and models as the stars of the campaign. The campaign, entitled, “Drive a Firestone”, is built on the core idea that while we don’t make cars, Firestone is a car company. That’s because whatever you drive, Firestone tires and the service provided by a Firestone retailer can help make your car run stronger, longer. It becomes a Firestone.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57818-bridgestone-americas-make-no-mistake-firestone-is-a-car-company
