Reflecting the transformative change happening at its properties, the iconic Marriott Hotels, the signature brand of Marriott International, Inc. (NYSE:MAR), today launched a new multi-year global marketing campaign. Called “Travel Brilliantly,” it is a bold move amplifying the brand’s dedication to leading the future of travel. The dynamic campaign reflects the lifestyle of the next generation of travelers, who seamlessly blend work and play in a mobile and global world. The campaign includes TV, digital and mobile advertising, a new brand look and logo, and enhanced social media platforms. In addition, Marriott is launching a new website – www.travelbrilliantly.com –revealing innovations under development, as well as a co-creation platform to solicit user-generated ideas.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54185-marriott-hotels-new-brand-logo-and-marketing-campaign
The Dodge brand is targeting multicultural millennials1 with a Spanish/English ad campaign for the 2013 Dodge Dart featuring global music sensation Pitbull. The rapper, who utters his signature “¡Dale!” (“Let’s do this!”) phrase in the spots, also composed original instrumental music called “Drop 2 the Bottom” for the commercials: “How to Change Cars Forever” and “How to Break Through and Succeed.” The campaign reflects the Dodge brand’s focus on targeting multicultural millennials for the compact car segment.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62466-dodge-targets-multicultural-millennials-2013-dodge-dart-campaign-pitbull
On Wednesday, Absolut will officially unveil its latest Art Bar installation, known as “Night Court,” produced in collaboration with artist Ry Rocklen. A center of nightlife and entertainment for attendees of Art Basel in Miami Beach, Night Court is the most recent and most extensive manifestation of Rocklen’s “Trophy Modern” collection, and features furnishings including a bar, bleachers, ping pong and chess table made from Rocklen’s signature trophy parts, all set atop a life-sized basketball court at Oceanfront, Miami Beach.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64543-absolut-art-basel-miami-beach-ry-rocklen-transform-sculptures-installation
This year, Bob Evans Farms is partnering with JDRF for the second year, with a goal of raising $100,000 for T1D research by selling JDRF’s signature paper sneakers in each of its 561 restaurants.
Starting today through March 19, guests can support the fight against T1D by making donations of their choice to JDRF at their local Bob Evans restaurant. Guests interested in making a contribution will receive one of JDRF’s paper sneakers to sign and display. In addition, on March 19, Bob Evans will host a national community fundraiser, donating 15 percent of sales to JDRF when guests present a fundraising flyer. To access and download the community fundraiser flyer, visit Bob Evans’ Curing Diabetes Facebook page.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65919-bob-evans-farms-fight-against-type-1-diabetes-t1d-jdrf-partnership
Après 10 ans d’absence, le Club Med revient à télévision et au cinéma pour célébrer avec humour et connivence sa différence. Intitulé « Le Ballet », ce film surprenant est une parenthèse décalée qui mêle sophistication et convivialité.
En plus de 60 ans d’histoire, le Club Med s’est fait une place à part dans l’inconscient collectif. Il s’est aussi profondément métamorphosé durant ces 10 dernières années en menant à bien sa stratégie de montée en gamme, dans le but de rendre ses clients toujours plus heureux. Cette campagne célèbre ce chemin que le Club Med a parcouru. La nouvelle signature « Redécouvrez le bonheur » invite le public à se faire sa propre idée, en prenant part à l’expérience Club Med : une expérience riche, sur mesure et résolument haut de gamme. La liberté de tout faire ou de ne rien faire, dans des lieux d’exception, avec des équipes attentionnées dans une ambiance chaleureuse, c’est ça le Club Med!
Pour accéder au Multimedia Nouvelles sortie, aller à http://www.multivu.com/mnr/65008-club-med-campagne-le-ballet-mars-2014
Virgin Australia, Delta Air Lines and Tourism Australia are teaming up to encourage Americans to visit Australia now, not “someday,” in their first joint U.S. marketing campaign, with a chance to win one of 52 trips. Starting today, “Someday” hopefuls can visit AustraliaSomeday.com to enter and explore unforgettable experiences throughout Australia.
To showcase just why There’s Nothing Like Australia for a vacation, the partners are inviting Americans to enter the contest by choosing from 52 (a whole year’s worth!) signature weeklong trips featuring the best experiences and events in Australia throughout the year. Each trip comes complete with a week’s hotel, roundtrip airfare for two and the featured Australian experience.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7151951-tourism-australia-52-aussie-someday-trips
Concord proudly re-launches its signature 1980’s Mariner Collection at Baselworld 2014. This iconic collection has been updated to reflect a modern and beautiful sense of style. Inspired by the chic and sophisticated marina lifestyle, the new Mariner Collection captures the essence of today’s casual yet elegant dress code for both men and women, evoking the spirit of long evenings on deck filled with the taste and smell of the sea.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65027-baselworld-2014-concord-docks-mariner-collection
HOKA ONE ONE® is proud to announce the signing of 2012 Olympic silver medalist Leo Manzano, who specializes in the 1500-meter and mile distances, to a multi-year agreement.
Manzano, 29, was a five-time NCAA Champion at the University of Texas, and has been ranked among the top three milers in the U.S. for the past seven years. A model of consistency, he has made every U.S. Olympic and World Championships team since 2007. Known for his signature kick, Manzano was in sixth place coming off the final turn at the London Olympics before storming up the homestretch to earn a silver medal—the first Olympic medal of any kind for the U.S. at 1500 meters since Jim Ryun in 1968.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7160651-hoka-one-one-signs-olympic-silver-medalist-leo-manzano
Six Flags Entertainment Corporation (NYSE: SIX), the world’s largest regional theme park company, today announced thrilling new offerings for each of its 18 parks for 2015. The upcoming season will include unique, one-of-a-kind attractions, sophisticated new interactive dark rides and, in signature Six Flags fashion, a selection of world-record-breaking rides from coast to coast.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7309451-six-flags-highlights-new-rides-coasters-attractions-and-season-passes-for-all-18-parks-for-2015/
Clorox® Bleach, best known for keeping the iconic tighty whitey, white is breaking all the laundry rules this Mercedes-Benz Fashion Week revealing a signature “Cloey De La Rox” line of updated undies via Vine for the first-of-its-kind Vine-based underwear fashion show. Under the nom de plume of faux fashion designer, “Cloey De La Rox,” the makers of Clorox® Bleach are celebrating their first foray into patterns, stripes and dots to highlight the debut of new Clorox® Smart Seek™ Bleach. No longer exclusive to all-white items, Clorox Smart Seek™ Bleach enables whites and whites with a little bit of color to be thrown into the same bleach load.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7312651-clorox-smart-seek-bleach-unveils-cloey-de-la-rox-bleachable-patterns-mercedes-benz-fashion-week/
A new 20-story, multi-tenant office building in the heart of downtown Pittsburgh is giving companies around the world an opportunity to become part of the evolution of Urban Genius design. Developed for two signature tenants in one distinctive building, 350 Fifth Avenue is pursuing LEED® Silver Certification and features wide‐open floor plans that allow for utilization of almost 100 percent of floor space.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7305151-oxford-development-company-350-fifth-new-office-building-pittsburgh/
AstraZeneca announced today that it has collaborated with actor and father James Van Der Beek on a campaign to dispel common myths about the flu and underscore the importance of annual influenza vaccination for eligible individuals and families. As part of the campaign, Van Der Beek stars in an informative and comedic video, called “Just the Flu Facts,” in which he uses his signature sense of humor to debunk common misconceptions about seasonal influenza that are often barriers to vaccination.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7312451-medimmune-specialty-care-james-van-der-beek-flumist-quadrivalent-encourage-flu-shot/
