THINK: A reminder to care for your skin from one of the world’s most approachable beauties, plus a transformative new take on moisturization to help you do just that.
WHAT IT IS: A double celebration, as we announce Jergens® Skincare’s new brand ambassador, actress and comedienne Leslie Mann, and what’s possibly the brand’s most exciting breakthrough to date — Jergens® Wet Skin Moisturizer. They’re both part of the new Jergens® “You’re More Than Just a Pretty Face” Campaign, which reminds women to care for one of their oft-neglected beauty assets: the skin on their bodies.
“The Jergens® brand is rooted in creating innovative visible skin enhancements that no other brand is able to offer” said Karen Frank, Vice President of US Mass and Global Skincare Marketing for Kao USA Inc. “We believe that your whole body is beautiful-- and that the skin on your body is just as important as the skin on your face. With the ‘You’re More Than Just a Pretty Face’ Campaign, we hope to inspire women to love everything about themselves, playing off the well-known colloquialism—while also reminding them to make the most of their biggest natural beauty asset, their skin-- without taking ourselves too seriously. When we looked at Leslie’s attributes and how women felt about her, they really related to her. They love her humor, her attitude, that she was multifaceted.”
To view the multimedia release please visit
http://www.multivu.com/players/English/7584051-jergens-leslie-mann-wet-skin-moisturizer/
Klarna, Europe’s leading payment solutions providers, today announced the official launch of commercial operations in the U.S. with Overstock.com as its first major retail partner. According to Overstock.com, this partnership will bring a simplified buying experience on mobile devices, enabling Overstock.com shoppers the ease of buying from their smartphone or tablet with just one tap.
“We’re incredibly excited to launch Klarna in the U.S. To do so together with a partner of such a massive scale as Overstock gives us a huge boost into the market”, said Brian Billingsley, CEO of Klarna North America. “U.S. consumers are looking for a simpler and safer way to buy and retailers are looking for better ways to engage their consumers and increase their checkout conversion. The early success we’ve had with Overstock show the massive opportunity to turn more browsers into buyers.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7600151-klarna-launches-overstock-u-s/
What does it look like to really live a full life – one that enriches and satisfies, that provides happiness and enables achievement? Abbott is talking to one million people worldwide to find out. And the answers aren’t as simple as you would think.
Does living fully look the same to an accountant in Shanghai as it does to an architect in New Delhi or a street artist in São Paulo? What about a factory worker in Detroit or a new mother in Berlin? In today’s hyperconnected world that is pulling us together in so many ways, how do our cultural differences, life experiences and personalities influence what it means to live a full life?
Early in this quest we’re seeing preliminary trends, like the role health plays in a full life in Shanghai and the importance of family in New York. We’ll have to see if this is confirmed as we go global with our research. The one thing that is becoming apparent is just how personal it gets when we talk to people about life.
This global quest is at the heart of what our company does—finding answers that have helped people live healthier, better lives for more than 125 years.
To view the multimedia release go to:
http://www.multivu.com/players/English/7611051-abbott-live-fully/
General Mills announces its 150th birthday today with plans for a year-long celebration. To celebrate its impact on a century and a half of food around the world, General Mills will share and highlight nostalgic food memorabilia from its historical archives. And honoring its journey of developing leading brands, life-changing inventions and cultural icons, General Mills is pledging “a future of continued innovation – and striving to help make its communities and the world a better place.”
“Ours is a rich history,” said Ken Powell, chairman and chief executive of General Mills. “Morning, noon and night, for 150 years, General Mills has served the world by making food people love. Today we proudly bring quality foods and leading brands to people in 130 countries around the world – and we’re especially excited about all we will do in our next 150 years.”
To view the multimedia release go to: http://www.multivu.com/players/English/7728051-general-mills-150-th-birthday/
Estée Lauder announces the launch of The Estée Edit by Estée Lauder, a bold new collection of makeup and skincare created for the beauty-obsessed, social media generation. The collection launches today in 320 Sephora U.S. and Canada stores, and is also available on Sephora.com and Sephora.ca.
“Our founder, Estée Lauder, invented the beauty business as we know it,” said Jane Hertzmark Hudis, group president, The Estée Lauder Companies. “So we asked ourselves, ‘If Estée was re-inventing the beauty business for Sephora today, what would she do?’ The answer is The Estée Edit.”
“The Estée Edit is a win for both Estée Lauder and the Sephora client. We anticipate that The Estée Edit’s mix of covetable trend-based makeup, instant-gratification skincare products, approachable price point, and millennial muses will receive a very positive reaction from our young and socially-engaged consumers,” said Artemis Patrick, senior vice president of merchandising, Sephora.
The Estée Edit is inspired by Estée’s famous quote, “Beauty is an Attitude,” and features 82 products – 72 makeup, 10 skincare – that offer instantly, visibly gorgeous skin and covetable color. The packaging features signature elements originally created by Estée herself but with a twist, resulting in silver and white fluted packaging with cobalt blue paint splatter graphics.
To view the multimedia release go to:
http://www.multivu.com/players/English/7783751-the-estee-edit-by-estee-lauder/
The Pharmaceutical Research and Manufacturers of America (PhRMA) today released new advertising as part of its “From Hope to Cures” campaign, highlighting the stories of rare blood and lung cancer survivors.
The newest video in the collection features Matt, who was diagnosed nearly seven years ago with advanced non-small cell lung cancer. When he was diagnosed, he was given a slim chance of living up to five years. However, today Matt continues to lead an active life due to recent advancements in targeted gene therapies and innovations in cancer medicines.
The latest print and digital ads feature Jamie, a vibrant woman diagnosed 15 years ago with chronic myelogenous leukemia (CML). Watching her son grow up was a primary focus for her, and she’s been able to continue to do that and so much more. Thanks to advancements in CML treatments, today she maintains her sense of humor and imparts an infectious joy on those who meet her.
Earlier this year, the first collection of digital and print ads was released featuring Rhys, a five-year-old living with type 1 diabetes and celiac disease. Unveiled alongside the advertising was a video, titled “We’re Fighting Back,” which features both Rhys and Jamie, as well as Jen, a researcher who wakes up every day working to find new treatments and cures for patients.
To view the multimedia release go to:
http://www.multivu.com/players/English/7738431-phrma-from-hope-to-cures/
Spotted: Nick Offerman and his dad Ric fishing in a handmade canoe on a serene and quiet lake, communicating as only fathers and sons do.
Of the experience, Offerman said, “Working with my Dad (aka my hero) was a sincere honor and a treat - especially since all we had to do was go fishing. And if people have enjoyed my stoic expressions, then I expect they’re about to have their hats fly off when they lay eyes on the face of the august edifice from whence I sprung.”
Grab your dad, pour yourselves a glass of Lagavulin and enjoy responsibly.
To view the multimedia release go to:
http://www.multivu.com/players/English/7848951-my-tales-of-whisky-fathers-day/
When you’re a brilliant mathematician like the Baltimore Ravens’ John Urschel, a football playbook is only so challenging. So the 6-foot-3, 305-pound offensive lineman looks for mathematics in everyday life for mental stimulation, and he’s asking you to do the same. Get in the game by snapping photos of how and where you use math at school, at home, on the practice field — anywhere and everywhere – for a chance to win a $500 Amazon gift card and a video conference for your class with the professional athlete.
Kicking off August 19, in coordination with World Photo Day (#WorldPhotoDay), and running through September 17, you can show John Urschel how you use math for the win in everyday life on Twitter or Instagram using the hashtags #MathFTW and #TIContest to be entered to win. And, get creative! The gifted mathematician is seeing a lot of math these days as he pursues his Ph.D. in Applied Mathematics at Massachusetts Institute of Technology (MIT). Urschel, who holds a 4.0 Grade Point Average, is all the proof students need to see they can be good at academics while pursuing other passions – from athletics to the arts.
To view the multimedia release go to:
http://www.multivu.com/players/English/7746253-texas-instruments-math-for-the-win-contest/
Are electric cars really the future? Tesla is innovating not only the electric vehicle, but the way we think about energy. They're working to revolutionize the automotive industry and reduce the country's reliance on fossil fuels.
In this episode, THNKR talks to Pamela Fletcher, Executive Chief Engineer for Electrified Vehicles at GM, Jerome Guillen, Model S Director at Tesla, and Franz von Holzhausen, Chief Designer at Tesla.
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EPIPHANY is a series that invites impassioned thought leaders across all disciplines to reveal the innovative, the improbable, and the unexpected of their worlds.
The views expressed in this video only represent those of the participants. They do not necessarily represent the views or endorsement of @radical.media LLC or any other party involved in the production and distribution of THNKR.
The creature known as Frankenstein, created by a madman of the same name, lives on, re-imagined throughout time. Follow these four stories, each in a different time, a different place.
Mary Shelley's League of Supernatural Hunters: Origins of Adam
Mary Shelley learns of supernatural creatures and real meaning of the word monster as she encounters a man unlike any other. A creature not born of woman, but created from the body of a circus strongman killed while trying to save a lion tamer. She must decide who to trust, the vampire, the witch, the mad scientist or the creature. Either way, Mary's seen enough to know she will need an army to fight those things not easily killed.
Frankenstein's Companion
19th century England, friendless and alone in the world, Adam Frankenstein, the creation of a mad scientist and his witch lover, becomes an assassin for hire. When a powerful mage hires him to find his kidnapped daughter and kill the man who took her, Adam strikes a bargain of his own. The mage has an immortal dog and Adam will do anything to own it.
The Therapist and the Dead
Brooklyn, New York in the 1980's was a place where monsters could blend in. Life has been long and cruel, so Adam keeps his appointment with Dr. Stein, the most expensive and sought after psychologist in the city, to talk of immortality and murder.
Adam Frankenstein, U.S. Marshal
Adam joins the 21st Century, and takes up residence in Houston, Texas. While waiting for his next mission from the League of Supernatural Hunters, he becomes Adam Frank, U.S. Marshal. His new partner is Marshal Rebecca Hughes, a by-the-book woman with a non-nonsense approach to life, with no idea who he really is, but that’s all about to change. When he wakes up dead and learns someone has stolen his dog, Texas may not be big enough to hold his wrath.
Find out more at http://www.SheilaEnglish.com or on Twitter at @SheilaEnglish67 Thriller/Suspense/Horror/Time Travel
Do you feel financially prepared for the future? If you’re not completely confident in your response, you’re not alone. In fact, a recent survey conducted by Research Now Group, Inc. and commissioned by Fifth Third Private Bank (NASDAQ: FITB) found that nearly half of those surveyed have serious concerns that they may outlive their money in retirement.
The Bank launched the survey to understand families’ financial planning pain points and gain insight into how the process could be simplified through its new platform, Life360.
“The study confirmed the anxiety that clients have shared with our advisors is reflective of similar concerns nationally,” said Phil McHugh, executive vice president and head of Wealth and Asset Management at Fifth Third. “Much of that anxiety stems from a lack of clearly articulated financial goals and alignment around achieving them. Our Life360 platform works to help simplify, focus and holistically address these critical aspects of the financial planning process.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7723854-fifth-third-bank-life360
Spending 30 minutes on a treadmill or an elliptical machine a few times each week is not the key to a healthy lifestyle. What’s more important is getting out of your chair, or off the couch, and moving throughout the day – preferably at least once an hour. That’s the logic behind Anytime Fitness’ new “Every Step Counts” campaign – which features reserved parking spots for its members as far away as possible from the gym, in the far corners of the parking lot.
“We care what you do outside the gym every bit as much as when you’re inside one of our facilities,” said Chuck Runyon, CEO and co-founder of Anytime Fitness. “Three hours of rigorous exercise a week is great. But what you do during the other 165 hours each week will really determine whether you’re healthy or not. If you sit in a chair and stare at a computer screen for eight hours a day, without moving every hour or so, then research* shows you’re much more likely to develop a long list of preventable chronic diseases. Sitting too much is the new smoking.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7942951-anytime-fitness-every-step-counts/