The Ad Council, in partnership with The Humane Society of the United States and Maddie’s Fund, today announced the launch of a second series of public service advertisements (PSAs) for The Shelter Pet Project, a campaign that has helped change the landscape of shelter pet adoption and reduce the euthanasia of shelter pets by 10 percent since its launch in 2009.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52065-ad-council-humane-society-maddie-s-fund-pet-adoption-reduce-euthanasia
A compassionate and stirring call to move beyond religion for the guidance to sustain and improve human life on individual, community, and global levels, including a guided meditation practice for cultivating key human values. Learn more about this book here, http://bit.ly/skChiN and its author here, http://www.dalailama.com/ Non-Fiction, Religion
Superstar model, producer, television host and designer, Heidi Klum is known for her cutting-edge style and trademark tresses. Now Unilever is tapping the sophisticated fashion icon to help launch new CLEAR SCALP & HAIR BEAUTY THERAPY™, a revolutionary line of nourishing shampoos and conditioners that turns the conventional hair care discussion on its head. This new approach “feeds scalp,” not just the ends, and gives women stronger, more beautiful hair in just seven days.
“When it comes to women’s hair care, the emphasis has traditionally been on the ends, yet 99 percent of hair’s natural strength and beauty comes from the scalp. Scalp is skin and it is important to care for and nourish it just as we care for our skin. NEW CLEAR SCALP & HAIR BEAUTY THERAPY™ feeds the scalp and creates the right foundation for stronger, more beautiful hair in just seven days,” says David Rubin, U.S. Haircare Marketing Director for Unilever.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55843-clear-scalp-and-hair-therapy
Get ready to take flight! The most highly anticipated thrill experience of 2012 is ready for launch. X Flight, an extreme, revolutionary wing coaster debuts today at Six Flags Great America. The Gurnee theme park’s newest coaster is one of the first-of-its-kind in the world.
X Flight is a ground-breaking wing coaster featuring state-of-the-art technology. X Flight launches riders on a flight that defies gravity, with no track above or below them. Riders sit in pairs, suspended on either side of the track with their feet dangling, as they begin their climb up a 12-story plunge launching them into speeds of 55mph through 3,000 feet of intense drops and five inversions, including a barrel roll and zero-g roll. One of the most adrenaline-pumping moments on the ride is an extreme fly-through where the coaster speeds straight toward a structure, before making a last-minute vertical flip through a keyhole cut-out.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55453-six-flags-great-america-x-flight-cutting-edge-wing-coaster-takes-flight
Celaena Sardothien, the land’s most feared assassin and enemy to the king, is summoned to the castle to compete for her freedom. But when her competitors start dying, Celaena’s fight turns into a battle for survival, and a desperate quest to root out the evil that could destroy her world. Learn more about this book http://www.facebook.com/THRONEOFGLASS and author http://sarahjmaas.com/ Fantasy
One year after an innovative building retrofit project, the Empire State Building is ahead of plan and has exceeded its year one energy-efficiency guarantee by five percent, saving $2.4 million and establishing a commercial real estate model for reducing costs, maximizing return on investment, increasing real estate value, and protecting the environment.
“First and foremost, making the Empire State Building energy efficient was a sound business decision that saved us millions of dollars in the first year,” said Anthony Malkin of the Empire State Building Company. “We have a proven model that shows building owners and operators how to cut costs and improve the value of their buildings by integrating energy efficiency into building upgrades.”
To view Multimedia News Release, go to http://www.multivu.com/players/English/55313-johnson-controls-empire-state-building-efficiency/
